The customer onboarding process involves greeting your customer, ensuring your customer knows how to use your product, platform, or service then continuing to support them while they use the product/service and ensuring they are satisfied and will continue to support your business. Usually, the term is prevalent in Software as a Service (SaaS) businesses like Financial Technology (Fintech) companies.
Customer onboarding is important for both your business and your customer. It must not be confused with user onboarding which is done mainly for employees and whose focus is solely on getting the user to know how to use your product or service. Customer onboarding’s focus is on getting your customer to buy and ensure repeat business.
For More Info: https://www.idmerit.com/blog/five-things-to-check-for-during-the-customer-onboarding-process-for-kyc-and-aml-compliance/