Top 5 E-Commerce Mobile App Trends 2017

2015 is shaping up to be an exciting year for e-commerce! The new kids on the block including new applications, websites and players are strengthening the competitive spirit that pervades the industry and, in the process, benefiting the consumers.

Think of it: With better technologies in store, consumers benefit from better products and services while e-commerce purveyors enjoy better bottom lines. Here are the e-commerce trends that both consumers and purveyors should be aware of that allows them to take advantage according to their own purposes.

Since the world is going mobile and mobile apps are dominating over the entire market, your e-commerce website may somewhere lack behind to make adequate revenue or acquire potential customers.

According to certain research, it is found that more than 60% users choose mobile apps over websites or mobile-sites to shop online.

Considering the storm of mobile apps emerging in each industry sector, it is soon also going to be essential for e-commerce retailers to adopt mobile e-commerce app solutions.

An e-Commerce app solutions serves uncountable benefit as compare to your customary e-commerce website.

If you look around all these remarkable benefits, you will surely regret why you haven’t yet determined to get e-commerce mobile app development solutions for your e-commerce business.

Further, apps are delicately designed for certain devices, thus it lets you build exclusive functionality.

While at one point of time, businesses only focused on establishing a strong market name and for that they invested in having their very own website.

However, the needs of an ecommerce business have somewhat changed over the years and currently it is considered a major necessity for any online store business to have a well developed mobile app.

For the rest 92% of cases, they prefer to use mobile apps.

Hence unless an enterprise has a well developed app to represent its interests, it is likely to lose out on a major part of its business.

Additionally, customers who shop with the ecommerce store also get back within a period of 30 days to do their next shopping with the ecommerce store.

Smartphone apps can help to enhance overall user experience

To help you out we will give some key points to shape your ecommerce business in 2018.

Go native and grow globally

Have you ever noticed that users are becoming selective when they come shopping online?

A large number of creepy tricks are used by the advertisers to impress their users with low-quality contents, prank-images and lots of spam ads made the online shoppers hate ads and become ad-resisters.

As per Zenith ROI agency, already 68% of mobile internet users increased in last year and it’s expected that it will reach 80% by the end of 2018.

It clearly tells that, if you are planning annual marketing plan you should focus on the mobile platform also.

With many online shops emerging every day, to stand out in this e-commerce race and remain ahead of your rivals, you should have a deeper understanding of e-commerce. A superior knowledge of e-commerce design and their implication will provide you the much-required push. 

Design as a tool to Improve Things

Today, if you take a gander at e-commerce development scenario, you'll effectively observe that the focus is moving towards how to make the shopping experience more helpful, and more convenient. Although all online store follows strong coding and best security practices, the key differentiator is usability and experience, and design is the apt way to showcase this. 

Now in this digital world, everything is just ready after your single touch on the mobile screen.

Every E-commerce startup needs to consider the mobile app strategy very seriously for competing in the market.

When it comes to sale your products marketing or branding is mandatory.

You need to make where customer about your product features and unique services.If you choose long fashioned Tv- ad branding you need to follow certain trends or rules.

You have no boundaries for your imaginations.

You can give the customer more attractive or innovative ways to interact with your products.

 You already know AI can greatly add to an enterprise’s performance. Here’s how it does it for eCommerce stores, in 5 detailed points!