The e-scooter is sweeping the world's transportation sector. It has given ordinary people more freedom and comfort when traveling. According to Statista, e-scooter apps are expected to have around 125 million active users in 026.
What Exactly Is An Escooter App?
The e-Scooter app is a cutting-edge solution to transportation problems. It is an app that allows users to reserve an e-scooter for transportation purposes.
How Do E-scooter Apps Work?
The technology in E-scooter apps has advanced significantly. An individual must install a specific app on his device and register with his information. Following that, the app will give him the option to rent, subscribe, or book a ride.
The passenger can make his or her own selection. However, there are apps that only offer one option.
Different apps use various business models to target a specific market. Business models are a tool for success in today's markets. Before launching your own Escooter App, you should finalize your business model. There are currently three main types of models seen in E-scooter apps.
Business Models for Escooter Apps
1) Rent-Based Scheme
In a rent-based model, the passenger simply downloads the app and searches for nearby available scooters. The passenger must then go to a nearby e-scooter and scan the QR code on the vehicle using the app. The passenger is now ready to travel after completing this step.
If the passenger is a first-time app user, there may be one or two additional steps before riding.
Once the passenger has completed his journey, he must complete the ride by scanning the QR code once more. Following that, a bill with all charges detailed will be generated. It can be found in the app by the customer.
Key features include:
- To unlock the scooter, you must pay a fee.
- The customer pays for every minute of use
- Customers benefit from increased flexibility.
2) Subscription-Based Model
The subscription-based model has recently gained a lot of popularity among users. Because it guarantees the customer the use of a scooter for a specified period of time at a fixed price.
Customers benefit from this model because they can ride as far as they want while paying the same price. This model is intended to keep customers. To accomplish this, the apps provide special offers and discounts through the subscription model. Covid-19 has also aided the growth of subscription-based apps. People preferred to travel in a safe manner due to their fear of the contagious virus. Subscription-based models enabled them to do so.
Key features include:
- The customer is charged up front in the subscription-based business model.
- Gains customer value by giving the user the sensation of owning a scooter.
- In this business model, cybercrime is not a major threat.
3) Demand-Driven Model
Demand-based business models are widely used in all industries. This model can help e-scooter apps reach new heights in terms of growth.
Customers are only provided with the app in demand-based business models. They can book an e-scooter through the app at any time. The customer has the option of choosing from a variety of scooter models. The ability to choose from a wide range of scooters based on booking fees, features, and extra charges.
Key features include:
- Customers can quickly rent an e-scooter through the app.
- Customers can select according to their requirements.
Enhancements to The Escooter App's User Experience
- User verification: Because an e-scooter app gives the customer a lot of freedom, it would be ideal if the app verified the customer. To ensure that the app can accept any type of government-issued ID.
- Wallet addition: Because e-scooter apps frequently offer discounts and cashback, the wallet concept can be used. The app can provide reward points in the wallet that can only be redeemed by paying for the scooter fare.
A fare calculator can be useful if a consumer has already planned his or her itinerary. The consumer must enter his starting point and final destination for the fare calculator to calculate the costs.
- OTP system addition: An e-scooter app can incorporate the OTP system to reduce the likelihood of fraud as online criminal activity rises.
- Accessibility: An e-scooter app must be accessible to all users, making availability on both iOS and Android essential for growth.
A Conclusion
E-Scooter Apps are a rapidly expanding market segment. These kinds of apps are also receiving a lot of attention from users as a result of increased awareness of environmental conservation. E-scooter apps are quite basic and user-friendly. According to a recent poll, 70% of respondents said e-scooters were a better form of mobility. Statista predicts that by 2026, all e-scooter app revenue will come from the internet. All of these models offer customers distinctive features and choices. But there are also dangers associated with the gains.
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Every industry faces its own ups and downs.
E-scooter industry since some past years has reached the point of success in 2018.
With the arrival of some of the brands like Uber and Lyft in the E-scooter territory, the industry was for sure going to gain great revenue.After a great investment during the past years and facing the challenges in different cities, e-scooter businesses are making it really big today.
Talking about some of the industry giants that include, Lime, Uber, Lyft, Bird, and Spin, these E-scooter companies have left their benchmark with their increased business revenue using the E-scooter apps and the concept of ride sharing.
For the one planning to build their own E-scooter app for their city, keeping track of how these e-scooter giants are progressing, their growth rate and how they are planning the future moves is very important to grow their business.
Read the full article to get the current update in the E-scooter industry.
