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Blogging is a powerful marketing tool and is one of the most important recommendations for startups and new businesses.
Website blogs can take your money and time, but the efforts may be worth increasing customer engagement and leads.
In that case, you can go with the regular posting of quality blogs on your website that would be useful and interesting to them.
On many sites, you will find that blog has a different label, such as articles or press.
Don't forget to ask a simple question at the end of the blog to encourage engagement and get the conversation going.
Good SEO results are handled by quality content & relevant keywords.
