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What is the importance of mobile optimisation for digital marketing in today's world?

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Webtraffic Agency
What is the importance of mobile optimisation for digital marketing in today's world?

When you create a website, it is essential to keep one thing in mind: not everyone will have a laptop or a computer. It is very important to keep one thing in mind: there are more mobile users when compared to laptops or computers. It is very essential to provide good facilities to mobile users as well. There are some things to keep in mind while creating a mobile-access website.

 

What exactly is mobile optimisation?

The process of making sure that your website has been created with users on smartphones and tablets in mind is known as mobile optimisation.This entails taking a look at the website's design, framework, landing page speed, advantages, and user experience. It makes sure that mobile users don't have any problem reaching out to your website. It makes your users feel attached to your website. It's a practice that raises the chance of those who visit interacting with your site's pages. All of your attempts at digital marketing will benefit from mobile optimisation. Mobile devices are used by users to take advantage of websites, emails, and social media. There are many digital marketing agencies in Mumbai that provide proper guidance for mobile optimisation.

 

Why is mobile optimisation so important?

 

Customers are increasingly interacting with organizations through digital channels. Let's take a look at some points for mobile users:

 

1. Around 96 % of people have one or more phones.

 

2. Almost 86 % of people use smartphones, especially since 2011.

 

3. Almost half have a tablet, and almost 50% have an e-reader.

 

4. Over 70% of people own a laptop or a computer.

 

Facts state that almost everyone uses smartphones, and you can reach out to them easily.

 

When so many people search for content on the phone, it is essential to keep the content decent. Consult a content writing agency for proper and premium-quality content for your website.

 

Here are some website tips to use for mobile optimisation:

 

1.SEO 

 

Google will transition to mobile-first indexing in September 2020, which means that websites that are not constructed to be focused on mobile devices will not appear as high. This implies that everything from image sizes to information must be built in such a way that Google does not rank it down in search results. Consult the best SEO agency for better results.

 

2.Website Pagespeed 

 

Why is it important to have a mobile-optimized website? As we know, the maximum number of people are smartphone owners, and they prefer phones to collect any information or reach out to you. It is proven that any user may stay on your website for 0.10 seconds if it isn't directed to the homepage. It is important to have a good page speed for your website. To guarantee that websites load quicker, the most critical elements are to compress file sizes, minify code, eliminate redirection, and use browser caches. To improve server response time, search for obstacles such as insufficient memory, slow database queries, or slow routing. Fixing these problems can have a significant effect.

 

Keeping these things in mind is essential. Many digital marketing services

are available for these things.

 

 

Contact us

Webtraffic Agency

Web : www.webtraffic.agency

Email: [email protected]

Mb: +91 7977039305 , +91 9820638326

Add : Office no 622 & 623, Gold Crest Business Park LBS Road, opp. Shreyas Cinema, behind KOTAK MAHINDRA BANK, Ghatkopar West, Mumbai, Maharashtra 400086

 

 

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