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Content Recommendation Engine Market Global Demand, Research and Top Leading Player to 2027 Covid-19 Analysis

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Animesh Rao
Content Recommendation Engine Market Global Demand, Research and Top Leading Player to 2027 Covid-19 Analysis

Content Recommendation Engine Market Analysis 

The global content recommendation engine market is predicted to grow at a healthy CAGR between 2020- 2027, states the recent Market Research Future (MRFR) analysis. A recommendation engine, simply put, is software which examines accessible, structured data for making recommendations for information that a website user is interested in, like a job posting, a video, a book, and others. The recommendation engines are extensively used in content-based websites, across social media platforms, and e-commerce. 

Various factors are fuelling the global content recommendation engine market share. As per the recent MRFR market estimates, such factors include the increasing focus to enhance customer experience, need to analyze large volumes of customer data, and rapid digitalization. 

On the contrary, the impact of the COVID-19 pandemic, lack of technical expertise, issues related to infrastructural and technological compatibilities, and protecting sensitive information of customers may limit the global content recommendation engine market growth over the forecast period. 

Content Recommendation Engine Market Segmentation 

The MRFR report throws light on an inclusive segmental analysis of the global content recommendation engine market based on component, organization size, filtering approach, and vertical. 

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By component, the global content recommendation engine market is segmented into service and solution. Of these, the service segment will lead the market over the forecast period. 

By organization size, the global content recommendation engine market is segmented into large enterprises and small and medium enterprises. Of these, the SMES will dominate the market over the forecast period. 

By filtering approach, the global content recommendation engine market is segmented into hybrid filtering, content-based filtering, and collaborative filtering. Of these, the collaborative filtering will spearhead the market over the forecast period. 

By vertical, the global content recommendation engine market is segmented into healthcare and pharmaceuticals, education and training, BFSI, IT and telecommunication, retailer and consumer goods, entertainment and gaming, e-commerce, and industrial. Of these, the e-commerce segment will have the lions share in the market over the forecast period. 

Content Recommendation Engine Market Regional Analysis 

By region, the global content recommendation engine market covers the recent trends and growth opportunity across North America, Europe, the Asia Pacific (APAC), and Rest of the World (RoW). Of these, North America will dominate the market over the forecast period. The presence of several major players, advances in technology, focus of the major players to enhance the user experience on a website, advances in technology, and high emphasis on technology innovation are adding to the global content recommendation engine market growth in the region. 

In Europe, the global content recommendation engine market is predicted to hold the second-largest share over the forecast period for the rising demand for analyzing a large amount of user data. 

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In the APAC region, the global content recommendation engine market is predicted to have promising growth over the forecast period. Rapid digitalization, increase in shopping through e-commerce platforms, rise in over the top players, increase in the number of mobile users, and high investments made by different companies for deploying content recommendation engine are adding to the global content recommendation engine market growth in the region. Korea, Indonesia, Australia, India, Japan, and China have the utmost market share. 

Content Recommendation Engine Market Key Players 

The leading players profiled in the global content recommendation engine market report include ThinkAnalytics (UK), Taboola (US), Revcontent (US), Outbrain (US), Kibo Commerce (US), IBM (US), Dynamic Yield (US), Cxense (Norway), Curata (US), Certona (US), Boomtrain (US), and  Amazon Web Services (US), among others. 

The global content recommendation engine market is fragmented and also competitive with the presence of many domestic as well as international industry players. They have incorporated assorted strategies to stay at the forefront and also cater to the surging needs of the customers, including collaborations, partnerships, contracts, geographic expansions, new product launches, joint ventures, and more. Additionally, these players are also making heavy investments in research and development activities for strengthening their portfolios and also creating a hold in the market.

TABLE OF CONTENTS

1 Executive Summary

2 Scope Of The Report

2.1 Market Definition

2.2 Scope Of The Study

2.2.1 Research Objectives

2.2.2 Assumptions & Limitations

2.3 Markets Structure

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3 Market Research Methodology

3.1 Research Process

3.2 Secondary Research

3.3 Primary Research

3.4 Forecast Model

Continued...

About Market Research Future:

At Market Research Future (MRFR), we enable our customers to unravel the complexity of various industries through our Cooked Research Report (CRR), Half-Cooked Research Reports (HCRR), Raw Research Reports (3R), Continuous-Feed Research (CFR), and Market Research & Consulting Services.

Contact:

Market Research Future

+1 646 845 9312

Email: [email protected]

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