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Ultimately, despite economic hardships at home, the '70s held a sense of optimism about the future as travel and technology grew. This was reflected in home design: things may be bad now but they could be better. Perhaps our renewed interest in '70s design in 2022 speaks to our wish to return to this sense of optimism and curiosity and even (whisper it) joy. But unlike the forward-looking '70s, we’re now looking back, seeking comfort in a decade that seems a world away.
There is a wealth of reasons why people are drawn to the '70s in the 21st century. For some, it’s just a gut pull towards the shapes, textures, and colors of the decade. For others, it is a more explicit rejection of 'modern aesthetics. The most important thing for me when it comes to interior design is personality, and personal style and I don't feel that with modern design aesthetics.
We can even thank the pandemic for accelerating some facets of '70s design. With access to outdoor spaces severely limited by a series of lockdowns, the desire to bring nature inside both literally and figuratively has soared. The craze for houseplants and other forms of gardening shows no sign of abating. Equally, a pull towards warmer, earthier tones in homeware and interiors can be linked to a growing movement towards design that brings nature into our homes.
