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The 10 Ingredients of Great Content Writing

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The Digital Serve

A piece of content is like a dish which needs two things to be perfect. First, the ingredients and then the cooking skills. Today, in this article, we will be talking about the ingredients that every content piece should have. So, without any delay, let's get right into it. 


A Captivating Heading:

The heading or the title of your content has to do the most work. What work? The work of pulling the visitors to read your content. That's why your heading should be attractive and interesting. Some popular phrases that you will always find ranking are "x things to know about y" and "What is abc: A Detailed Guide." Moreover, the length of the headline also has to do with the article's success. The ideal length of a headline is around 165 Characters. 


An intro with a hook

Many writers go way wrong with their intros. That's why an intro should be written in a way that makes the readers interested in reading the whole article. So, one thing is clear: you should not disclose everything in the intro but just give a hint of what the user will be going to learn. Moreover, a hook in the intro plays an important role, which is basically diving right into the topic but not disclosing the answer. 


Audience-Centric Writing

Writing for the audience is always advised, but many writers just leave the idea of Writing for the audience behind. But as Google has pushed the Helpful Content Algorithm Update, the search engine has stopped entertaining the practice. So, make sure you are putting your audience in the centre and not Google. 


Engaging Content

Simply put, just keep your content on track and try to use creative sentences. Most of the time, Content writer agencies somehow interpret engaging writing as writing in as simple language as possible. But think about it: are you creating content for kids? What you should actually take care of is preventing unnecessary keyword stuffing into the content that disturbs the flow of reading. 


Originality:

Gone are the days when a content writer agency could survive by searching content online and rephrasing it to ignore plagiarism. It's the time when originality matters. Do your research and try to stand out from others with your unique writing style. 


Brand voice

If you are a brand, you should have your brand voice, which you can use in every Content price. Moreover, if you are a content writing agency in Delhi or anywhere around the globe, you can make it your USP to provide your clients with their unique brand voice. But you should know what brand voices us. It is about telling your audience about your nature, like caring, luxury, etc. 


User's Intent

Catching the user's intent along with keyword research is very important. If you don't know  what the intent of the user is linked with the keyword, you may end up creating content that the user isn't looking for. To make sure of it, you should hire the best seo company in Delhi or wherever you are located. 


Free Tips

Sharing knowledge can never be a loss-making deal. If you feel you have something really helpful to tell your audience, you should add it without a second thought. It can be a tool, a trick, or something else. 


Trustworthiness

Not only google but users also appreciate the content that they can trust. So, rather than putting anything imaginary, go and find the sources that can be trusted. Try to be as accurate as possible with the numbers you put in your article. Also, try to explain the how and why behind any number, if possible.


Consistency

Lastly, no one just writes content to keep it to themselves. Content is always written to be published. However, if you want to succeed, you must find a weekly frequency of publishing new content all at the right time. Also, once you find these magical numbers, stick to them like ants stick to their food. 


Bottom Line

With these ingredients in your content copy, you will be able to smell online success as soon as it starts boiling over the internet. Since you have the best ingredients, just make sure the SEO stove is burning right with the best seo company in Delhi.

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