logo
logo
Sign in

Shaving Market nd-use and Country Outlook By 2028

avatar
Henry Paul

Shaving Market Growth & Trends

 

The global shaving market size is expected to reach USD 5.0 billion by 2028, registering a CAGR of 3.3% over the forecast period, according to a new report by Grand View Research, Inc. Increasing investments in R&D by various players to develop new shaving products coupled with the increasing demand for personal care products are likely to drive the market growth over the forecast period. Also, increasing income levels play an important role in determining the purchase of shaving products. Demand from consumers for different types of shaving products is leading to innovation in the industry. Numerous players in the market are launching new products to meet the rising and changing consumer demands. The razors & blades segment contributed to the highest revenue share in 2021. Rising awareness among consumers about personal hygiene is a major factor driving the segment growth. Disposable razors accounted for a significant share in this segment.

 

U.S. shaving market size, by product, 2019 - 2028  (USD Million)

 

Shaving Market Segmentation

 

Grand View Research has segmented the global shaving market on the basis of product, distribution channel, and region:

 

Based on the Product Insights, the market is segmented into Razors & Blades, Beard Moisturizer, Pre-shave Cream, After-shave emulsion.

  • The razors & blades segment captured the largest revenue share of around 75% in the global market in 2021. Rising awareness among consumers related to personal hygiene is a major factor driving the segment growth over the forecast period. Disposable razors accounted for a significant share in this segment. For most people, particularly those who work in corporations, shaving has become a part of their daily ritual. In addition, the increasing use of razor blades is driving up the product demand.
  • The beard moisturizers, and pre-shave creams segment will register the highest growth over the forecast period due to rising awareness among consumers about these products. Rapid urbanization and changing lifestyles are major factors driving this segment's growth. The rising target population globally will also fuel the product demand. Moreover, rising awareness about personal grooming among men is likely to drive the product demand. Beard moisturizers and pre-shave creams include glycerin, which serves as an emollient to soften the beard, making the skin smooth and hydrated and assisting in the elimination of shaving cuts. Aftershave creams can help the facial skin recover faster and decrease bleeding caused by shaving.

 

Based on the Distribution Channel Insights, the market is segmented into Offline and Online.

  • The offline segment accounted for the highest share more than 74.5% of the global market revenue in 2021 owing to its increasing sales. The offline industry is highly competitive and mature in developed economies like North America and Europe. The demand for shaving products is growing among customers due to more sustainability offered by offline stores than in other channels. In addition, to attract more consumers and drive sales, key players are showcasing their products on various offline channels, such as mass retail stores, hypermarkets, and supermarkets, among others. This is expected to drive the growth of the offline distribution channel segment.
  • The online distribution channel segment is estimated to register the fastest CAGR from 2022 to 2028. With the increasing penetration of mobile devices and smartphones, online shopping has emerged as a major shopping platform globally. The segment is majorly driven by the change in consumers' buying behavior and rising suppliers selling online. E-commerce and online portals have become key distribution channels for trade and sale of shaving products recently. Shaving products are available on a variety of e-commercewebsites, including Amazon, eBay, and Flipkart, as well as websites that specialize in a certain geographic area. The selling of shaving products is further aided by online portals run by a number of businesses.

 

Shaving Regional Outlook

  • North America
  • Europe
  • Asia Pacific
  • Central & South America
  • Middle East & Africa

 

Key Companies Profile & Market Share Insights

 

Companies focus on innovating new products to meet the increasing demand. New players are entering the market owing to low entry barriers and higher market potential. The increasing demand offers an opportunity for product development.

 

Some of the prominent players operating in the global shaving market include,

 

  • Beiersdorf AG
  • Church & Dwight Co, Inc.
  • Reckitt Benckiser Group plc
  • Procter & Gamble
  • Oriflame Holding AG
  • GiGi
  • Koninklijke Philips N.V.
  • Syska India Ltd.
  • Harry’s Inc.
  • Societe BIC S.A. (BIC)

 

Order a free sample PDF of the Shaving Market Intelligence Study, published by Grand View Research.

collect
0
avatar
Henry Paul
guide
Zupyak is the world’s largest content marketing community, with over 400 000 members and 3 million articles. Explore and get your content discovered.
Read more