Blizzard Entertainment and Facebook are teaming up to give players more ways to connect with friends and give streamers a new way to show their goods, according to a Blizzard press release.
Starting in July, Facebook Login and Facebook s Live API will be integrated into all Blizzard games, including World of Warcraft, Heroes of the Storm, Hearthstone, Diablo III, Starcraft II, and recent megahit Overwatch.
Blizzard games are best when played with friends, so it s important to us to provide our players with features and services that make it easy and fun to share their experiences with each other, said Gio Hunt, executive vice president of corporate operations at Blizzard Entertainment.
Blizzard has a passionate community of players, and an incredible track record for launching innovative and high-quality gaming experiences, said Facebook s global games partnerships director, Leo Olebe.
You can t beat the targeting capabilities of these social platforms, and the collaboration has helped Blizzard showcase the game to an audience that included Facebook s 1.65 billion users and Instagram s 400 million.
Over 650 million Facebook users play games while connected to the network across web, mobile, and console every month.