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Should You Create a Website on a Brand Name or a Keyword?

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Emma Mallan
Should You Create a Website on a Brand Name or a Keyword?

Online marketing and affiliate marketing online (or whatever term you have for it) is essentially based around creating websites, drawing customers to your site (through a variety of methods) and then selling them something. Each site must be assigned a domain name, but naming each of your sites is never normally that simple. If you are searching for a brand naming consultant, Unboxfame is the best agency that can offer you a perfect name for your business.


When starting a new site (one that you hope to make money from) the dilemma is always "should I register a URL that has my keyword in it or should I build a recognised brand name that is easily remembered and that stands out?"


The main dilemma here ultimately comes down to one question; are you targeting one keyword or several (or perhaps an entire niche)? If, for example, you were building a site around one specific product (and only that product) then I would definitely recommend that your site's URL is based around that keyword (which in this case will be the product's name). If you need acronym naming services, we offer the most comprehensive naming services, logo design and copyright services.


However, if you were building a site that you hope will sell many different things (such as a site that sells all kinds of different picture frames) then I would recommend that you get a domain that is more easily remembered, but that is also related heavily to your nice (something like 'pictureframes.com' would be perfect).


These ideas are my opinion, and doing something else might work better for you, so it's always better to try new things and to not get too fixated on one particular method (especially if it isn't working or if you're only having mediocre success). Looking for a startup naming agency for naming your business? Unboxfame is the best company you can find for naming services.

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Emma Mallan
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