1. Competitor Research, but stay creative
Having an enthralling and captivating exhibition space is vital to be noticed and found. So do research and have a look at what your competitors are planning or have done in the past. You can take inspiration from them and even include things they have missed.
Always remember to be creative and distinctive, don't copy only take ideas.
2. Marketing Strategy
Soon after planning the entire exhibition, start your marketing or promotional campaign at least 6 weeks prior to the exhibition date.
You can use digital media to spread the word and to engage with the audience. Use it to inform the attendees about the event, activities, location, and stall.
3. Location, Location, and Location
An eye-catching design with a prime location/space with comfortable seating and refreshments is ideal for attracting visitors. Do this by being mindful of your budget.
Also, make sure to follow proper sales etiquette to welcome visitors and maintain a balance between professional and friendly conversation.
Once the exhibition is over, you can use CRM to follow up with the prospects and leads to pitch the sales and conversation.
Don't wait too long to get in touch.!
Do follow these tips to have a creative, cohesive exhibition, wishing you all the good fortune!
For more details, visit us: Zion Exhibitions - Exhibition Planner
Exhibitions allow you to display your products and services, showcase new releases and innovations, and promote various elements of your business, all of which increase your chances of getting people to engage with you.
Exhibitions or trade fairs provide enormous benefits, such as connecting businesses with potential customers, generating leads, and increasing conversion rates.However, here are some essential tips for planning an exhibition; It is extremely essential to have clear and defined goals before exhibition planning.
Most commonly, these include brand recognition, generating leads, and establishing a relationship.The next essential tip is to make a well-defined budget for the entire event, as expenses out of the budget can ruin the entire exhibition plan by creating a dis-balance.
Marketise, advertise, and create a buzz as all the money invested will go down the drain if there are no people.
So, make sure to promote the event, share it on social media, and so on.....read more
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Trade shows in Mumbai are an excellent way for the business to add exposure and meet relevant business clients.
Attendees who tend to visit upcoming Trade shows in Mumbai or any Trade fairs around their locality gather at large numbers.
Besides you’re competing against hundreds of other brands for attendee engagement.The time and capital you invest on making up of Trade show booth space should certify that you’re receiving maximum ROI from your time and money spent on booth space and making your booth stand strong amongst others.
Precisely Comfort Seating for Trade ShowWhile a majority of exhibitors will incorporate neutral seating options, take the opportunity to differentiate your brand with colourful soft seating in your next exhibit.Brightly coloured furnishings will draw the attention of every attendee passing by your booth!Bringing confidence and calmness together, seating rooms in bright colours, Classic Blue, provide the perfect pop of colour for a unique Trade booth design.
They seem to love it and attracts them.We’re seeing many designers and marketers pull off the monochromatic look by using various shades of green, red, blue.
Of course, this approach can work with any colour for exhibits to reflect your theme or style.For more personalized booth space, use your brand’s primary colour as the focus of your design.
Interested in AlphaOTT’s IPTV and OTT Products and solutions?
Book a meeting and come find us in any of the Tradeshows below and meet the IPTV future!
Your exhibition stands design should grab the attention of the public and stop people in their tracks.
This is the reason why making your exhibition stand eye-catching and inviting this is as important today as it has ever been.
At Vision Next, we maximize your exhibition stand space by using lights, color, signage to draw attendees to you.
Moreover, being an exhibition stands company in Dubai, we also consider large graphic displays for exhibition stands, ceiling hung graphics, and on-stand technology to help provide a wonderful scene.Because Vision Next, an exhibition stands design company, is passionate about what it does, we also keep a keen eye on the latest exhibition stands design trends to ensure your space looks contemporary rather than dated.
So, it’s no wonder that many of our designs have been awarded ‘best exhibition stands design’.All too often, companies think that merely showing up with a good-looking exhibition stand and waiting for people to come to them is all that matters.
And that’s why some exhibition stands companies fail in the trade shows.
