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The following excerpt is from Jason R. Rich’s book Ultimate Guide to YouTube for Business.

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According to YouTube, more than 500 years’ worth of YouTube video content is watched on Facebook every day, and 40 percent of people who watch these videos share video links with their online friends.

You’ll discover it’s easy to promote your YouTube channel and its content on Facebook by announcing new YouTube videos on your Facebook page and providing a link that leads to your YouTube channel.

At the same time, it’s possible to use paid Facebook advertising to attract new viewers to your YouTube channel (or a specific video) and simultaneously boost your following on Facebook.

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