The tissue products market consists of various hygiene products such as napkins, facial tissues, handkerchiefs, bathroom tissues and others. These products play a vital role in ensuring good hygiene and health. They are made up of materials like paper, cellulose fibers in the form of sheets or rolls that are soft, absorbent and disposable. Tissue products have garnered widespread popularity owing to their convenience and ability to maintain hygiene. As more people are realizing the importance of cleanliness and hygiene, the demand for tissue products has been rising significantly.
The Global tissue products market is estimated to be valued at US$ 22.73 Bn in 2024 and is expected to exhibit a CAGR of 14% over the forecast period 2024 to 2030.
Key Takeaways
Key players operating in the tissue products market include Tracelink Inc., Adents International, Seidenader Maschinenbau Gmbh., Axway Software Sa, Siemens Ag, Mettler Toledo International Inc., Robert Bosch Gmbh, and Optel Group. These players are focused on introducing innovative product ranges and expanding to untapped markets to strengthen their position.
The growing awareness on health and hygiene along with the busy lifestyle of people has been propelling the demand for tissue products. People prefer using tissue papers for sanitation purposes instead of other conventional methods owing to ease of use and affordability of tissue products.
New technological advancements are helping tissue product manufacturers in optimizing production processes, improving product quality, and minimizing costs. Introduction of automatic tissue making machines, advanced tissue converting machines is fueling the market growth.
Market trends
One of the key trends witnessed in the tissue products market is the growing demand for eco-friendly products. This can be attributed to the rising environmental concerns and sustainability drives. Major players have started using recycled and renewable materials such as bamboo, sugarcane bagasse etc. for producing green tissue products.
Another major trend is the customization and premiumization of tissue products. Manufacturers are introducing tissue products in novel shapes, attractive scents and designer packaging to cater to the changing consumer preferences. Premium tissue products are gaining traction among the young urban consumers.
Market Opportunities
Rising disposable incomes and growth of modern retail outlets in developing regions provide lucrative growth opportunities. aggressive marketing campaigns promoting hygiene and sanitation will further aid the market expansion. Moreover, introduction of innovative smart and automated dispensing systems for tissue products especially in public places is expected to create new revenue channels. Development of antibacterial and hygienic tissue products using advanced technologies will also provide opportunities over the forecast period.
Impact of COVID-19 on Tissue Products Market Growth
The outbreak of COVID-19 has significantly impacted the growth of the tissue products market. During the pandemic, tissue product demand grew exponentially due to increased focus on hygiene and sanitation. However, market players faced several challenges such as disruptions in raw material supply chains and workforce shortage due to lockdowns. This adversely impacted production volumes initially. Nevertheless, tissue product manufacturers ramped up production in the later stages to meet the surge in demand from households and healthcare sectors. Several producers expanded their manufacturing capacities while following stringent safety protocols. The pandemic fast-tracked digital transformation and automation in tissue production facilities to ensure business continuity amid such crisis situations. In the post-COVID era, tissue product companies need to strengthen supply chains and focus on sustainable and automated manufacturing to cater to future demand spikes and mitigate production risks.
Geographical Regions with High Tissue Products Market Value
North America dominates the global Tissue Products Market Size in terms of value, accounting for over 30% share. This is attributed to robust demand from the developed countries of US and Canada. High disposable incomes, preference for hygienic products and stringent government regulations regarding proper waste management drive tissue consumption. Europe is another major region occupying around 25% market share. Countries like Germany, UK and Italy have strong demand from commercial sectors such as hotels, restaurants and offices. Asia Pacific exhibits fastest value growth led by China, India and other developing nations. Rising living standards, population and expenditure on personal care are pushing tissue usage.
Fastest Growing Region for Tissue Products Market
Asia Pacific region is poised to register fastest pace in the global tissue products market over the forecast period. This growth is facilitated by rapidly expanding middle-class population, economic development, shifting lifestyle trends and improving access to sanitation facilities. China and India represent huge untapped opportunities for tissue manufacturers. With growing focus on hygiene and safety, tissue consumption is increasing in both residential and commercial establishments across Asia Pacific nations. Expanding organized retail and e-commerce are further propelling tissue sales. Major global players are investing heavily in Asia to leverage high growth potentials. Hence, Asia Pacific emerges as the most lucrative geographical region in the tissue products industry.
Get More Insights On: Tissue Products Market
COVID-19 Impact Analysis on Birth Tissue Products Market report published by Value Market Research provides a detailed market analysis comprising market size, share, value, growth and trends for the period 2020-2027.
Moreover, this market report also covers regional and country markets in detail.The research report also covers the comprehensive profiles of the key players in the market and an in-depth view of the competitive landscape worldwide.
This section consists of a holistic view of the competitive landscape that includes various strategic developments such as key mergers & acquisitions, future capacities, partnerships, financial overviews, collaborations, new product developments, new product launches, and other developments.Get more information on "Global Birth Tissue Products Market Research Report" by requesting FREE Sample Copy at https://www.valuemarketresearch.com/contact/birth-tissue-products-market/download-sampleMarket DynamicsThe global increase in the adoption of the tissue regeneration method for wound healing and plastic operations is the reason for the market's growth.
In addition, increased financing in the healthcare sector is also supplementing the growth of the newborn tissue products market.
The presence of FDA rules on tissue management practices that maintain tissue integrity and documentation about tissue safety, which improves tissue quality, is supporting the growth of the newborn tissue products market.
Furthermore, the widespread use of birth tissues in skin burns, skin cancers, ulcers, and chronic wounds is likely to boost market expansion.The research report covers Porter’s Five Forces Model, Market Attractiveness Analysis, and Value Chain analysis.
