The cosmetic products market is estimated to grow with the increasing demand for skin care products, color cosmetics, hair care products, and other such cosmetics. The changing fashion trends, rising standards of living, and globalization of the cosmetic industry are driving the cosmetic products market. The leading companies in the market are involved in technological advancements and innovations to develop new products.
Browse 97 market data tables and 33 figures spread through 263 pages and in-depth TOC on “Cosmetic Products Market by Type (Skin, Hair, Sun, Oral, Fragrance, Color, Soap, Bath, Shower, Personal Hygiene), Distribution Channel (Supermarket, Pharmacy, Departmental, Specialty, Direct, Internet, Salon) & Geography - Global Trends & Forecasts to 2019”
The increasing demand for advanced and sophisticated cosmetic products is an important driving factor in the market. The distribution channels such as supermarkets, department stores, pharmacy & drug stores, specialty stores, beauty salons, Internet retailing, and shopping complexes play an essential role in meeting the demand cosmetic products.
The cosmetic products market is highly fragmented with huge multinational companies engaged in the manufacturing, distribution, and retailing of cosmetic products. The leading players in this market include Procter & Gamble Co. (U.S.), the L’Oreal Group (France), The Estée Lauder Companies, Inc. (U.S.), and Unilever PLC. (U.K.). It also includes players such as Shiseido Company Ltd. (Japan), Avon Products Inc. (U.S.), and others.
The leading players accounted for one-third of the market share in 2013. The market is competitive, with players offering a wide range of products on the basis of their application. The companies continuously invest in R&D to introduce innovative products with multiple functions and advanced formulations to cater to their customer demands. They also invest in expansion of their production facilities in countries that have market potential, to enhance their global reach.
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The cosmetic products market has witnessed a significant growth in the last few years. The market is driven by the economic development in emerging markets such as China, Brazil, among others. Cosmetic products have become essential in everyday life. These cosmetic products are labeled and manufactured keeping in mind the regulations specified by government bodies to guarantee product safety.
The leading market players including Avon Products, Inc. (U.S.), The Estée Lauder Companies, Inc. (U.S.), L’Oreal Group (France), among others, prefer development strategies such as new product launches and mergers & acquisitions to increase their global presence and enhance their product portfolio. The leading players offer cosmetic products on the basis of changing fashion trends, upgrading innovations, and customer preferences. Leading cosmetic products manufacturers emphasize on the advancement, multi-functionality, safety, and other desired properties of the products.
The cosmetic products market is segmented on the basis of type, distribution channel, and geography. On the basis of type, it includes skin care products, hair care products, fragrances & deodorants, color cosmetics, personal hygiene products, oral hygiene products, bath & shower products, soaps, sun care products, and others. The market segmentation on the basis of distribution channel includes supermarkets, department stores, specialty stores, beauty salons, pharmacy & drug stores, Internet retailing, and others. The geographic segmentation of the market includes North America, Asia-Pacific, Europe, and Rest of the World (ROW).
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