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Silent Videos: Conveying a Thousand Messages in Silence

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iConnectFX
Silent Videos: Conveying a Thousand Messages in Silence

It’s nighttime, and everyone but you is asleep. You were peacefully scrolling through the internet when a blasting sound from your phone startled the whole house. You struggled to find the volume button and were left with no choice but to hide your phone under your pillow, praying it would suppress the sound. An annoying familiar scenario, right? This is one of the many reasons why the number of people preferring to watch silent videos continuously increases. 

What are silent videos, and what makes everyone crazy about them? 

The main principle of silent videos is to convey a thousand messages in silence. With motion pictures, people used to watch films without sounds. These films were short but overloaded with raw emotion, expressions, and meaningful words at the bottom of the screen. As crazy as this may sound, silent videos are back in trend again- creating a huge wave in social media. 

There are many reasons why silent videos have become so popular today. One of these is the increase in the number of people using mobiles to gain access to the internet. We often find ourselves watching videos in public or in places where sounds can be a nuisance and a hindrance. We don’t want to embarrass ourselves or cause disturbance to others. That’s why we turn to silent videos.

What makes everyone crazy about them? 

Today, media outlets and brands are turning the popularity of silent videos to their advantage. They are now starting to use silent videos for their marketing. The reason for this is the tendency of promotional videos with sounds to turn potential customers away. Obtrusive and blasting autoplay is often regarded as an annoyance for internet users. The sound of your promotional video may capture the viewers’ attention, but in reality, they tend to have the opposite effect. 

Blasting sounds can trigger an escape instinct in viewers that may lead them to immediately shut down the noise source. This will cause you to lose a potential customer, and you don’t want that to happen. 

Continue reading here: https://iconnectfx.com/blog/silent-videos-conveying-a-thousand-messages-in-silence/

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