Online retailers, particularly mid-market and larger, are really in three businesses: selling products directly to customers; software; and publishing.
Seamless retail — what many call omnichannel retail — is the concept of selling consumers the specific products they want or need when they want them, where they want them, and how they want them — all with a consistent shopping experience.
It has a selection of products that are priced properly and in stock when a consumer wants to buy.
Consider the addition of accounting software or the need to use the electronic-data-interchange format to place orders with your suppliers.
How is the company storing human resource information?
As retail businesses reach the mid-market, those stores almost always need in-house development capabilities either to manage software integrations or to offset the relatively high cost of some software solutions.