Their attempt to innovate and change the direction of the company and the industry has failed.
Let’s take a closer look at why this new service didn’t make it and what Verizon Wireless has coming next for growth going forward.
The average user never heard about Go90 and that’s the kiss of death for any new product or service.
That lack of understanding is one direct reason Go90 failed.
There are several different slices of the pie when it comes to success.
Successful marketing, advertising and public relations is yet another.