What is Wix and what is it for?
The presence of any brand on the web is almost necessary but many times they do not have the resources to have one of their own, especially if they are undertakings. Today there are many ways to create your own website and the best thing is that it can be completely free. One of the most used platforms is Wix, where you can create your website very easily thanks to all the functions it offers you and without paying a single penny.
What is Wix?
Wix is a web development platform that bases its system on the cloud, in which you can make your website without having deep knowledge in programming. It offers you hundreds of templates and functions with which you can play to create your website, blog, or online store.
All you have to do is register on the platform and answer a couple of questions the site asks before you can choose the type of templates you want to implement.
What is Wix for?
Wix is used to creating and design websites without the need for an expert in the area and with the quality of a professional. This is ideal for people who are starting a business since they can create their site, store, or blog at no cost and very easily.
Principal functions
Wix has everything you need so that you can enter the world of web pages without many complications, here we show you what are the most outstanding functions it offers.
Basic functions
Simple and intuitive editor: the editor that Wix has will allow you to drag and drop to give your website the shape you want. Therefore, you will not need knowledge of coding or programming.
Free hosting: offers free and reliable hosting so it will ensure that the web is free of threats or risks.
Compatibility with mobile devices: it gives you the possibility that with just one click you can make your site responsive and that it looks good on all devices.
App Market: integrate apps and online services that will make your business grow.
Large image Gallery
40 galleries: you will have this number of galleries at your disposal so that you can choose the images that best match the entire design of your site.
Spectacular templates: you can choose from 500 available templates that Wix has for you and that are designed for any type of website.
Image editor: you also have the possibility to edit all the images and improve them thanks to the integrated editor that Wix offers you.
Videos for the background: if you prefer to be a little riskier in terms of the audiovisual content that you will place on your website, you can opt for the videos for the background.
Social networks and blogs
Professional Blogs - Easily add the blog tab to your site and start sharing your content.
Facebook tools: you can integrate Facebook apps to monitor your audience.
Social media buttons: add the buttons of all social networks so that your content can be shared on different platforms.
Online store
Create and manage your own online store: Start selling your products and promoting them with a website on Wix.
Commission-free payments: you can choose between various payment methods, such as PayPal, offline payments, or credit cards.
Optimization tools
Site analysis: you can check traffic statistics, your position in search engines, among other queries.
SEO Assistant: perform searches related to your keywords so you can segment your audience and get better results.
How much does it cost to create a website on Wix?
You can get started for free on Wix. You just have to choose a template to create and design your website and keep it that way for as long as you need. However, if you want to customize your site even more since your business is growing, you must purchase a Premium plan to be able to obtain all the functions that the free version does not have.
What do I need to start building my website on Wix?
You just have to start and go. Sign up and start designing the style of your website yourself. Remember that you have many functions so that you can integrate them into your site and customize it as you wish.
Tools that you can integrate with Wix
Once you have your website, you will need to promote it. For this, digital marketing will come to your aid. But in addition to this, you will also need to be constant so that you can evolve. Part of this is the tools you will use to achieve it.
In case you are looking for marketing tools that are integrated into the Wix page. This is the right place to satisfy her. With this list of tools that we develop for you, you will be able to measure the effectiveness of your internet campaigns. So that you can collect information about the behavior of visitors within your website, among other things.
HubSpot
This tool is an inbound marketing and sales suite. It will serve so that you can manage the marketing of your social networks, as well as the content of your website, SEO and analysis of your website, etc. Having the integrated Hubspot pixel on your website will allow you to measure the activity of those who visit your website. So you will have valuable information from them.
One of the advantages of combining your Wix page with Hubspot is that you can easily generate leads. Only making use of the live chat and the pop-up forms that are available in Hubspot, as well as the Wix forms. Without the need to write code.
Even the contacts you have can be automatically synced with the Hubspot CRM. To be able to do this marketing integration, you have access to detailed information on each of the potential customers who visit you. We mention this since you will be able to know the pages that were visited, as well as the forms that were sent, the services consulted, or the products.
What you need to do is, first, create an account on Hubspot. Then install it in the application and thus integrate the tracking pixel of the tool on the web page you have in Wix.
Google Analytics
Google Analytics will allow everything related to web traffic to be monitored. By simply connecting this tool with the Wix page, it is possible to know in detail the total volume of visits that were had, what was the geographical origin of the visitors, as well as the number of pages that were viewed, the duration of the visit, etc. In short, an infinite world of valuable information.
Likewise, before integrating the tool, you will have to have a Google Analytics account. This way you can receive the tracking pixel code. Then go to the advanced tools section and then marketing integration, located in the Wix editor. The next thing will be to press the button that says Connect Google Analytics and pastes the code that we mentioned before.
Facebook Pixel
If you have an online store, the best way to optimize your online publications is to use the Facebook pixel. This is a very valuable marketing tool that you should definitely try. Even before you plan and create an ad campaign. We tell you this because the effectiveness of the campaign will begin by collecting intelligent information for those visitors who enter your website. With this information, you will create much more personalized audiences, monitor the campaigns you have, the conversion, etc.
When you connect the Facebook pixel to your web page, you will also be able to know if someone consulted a product page, if they added it to their shopping cart and if they made the purchase at the end.
Mailchimp
This is a marketing automation platform. Surely you have heard it because it is very useful because it is an email marketing tool. It is also easy to use, it is customizable and it will provide you with valuable information. One of its main features is that it can convert an email into a message on the social networks of your brand or company. Which makes it considered very valuable.
Another feature that we can mention is that it will allow you to segment and personalize the email campaigns you create. In this way, you will only be reaching the audience that interests you according to their behavior.
Wix and MailChimp are actually going to be a perfect marketing tandem. So this union will be able to send emails that will be much more segmented and personalized for all the contacts you have. To be able to do this, you will only have to go to the Wix Marketing Integrations section and then select the button that says connect from MailChimp.
Wix is a tool that helps to have an accessible website, but if you want to know more about it or need a professional website, do not hesitate to contact Ecdysis Estudio that has packages for Companies that will help take your business to the next level.
Wix is utilized by over 100 million individuals across 190 distinct countries.
It’s an affordable, simple and hassle-free way of creating your own website in a matter of minutes.
Building your own website used to be something only Whizkid coders can perform.
Or people who have been wealthy enough to cover whizkid coders to do it for them!How Easy Is Wix to Use?
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What Are Wix Tools and Features?
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