The roaring success of Amazon, eBay, and other eCommerce businesses, united with rising internet access globally, has been a motivation to many online business people.
Now, ecommerce is not just a trend, but it's a need of the market. It might not be for every business.
Increasing new online stores are opening daily, and most of the offline stores are shifted to an ecommerce business. The minimum cost of setting up an ecommerce store is not parallel to an offline store and has the potential to reach global customers. It looks more comfortable for the average small business person.
In this article, you’ll explore the pros and cons of ecommerce stores so that you can decide for yourself if this is the right business idea for you.
Pros of ecommerce Business
No Limitations
Pandemic hit every business, but online platforms took lead to save the business with a major advantage - access to global customers without limits. With an ecommerce store, customers can buy the products from anywhere & courier services help to ship the product at minimum fees.
Start at low cost
There is no headache like building & design a store, rent, maintenance & buying stock & equipment when starting an online store.
Depending on the type of business your major expenses are website building & hosting.
However, If your budget is low, you can join with leading ecommerce platforms like Shopify, Magento, Woocommerce & Wix.
Pro-Tip: Shopify gives you 14 days free trial to host your business.
Affordable digital marketing
One of the benefits of ecommerce is that marketing is affordable and ecommerce offers you enhance the power to attract more potential customers.
Many of the marketing strategies are cheap & affordable like social media & google ads, email marketing, influencer marketing, and content marketing that will fit your budget.
There is another marketing benefit online businesses have is retarget marketing.
Retarget marketing includes marketing techniques and advertisements aimed at individual shoppers based on their online habits. It provides special promotions for individual shoppers, especially those who have visited the store but haven’t done any buying.
Safe and secure business
Nowadays, setting up an offline store is very risky because the cost you invested is huge, and there is no surety when you need to pull down your shutter.
In an online store, you reduce risk, save money & time. Select the best ecommerce platform that has secure payment options and is safe with miscellaneous things like hacking & spyware.
Easy to encourage customer experience
When you go offline shopping & I know how you feel when you cannot find the product you are looking for?
Fortunately, eCommerce sites have filters, categories, and search bars to help buyer to find products is looking for. Coming with features like compare prices & products, and make a hassle-free decision.
Cons of ecommerce Business
Lack of quality trust
Lots of Indian customers prefer to trying and checking products quality physically before purchasing them. This is one of the top problems of eCommerce.
Despite ecommerce businesses adding all the product information on the website, or you can build customer trust by adding high-quality product images & videos.
This issue does not occur in an offline store, where everything from choosing a product to shipping can happen in a matter of hours.
Sales stop during website crash
One of the worst ecommerce cons is no one can purchase the product from your online store if your site crashes. It is very important to ensure your website hosting is on the right platform and with 24/7 support.
Recommendation: Shopify is the best ecommerce platform that offers free hosting for monthly plans, with the best server and rare chances of a site crash.
Huge Competition on search engine
Many ecommerce businesses have offered giveaways like coupons, free shipping to defeat their competitors. Huge competition is also forcing down the prices of the offerings of the average eCommerce store, making it difficult to achieve profitability.
Many online businesses use the most relevant keywords on Google to be top of the result page. This strategy makes these keywords more expensive and drow back for small businesses.
There are many ways to execute a different marketing strategy than your competitors through Facebook ads, Search Engine Optimization (SEO), or Instagram marketing. It will help you be much more successful than your competitors.
Shipping Challenges
Fulfilling customer orders on time & handed properly is a major challenge of any ecommerce store.
Shipping is generally outsourced to a third-party logistic partner, you don't have control over how the buyer receives their product. Sometimes, it takes too much time due to circumstances, and also chances of product damaged in transit, a situation that no buyer wants.
In fact, high shipping charges are also a major challenge. Many customers cancel the order for shipping charges because every customer likes free shipping.
Set Up Your Online Business Now!
For ecommerce website development questions or queries about running an online business? Let us know in the comments section!
Payment gateway systems are an inevitable financial transaction for Ecommerce Development Services.
However, people still feel reluctant regarding its usage.
Online Transactions for Ecommerce Development Services: Current SituationAccording to an eConsultancy survey in the UK, online shoppers have shown the following concerns:Fear of data theftCustomers hesitate to share their credit card information as they fear its misuse.
Other concerns include- Requiring assistance for transactions for non-tech savvy customersOther online fraud-related issues such as selling of information Ecommerce payment gateways now prevent such fraudulent activities by providing card verification value (CVV) and address verification system (AVS).
The global market value currently stands at $18.20 billion.
They are device friendly, accessible, and cost-saving.
SUMMARY: An award winning web design company will be able to provide different brands, businesses and companies with a website that is accessible to everyone.
This is because web accessibility is one of the most vital things that one can do for one’s online customers and followers.
This article will provide reasons why it is important for different businesses, brands and companies to have a website that is accessible for everyone.An e-commerce web design company can help the businesses, brands and companies in creating a website that has the facility of being an accessible website.
But before one begins their journey in building a website that is accessible, one needs to be aware of the reasons why it is important to create a website that provides an inclusive visit for every user.Why is it important to have an accessible website?There is no doubt that the website of a business , company or brand is often the first impression a potential customer may have.
For users who suffer from any kind of disability, the internet might be the most efficient way they have in order to interact with a particular business, company or brand.
By enhancing the website with more features for accessibility, the experience will be more smooth and more enjoyable for each and every person who visits your site.
Your e-commerce website needs to be well-designed, easy-to-navigate, user-friendly and of course responsive.
Here you will find some of the best website development practices tested and proven by the top Ecommerce Web Development Agencies.
Top 5 Ecommerce Website Building Tips for your Business #1 Allow customizationSome product purchases are set in stone however, other products are more customizable.
For example, a set of silverware might come in only one form.
#2 Add interactive elementsInteractive elements are the best tools for keeping users engaged.
It is seen that interactive elements not only catch the attention of the users but also hold their interest significantly longer than static text and images.
n todays digital business world E-commerce will be the best option to start digitally with low investment cost.
Going Online for business with E-commerce gives you the benefits to operate your business anywhere and any time.
E-commerce websites are very effective in allowing you to determine which products are selling successfully, to ensure the stock levels of these products are increased.
Codexxa is a leading Ecommerce Website Development Company in Pune, Mumbai, Delhi, Kolkata, Bangalore & Across.
Able to provide an updated E-commerce web development services.
Codexxa have a expertise staff with Experience E-commerce website developers in company.
In the old scriptural story about beating the unfavorable chances, a young man named David goes up against the powerful monster - Goliath, outfitted with simply a slingshot and a couple of rocks.
With 30 million month to month clients by and large and net offers of over $175 billion of every 2017 alone, Amazon appears as though the Goliath to each online business outline's David.
In any case, there is seek yet after those endeavoring to handle the goliath, where the current slingshot presents itself as one of a kind online business highlights.
I'm certain you're on edge to get some answers concerning how to handle Amazon, however let me make two things clear: Amazon gives a worldwide stage to web based business that has the greatest pieces of the overall industry in many nations around the globe.
For instance, while Amazon may offer bedside lights from an expansive rundown of sources, your internet business stage could center around various adaptations of the item from suppose one brand alone, offering custom hues and extra highlights.
Then again, in the event that you'd jump at the chance to dodge rivalry from Amazon completely, consider making and offering your own items rather than outsider ones.
