The print label market consists of pressure-sensitive labels, adhesion labels, and specialty labels that are used to provide product-related information including pricing, manufacturer details, ingredients, quality standards, cautionary notes, and barcodes. Print labels play a key role in product identification, marketing, branding, and merchandising, helping companies differentiate their products from competitors. With an increasing focus on eco-friendly labeling solutions and customized label formats to cater to niche consumer segments.
The global Print Label Market is estimated to be valued at US$ 103 billion in 2023 and is expected to exhibit a CAGR of 9.0% over the forecast period 2024 to 2031, as highlighted in a new report published by Coherent Market Insights.
Market key trends:
The increasing demand for sustainable and customized print labels is expected to be a major growth driver for the global print label market over the forecast period. Companies are developing labels made from recyclable materials like paper to appeal to eco-conscious customers. Additionally, new printing technologies are enabling on-demand short run printing of customized labels targeted towards niche buyer personas. This is allowing companies to test multiple label designs without heavy upfront costs and tailor their branding according to different product lines and consumer preferences. The personalized labeling solutions are finding widespread acceptance across industries like food & beverages, cosmetics, pharmaceuticals and consumer durables.
Segment Analysis
The global print label market is dominated by pressure-sensitive label sub-segment. This sub-segment accounts for over 60% of the market share due to wide range of applications across diverse industries including food & beverages, pharmaceuticals, personal care, and chemicals among others. Pressure-sensitive labels offer advantages of durability and are easy to apply and remove. This makes them highly suitable for product identification across industries.
Key Takeaways
The global print label market is expected to witness high growth over the forecast period of 2024 to 2031.
Regional analysis reveals that Asia Pacific currently holds the largest share of over 35% of the global market and is expected to remain the fastest growing region during the forecast period. Growing industries such as food & beverages, pharmaceuticals, and personal care are driving the demand for print labels in Asia Pacific countries including China, India, Japan, and South Korea.
Key players operating in the print label market are Avery Dennison, CCL Industries, Constantia Flexibles, Coveris Holdings, Endutex, Fuji Seal International, Lintec, PMC Label, and Torraspapel Adestor. Rapid growth of e-commerce industry has necessitated secure and attractive label solutions for product identification and branding. Key players are focusing on developing innovative and sustainable label solutions tailored for e-commerce applications.
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Global Print Label MarketThe GMI Research forecasts that the Print Label Market is witnessing an upsurge in demand over the forecast period.
Moreover, the leading market players are progressively focusing on expanding their distribution channels and sales.
For instance, Xeikon, in 2019, launched its innovation center in Shanghai to fulfill the rising demand from Chinese consumers.
This escalation allowed the visitors and customers to test different applications and alternatives to grow their business via new revenue streams and business growth.
In accordance with the Federation of Indian Chambers of Commerce & Industry (FICCI), the accumulated expenditure on these items is increasing primarily because of the mounting per capita income, rapid urbanization, and the escalating working women population.
Moreover, the growing seepage of modern retail trade outlets which include supermarkets and convenience store, offers various frozen food products.
