When North Korea gives you lemons, make some "F**k Yeah" lemonade.
Like many cinemas, an Alamo Drafthouse theater in the Dallas-Fort Worth area was all set to show The Interview, the James Franco-Seth Rogen film at the heart of the Sony hacking incident.
Hackers threatened to blow up theaters that showed the film, since the comedy features, among other jabs, a scene depicting the assassination of dictator Kim Jong-un.
After all, the hackers did make good on their promise to expose troves of embarassing emails from Sony.
As a result, several chains refused to show the film, and Sony took a step further and pulled the movie altogether.
To many, that looked like victory for the North Korean censors (if they actually exist) and a blow to free expression.