Different bodies need different things when it comes to weight loss and embodyDNA is here to help you get the personalized attention.

You have always been wary of one-size-fits-all clothing (and with good reason), so why would you assume that a one-size-fits-all diet would work?

Here to help you avoid such a cookie-cutter fate is a new weight-loss plan from weight loss app Lose It!

It’s called embodyDNA, and it’s heralded as “the first DNA-based weight loss plan to give actionable, personalized results through an interactive in-app experience.” And be warned — you’re going to be paying for this personalization.

Developed in conjunction with Helix, a personal genomics company, embodyDNA promises users customized recommendations on food and beverage consumption, as well as physical activities meant to aid in weight loss.

So how do you get this ultra-tailored plan?

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