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Why is the Store Switcher used in Magento 2?

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simon walker
Why is the Store Switcher used in Magento 2?

Using the GeoIP Store Switcher extension, users can automatically detect their location and redirect them to storefronts that are optimized for their region for geo-targeting. It is possible to have a regionally optimized store with languages, currencies, and products specific to the local region.

A Magento 2 GeoIP Store Switcher allows you to create more than one region in order to create multiple redirection rules. Geo-targeting campaigns can be conducted by assigning each region to a variety of countries and relevant stores. By using IP-based detection, this extension automatically determines the location of the user and directs them accordingly. By removing the ambiguity and confusion for users, who find it difficult to browse products relevant to their region, the system eliminates confusion on the part of users.


Create Multiple Regions

You can create single or multiple regions for geo-targeting. Each region will have its own redirection rules.

 

Select Countries For Each Region

Add countries from the provided list to a region as per your geo-targeting policies. It will assist you in creating a locality according to the nature of the products and services you deal with.

 

Set A Store For Regions You Create

Assign storefronts to regions, so that visitors from those specific locations can be redirected towards the assigned store.

 

Manual Or Automatic Redirection

You can enable automatic redirection of visitors to the default store or keep it manual so that customers can switch between stores with the drop-down menu.

 

Automatic Location Detection Of Visitors

You can import the Maxmind database into the extension to automatically detect visitor locations on the basis of their IP addresses.

 

Store Switcher Popup

A customizable popup appears on the screen that allows the customers either to remain at the default store to switch to another one.

 

IP Exceptions For White Listing Visitors

You can add a list of IPs to let them bypass the redirection rules set for the particular location.

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