10 Significant Web Application Development Trends To Watch In 2023

The internet is exploding with information, and billions of websites provide the same. Over time, the Google algorithm for crawling your websites has changed. You cannot exist with the same patterns and designs as your online sites.  

Forbes statistics state nearly 1.13 billion websites are active over the internet. Only 71% of businesses will have a website in 2023. There are 5.16 billion internet users that are active online. With this much competition, you must follow new web application development trends in 2023.

Read below to find the top-notch web development trends that will let you win the online credibility game and level up.

10 Web Application Development Trends to Follow in 2023

• Dark Mode Feature is a New Normal
• The dark mode is already there on our Smartphones and iPhones to reduce eye strain and save battery life. Apps like Instagram, WhatsApp, Facebook, etc., already have this provision. What about your websites?
• Well, web application development service providers create websites with the same interface. The users can customize their settings depending on their laptop or mobile device capabilities. Get on to the tailored online journey for your business with the dark mode aesthetics website.

• Accelerated Mobile Pages
• The web application services must be well synchronized for desktop and mobile devices. AMP technology helps optimize the web pages to use on mobile devices with the help of convenient design. 
• A change in UI/UX can help achieve mobile accelerated pages. Web app developers must ensure that web pages are mobile-optimized and provide a seamless user experience to the customers. 

• Optimize Your Page Performance
• A report by HubSpot states that more than 70% of customers believe web page loading time does impact the web development process. Most users leave the website if it does not open in the first three to five seconds.
• Page speed and optimization remain the king in 2023 too. Web development companies can achieve it by optimizing the videos and images, enabling caching, minifying the scripts and codes, monitoring the page’s speed and performance, etc.

• Progressive Web Apps are Gaining Popularity
• Your website not only needs to be responsive but progressive too. The progressive web app development gives a feel and look of the native mobile apps to access through the web browser. These web apps are developed to operate offline, render a seamless user experience, and support multiple browsers.
• The web application development process includes making PWA adaptable to the device’s screen size, browser, and specifications. These apps help with smooth installation, high speed, quick launch to market, etc.

• Prioritize Mobile Usage
• “Mobile first” will remain unbeatable because you must put the mobile users’ needs first when developing a website or a web app. More than 50% of web traffic comes from mobile devices, so web app development companies must keep mobile acceleration in mind.
• Developers must focus on more vertical orientations rather than old horizontal ones. It will help in scaling the website, making an adaptable layout, CSS query integration for enhancing device capabilities, etc.

• Voice Search Optimization
• Voice-enabled devices have entered the market before, and now they are used for website searches. The web development teams must optimize the brand’s website pages for voice search. The results are provided based on personalized AI experience.
• The quality of web applications can be improved with the help of NLP, AI, and ML. You can also optimize the web pages by using rich snippets, schema markup, DA of website, updating websites, and eliminating duplicate pages.

• Serverless Architecture will be the Future
• The Cloud SaaS solution has expanded because of the shift of the business towards a hybrid working setup. Most companies have gone fully remote. Web being an evolving domain, requires serverless architecture.
• The rise of cloud computing as a business strategy helps industries to experience cost-effectiveness, enhanced scalability, delegated maintenance, and quick turnaround time to market.
• It is one of the web-based solutions managed by the third-party provider making things serverless. You can hire any web application development company to care for your web apps.

• Motion UI
• Custom web application development providers build fully responsive web designs using this front-end framework. This advanced technology creates motion within the native app settings.
• Motion UI is a new web designing approach that makes digital products user-friendly and intuitive. It is used for developing Real-time web applications to make your website noticed by your target users.
• The custom enterprise web apps include CSS integration and customized animation from the SASS libraries. Motion UI is a top-notch web application development trend that makes UI design simple and fast.

• Improved Cybersecurity
• Cybersecurity crimes are already on the rise, with malware and Trojan attacks nearly destroying companies’ websites, big or small. The loss of revenue and reputation, which brands are suffering too. 
• In the wake of these attacks, websites use robust technological platforms to safeguard their company and user data. Organizations are now using multi-factor authentication, patch management, updating websites, and much more. Enterprise software development services agencies care about security and regulatory compliance when developing web applications.

• AI Chatbots
• AI chatbots are using ML and NLP to understand user queries and provide them with straight answers. AI in web development is helping companies to find errors, respond quickly to customers, fraud detection, and much more. 
• Artificial Intelligence supports real-time web apps integrated with virtual assistants to provide unlimited support to the organization’s customers 24*7. Apart from this, AI chatbots are only referring complex problems to experts. It saves a lot of time, and the team can dedicate that time toward the core competencies of a business.

Hire the Best Web Developer!

2023 is a year of change and development. Personalizing the enterprise web apps using advanced technologies and trends will help make the organization’s operations efficient. 

You can contact the web developers’ team of the reputed and trusted software development company BoTree Technologies. They provide a one-stop solution for digital transformation leveraging new technologies and development patterns.

Contact BoTree Technologies experts today to discuss your next web application development project!