When it comes to your recruitment efforts, there are several things to keep in mind. Sure, the content of your campaign is always at the forefront. But what about the format of the content and the channel that it gets delivered through? In order to properly address all three of these major issues, what you want is a Facebook video-oriented recruitment campaign. Here are five ways in which this strategy helps you attract big talent.
Facebook videos are an efficient form of marketing
Social media marketing is incredibly efficient as it is, and video as a format is growing stronger year in and year out. In fact, about 80 percent of all online traffic can get attributed to video. Not only that, but people online simply seem to have more time for this medium. This can be seen in the fact about 45 percent of people watch more than an hour of videos on YouTube or Facebook each week. Furthermore, over half a billion people watch videos on Facebook every day, meaning that your audience is going to be more numerous to begin with.
Revise your previous recruitment efforts
For starters, you need to set some recruitment goals and in order to do so, you need to set the record straight and make up your mind on whom you actually want to recruit. Are your current employees satisfying your standards? If so, you might want to keep up with the same recruitment policy-If not, you might want to change a thing or two. In order to do so, you must first revise your previous recruitment efforts. Those who have used a recruitment video in the past have a much easier job, seeing as how they can go with a side-to-side comparison.
Proper captioning and transcription
Think about the last couple of videos you’ve clicked on and ask yourself one simple question – what made me click on the link? In most cases, it is either the thumbnail or the caption. Therefore, you might want to consider a video captioning service as an option. Apart from captioning, you also want to invest a fair amount of effort into transcription. This is vital for those with a hearing impairment, as well as those who might have a hard time discerning the original audio.
High-end production on a budget
You don’t have to invest a lot of money in your recruitment video in order to make it appear high-end. Spontaneity is a great feature on its own, which is why you should always use what you’ve got available. For instance, you may never know that you have a musical genius in your company unless you ask your employees directly. Apart from this, there are numerous video production apps out there that are either extremely cheap or completely free of charge. All you need is a solid script and some teamwork. Luckily, you should have both abundance.
Unique selling points of your organization
The next issue you need to resolve is show why your organization is so much different than what your competitors have to offer. Sure, a lot of potential employees are paycheck-driven, yet, top talent usually has the ability to see past this. What they care about is the work environment. You see, employees don’t quit their jobs, they quit horrible bosses and hostile work environments. What better way to show them that this isn’t the case in your organization than show it in a video? In order to make your offer appear more organic and less scripted, you might even want to consider the idea of live video.
Conclusion
By being spontaneous, resourceful and honest, you can create a great recruitment campaign on a tight budget. Sure, some may fear that in order to pull this off you need to possess a lot of cinematic prowess or even previous video editing experience. This doesn’t necessarily have to be the case. With the right planning, script and idea, even a home-made video can give outstanding results.
However, do not lose hope as there are several workarounds that you can use to download Facebook videos for free.Ways to Download Facebook Videos for Free , Blogs-office On Desktop1.
Via scrolling through the news feed, open the video you want to download or enter the name of the person who posted the video in the search bar.
If you see the global icon available in the video, you can download the video easily, and if you see the icon of a lock on the video instead of a globe, then you cannot download the video.4.
Thereafter, click on the URL shown at the bottom of the drop menu.
For better results, type Documents by Readdle.
Tap and play the video, and do not pause it as it leads to a broken download link.
Nowadays facebook is the largest social media platform.
It has more than two billion users.
There is no wonder that people will prefer facebook for uploading their videos.https://www.justwebworld.com/how-to-download-video-from-facebook-online/
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