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A Deep Dive Into Examining Purchasing Intent

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Evan Wilson
A Deep Dive Into Examining Purchasing Intent

For all B2B companies looking to maximize profits and sales, “purchasing intent’ is a key phrase to know! Firstly, the definition of purchasing intent is fairly straight forward, and refers to the level of eagerness a potential buyer feels towards the idea of making a final purchasing decision on your product. This can also be thought of as the likelihood of a potential customer purchasing your product based on their intentions. Now that you know this about purchasing intent, the question becomes: how can you make it work for you? How can your company leverage purchasing intent in order to best connect with your Ontario business directory?

 

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Evan Wilson
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