The global interactive display market was valued at USD 34 billion 2020 and is anticipated to expand at a CAGR 9.8% during the forecast period, 2021–2028. The growth of the market is attributed to the increasing adoption of computerized classrooms around the world.
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An interactive display is a mounted gadget that empowers an individual to make lively visual introductions and control on-screen information through advanced touchscreen communication technology. This technology helps the individual to incorporate screens that project data, such as writings, pictures, and recordings. These screens are utilized in different sectors, including retail and medical. A wide range of touchscreen tables available in the market is propelling the growth of the market.
Market Drivers, Restraints, Trends, and Opportunities
Increasing demand for innovative products that improves the customers engagement and shopping experience in the retail sector is expected to spur the market growth.
Scientists are increasingly adopting interactive displays during the conference, to fulfill the agenda of the meetings effectively. Thus, the growing awareness about the product is anticipated to stimulate the growth of the market.
The COVID-19 pandemic had led to the imposition of lockdown on the manufacturing facilities. This, in turn, had disrupted the supply chain activities across the globe. However, the pandemic had encouraged manufacturers to deploy advanced solutions to reduce the dependence on human labor, which has reduced the impact of lockdown across the globe.
Scope of the Report
The report on the global interactive market includes an assessment of the market, trends, segments, and regional markets. Overview and dynamics have also been included in the report.
Global Interactive Display Market Segment Insights
In terms of types, the market is divided into interactive kiosks, interactive whiteboards, interactive tables, interactive video walls, and interactive monitors. In 2020, the interactive kiosks segment accounted for a large market share in terms of revenue Increasing adoption of interactive kiosks in shopping malls is propelling the growth of the segment. On the other hand, the interactive video walls segment is anticipated to exhibit a high CAGR owing to the increasing penetration of the product in the corporates.
Based on applications, the global interactive display market is segmented into retail, healthcare, corporate and government, education, and hospitality. The retail segment is anticipated to account for a significant share of the market during the forecast period. Rising demand for interactive kiosks in retail locations to draw in clients and drive sales is one of the significant drivers for the development of the retail segment. Retailers can comprehend the customer requirement and assist them with buying products.
In terms of regions, the market is broadly classified as Asia Pacific, North America, Latin America, Europe, and Middle East & Africa. North America is projected to account for a considerable share of global interactive display market owing to its early adoption in various sectors such as retail, healthcare, and corporates. Furthermore, the interest for intuitive presentations has essentially expanded its application in live shows, historical centers, displays, and sports fields.
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