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Why You Need A Website: Explains These 11 Points

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Top Developers
Why You Need A Website: Explains These 11 Points

Are you running a successful business? or Are you a startup with a small team? In both cases, you have one common dilemma: does my business need a website?

Of course, if you’re a startup or want to expand your business beyond regions having a website would benefit you in many ways.

But this may be a tricky question if you are running a reasonably successful business. You may have strong evidence to support why a website is irrelevant.

When you look at the other side of having a website for your business, there’s a 90% chance you’d build a website. So, the question remains —why do you need a website? Is it worth having a website for your business?

We shall discuss why having a website is a wise investment and when you should have it. But before we take this discussion forward, let us help you resolve some of the fundamental confusion that is your business needs a website or not.

Does Your Business Need a Website?

We often receive this question from readers around the world, “does my business need a website?” Especially when the company is already plenty profitable.

Based on our research, we can say a big ‘Yes.’

However, we took an expert’s opinion on this. At TopDevelopers.co, our Business Consultant told us, “A business, regardless of industry, must have a website. A website is essential for any business. It helps them establish their online presence, showcase products/services, engage with customers, expand reach, enhance credibility, and gain valuable insights into customer behavior. It’s a must-have tool in today’s digital age that can help them create a brand name out of business.

Top 11 Reasons Why Does Your Business Needs a Website?

We have a lot to talk about, and we have answered so many questions that we often receive from business owners around the world. We responded to most of their questions, which you will find at the end of this article. Let us come to the core points of why a business needs a website.

A website for business is a virtual storefront to showcase your products and services. But, if you keep your products and services aside for a moment, you have plenty of benefits. For example;

  1. Establish Online Presence
  2. Expand Reach
  3. Enhance Credibility
  4. Improve Brand Identity
  5. Grab More Leads
  6. Increase Organic Traffic
  7. Increase Customer Engagement
  8. Gain Insight Into Customer Behavior
  9. Get Lasting Value
  10. Creating A Website is Easier and Cheaper
  11. Free Digital Marketing

Why do You Need a Website for Your Business When You have Facebook and LinkedIn Pages?

Undoubtedly, having a presence on social media platforms like Facebook and LinkedIn is crucial for business today. But that does not mean that you should not have a website. On the contrary, there are many reasons you should have a dedicated website, even if you have Facebook and LinkedIn pages.

Having a dedicated website for your business offers several distinct advantages:

  • A website gives complete control over your online presence, while Facebook and other social media pages are the subject to platform’s rules and algorithms.
  • Facebook and LinkedIn pages come with SEO limitations. That means you cannot implement diverse marketing strategies. With websites, you get the flexibility to optimize it for search engines (SEO).
  • Stability is always an issue with social media platforms. Social media platforms pose a lot of risks. For example, it can change its policies anytime, and you need to market your products or services depending on their strategies. Most importantly, if you do not comply with their rules and regulations, your accounts can be suspended or deleted anytime. In comparison, your website provides a more reliable, permanent, and robust platform with the freedom to use it how you want.

Do You Need a Website If You Have a Business?

The short answer is “YES.”

We have received this question from many business owners: “Do I need a website if I have a small business?” In many cases, we have seen business owners with a few people/staff as workforce, and they do not even have online customers.

We say a single answer to them is, ‘If you have a business, you should have a website.’ A website is still vital for them to gain visibility, trust, and reliability in this tech-savvy era where customers explore websites before visiting stores. No, the website’s navigation, UI and user experience matter the most when your aim is to keep your users engaged with your website.

Last but not least, before you think of not having a website, do take a moment and think: are you sure you don’t sell anything? We say this because we have found that everything is online, from shopping and communication to information and entertainment.

So, Do You Want to Build A Website?

As we have said, you would love to have a website if you know what perks it brings to your business. So, if you want to get a website for your business, you need planning. More than that, you need to a web development company who knows your business and understand what it takes to build a business website. So, research, explore, and examine until you find the best web development company. Take the help of online directories such as TopDevelopers.co if you want to find a good agency to hire with good hands-on experience in creating websites and web applications for a wide range of industries.

Final Thoughts

I hope we have convincing reasons why we need a website. We explained the top 11 points reasons that compel why you must have a website and there are many more. Besides, we have also explained what differentiates websites from social media platforms. Finally, a website is the need of the hour, irrespective of your business type, industries, sector, or others. We have also suggested that the website is significant for medium and large businesses and for small businesses.

Originally published on : https://www.topdevelopers.co/blog/why-you-need-website/

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