Pitch prepped, European Space Agency to press flesh at ministerial confab

Later this week in Lucerne, Switzerland, the European Space Agency ESA will ask its 23 member states' ministers for a €400 million top-up to its ExoMars program.

In an audio conference on Friday, director of human spaceflight and robotic exploration David Parker said the cash injection includes all the technical work needed to take the vehicle up to the launch phase .

The original ExoMars budget was €1.5 billion.

The ministerial meeting scheduled for the first two days of December covers all aspects of the ESA's operations, and the outfit's outreach and pitch-preparation includes videos under its YouTube channel to explain each one in less than five minutes roughly the attention span of a 12-year-old, and therefore a minister : earth observation, Earth and robotic space exploration, telecommunications, and launcher development.

It's all under the umbrella of Space 4.0 , in which the ESA concedes government efforts increasingly have to compete with private sector interests like Elon Musk's SpaceX and Jeff Bezos Blue Origin.

The text above is a summary, you can read full article here.