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7 Reasons Your Healthcare Website Needs Revamping

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7 Reasons Your Healthcare Website Needs Revamping

In this article, we will discuss seven reasons why your healthcare website needs revamping:

1. Increase in Patient Traffic

The number of internet users is increasing rapidly all across the globe. According to Statista, 2.5 billion people are using the internet today. Of these, 1.8 billion use it on their smartphones.

This means that more patients are searching online for medical advice. Healthcare providers need to make sure that they have an optimized website so that they can attract more patients.

2. Better Conversion Rates

Studies show that e-commerce sites with mobile-friendly designs convert better than those without one. A study by Google found that customers were 3 times more likely to buy products when they visited a site through a smartphone or tablet rather than a desktop computer.

A well-designed healthcare website will help you increase conversions. You can do this by ensuring that your website loads quickly on any device. Also, ensure that it looks good on different screen sizes.

3. Improve Search Engine Rankings

Search engines like Google, Bing, Yahoo, etc., rank websites based on several factors. One such factor is how relevant the content is to the keywords being searched for.

A poorly designed healthcare website might not be able to rank high on search results pages. However, if you optimize your website properly, you can improve its ranking.

4. Make it Easy For Patients to Share Their Experiences

If you want your healthcare website to succeed, you need to make it as user-friendly as possible. Patients love sharing their experiences with others.

If you don’t offer them an option to share their experience, they won’t bother doing so. To encourage patients to share their experiences, you can add a “share” button on your website.

5. Generate Leads

Lead generation helps healthcare organizations generate new business opportunities. For example, if you run a dental practice, you can use lead generation tools to find potential clients.

https://digidotes.com/7-reasons-your-healthcare-website-needs-revamping/


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