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Why moving to Multi-vendor Marketplace is the best idea for Ecommerce business?

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Praveen Raja
Why moving to Multi-vendor Marketplace is the best idea for Ecommerce business?

If you a retail business owner wishing to build your own multi-vendor ecommerce marketplace like eBay, Amazon or Etsy, you have done a right decision.

So, here in this blog we are going to see about how a multi-vendor marketplace works and the advantages of Multi-vendor Marketplace.

How does a Multi-Vendor Marketplace Model Work?

A marketplace model of Ecommerce offers a web platform to set up a digital commerce network that assists a strong communication between sellers as well as the customers. For instance, the marketplace giants like Amazon, Flipkart and eBay offer an online platform for the consumers to interact with a selected number of merchants. So, when an order is received on the site, it is not the marketplace owner who owns the product. The order is passed to the sellers and they fulfill the order. This reduces the headache for the marketplace owner and he makes money by receiving a commission on each transaction as well as by charging subscription fees to sellers who maintain storefronts in the marketplace.

Why more and more retail business owners are shifting from e-commerce website to a multi-seller marketplace platform?

Today, ecommerce enthusiasts are more interested in virtual multi-seller marketplace software than an ecommerce website. Here are the reasons for this marketplace shift:

1. Vast range of products

The products sold on a multi-vendor store are featured by a number of vendors. Any ecommerce store that offers vast range of products is said to effortlessly generate traffic as well as sales. If Amazon, Flipkart and Ebay were to resource each of the products from one vendor, do you believe they would have been capable to make as much sales as they do at the moment?

2. It takes away half the headache

Pay attention to your inventories, logistics, product additions & updates, pricing and various other details that comes with administering an online store requires a great efforts. Multi-vendor store transfers these essential troubles to individual merchants. Since sellers need to take care of their own store merely, it doesn’t stay an uphill duty. Subsequently, this creates multivendor marketplace a successful business equation.

3. Lesser expenses

Since each seller will be running their shop on their own, you don’t want to appoint people to do it. Your team can spend more time on answering critical questions related to scaling and marketing. With an experienced development team by your side, you can drastically bring down website maintenance related expenses.

4. No need to maintain inventory

Warehousing as well as human resource associated expenses can smash the back of any ecommerce startup. Opening a multi-vendor store will not allow that occur as sellers will take care of inventory related difficulties.

5. Flexibility

Merchants on multi vendor ecommerce platforms can run product prices, delivery details, further additions, and updates as per their expediency. This flexibility comes along with the robust Magento ecommerce software and there’s no requirement of technical knowledge.

6. Cash Flow through Commissions

As marketplace websites can include numerous sellers, it earns by getting commission on each transaction between the sellers as well as the customers. To make sure sellers are fascinated to the site, Marketplace websites do not get serious commissions on the sales. As a result, the only way left to improve the treasury is to encourage a high number of transactions on the website.

Benefits of having a Multi-Vendor Marketplace Solution For Your Retail Business

Ecommerce entrepreneurs are more interested in starting virtual marketplaces because of added operational efficiencies and better margins. Here are some of the exclusive benefits of Rocket Bazaar for your retail business:

  • Powered by world’s leading ecommerce platform – Magento
  • Leaders in enterprise marketplace solutions
  • Multivendor store with high-level security
  • Responsive and Customizable ecommerce platform
  • UX-centric and conversion-focused design
  • Evolving with latest industry trends
  • SEO-friendly CMS
  • Marketing Capabilities
  • Robust report generation features

Conclusion

Multivendor store requires superior technology and considerable investment to make the right impression. Build your online marketplace with empowering features of world’s leading ecommerce marketplace platform – Magento, which lets you take full control over vendors, orders, commissions, payout and more.

 

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