Google Maps has launched a new platform designed to assist delivery, gaming and ride-sharing companies.
The company continues to build out its enterprise offerings.
Google says a streamlined service will make it easier to embed Google Maps into apps.
For the past few months, Google Maps has quietly been offering special features designed to aid ride-sharing, delivery and gaming companies among others.
On Wednesday, the company announced that this is all part of a new initiative called the Google Maps Platform.
The new platform will make it easier for any company to incorporate Google Maps into their products, and it marks an important step in Google's plans to turn its mapping technology from a popular app into a money-making business.