The nail polish market is a segment of the global cosmetics industry and primarily consists of products used to decorate and enhance the appearance of nails. Nail polish is available in various forms such as liquid, gel, and powder, and it comes in a wide range of colors and finishes.
In 2022, the global nail polish market was valued at USD 11.07 billion. Between 2023 and 2032, this market is estimated to register a CAGR of 8.8%. It is expected to reach USD 27 billion by 2032.
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Major Players in the Global Sportswear Market:
- Estée Lauder
- Shiseido
- Revlon
- Sally Hansen
- Wella Operations US LLC (O.P.I.)
- Cosnova GmbH (Essence)
- NOTE Cosmetique
- L’Oréal S.A.
- Other Key Players
Key Factors Driving the Global Sportswear Market:
Increasing fashion consciousness: Growing fashion consciousness among both men and women, particularly in emerging economies, has been contributing to the rising demand for nail polish.
Influence of social media: The popularity of social media platforms, such as Instagram and YouTube, has played a significant role in promoting nail art and nail polish trends. Consumers are increasingly inspired by nail art tutorials, celebrity endorsements, and influencer recommendations, which have positively impacted the market.
Technological advancements: The development of long-lasting and chip-resistant formulas, such as gel-based nail polishes, has attracted consumers looking for durable and high-performance products. Innovations in nail polish application techniques, including dip powder manicures and nail wraps, have also gained popularity.
Increasing disposable income: As disposable income levels rise, consumers have more spending power for personal care and beauty products, including nail polish. This trend is particularly prominent in developing countries where rising middle-class populations are driving market growth.
Expansion of distribution channels: The availability of nail polish through various retail channels, such as specialty stores, beauty salons, online platforms, and supermarkets, has contributed to market growth. E-commerce platforms, in particular, have provided convenience and a wide range of product options to consumers.
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Key Market Segments
Based on Product Type
- Liquid
- Gel
- Other Product
Based On Finishes
- Glossy
- Matte
- Glitter
- Satin
- Other Finishes
Based on Distribution Channel
- Supermarket and Hypermarkets
- Independent Stores
- Specialty Stores
- E-Commerce
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The global Nail Polish Market research report, published by Value Market Research, is designed to offer various market framework such as market size, portion, trends, growth path, value and factors that impact the current market dynamics over the forecast period 2020-2027.
Most importantly, this report also provides the latest significant strategies adopted by major players along with their market share.The research report also covers the comprehensive profiles of the key players in the market and an in-depth view of the competitive landscape worldwide.
The major players in the Nail Polish include China Glaze, Odontorium Products, Inc., Revlon, L’Oréal Paris, Essie, and Sally Hansen..
This section includes a holistic view of the competitive landscape that includes various strategic developments such as key mergers & acquisitions, future capacities, partnerships, financial overviews, collaborations, new product developments, new product launches, and other developments.Get more information on "Global Nail Polish Research Report" by requesting FREE Sample Copy at https://www.valuemarketresearch.com/contact/nail-polish-market/download-sampleMarket SegmentationThe broad Nail Polish has been sub-grouped into the Product and Region.
The report studies these subsets with respect to the geographical segmentation.
The strategists can gain a detailed insight and devise appropriate strategies to target specific market.
