Installing apps is a time consuming pain in the arse sometimes.
Google just announced it s brilliant solution to this problem: Instant Apps.
What s more exciting is that Instant Apps will be compatible all the way back to devices running Android Jellybean.
The most common way to activate an Instant App download seems to be clicking on a link, but Google also suggests it could be done in other ways.
In one example, an NFC tap actives the download of a payments app at a parking meter.
Although Google s announcing the initiative today, it s not ready for prime time just yet.