Photographer: Ted S Warren / AP / TT Amazon Web Services, AWS, is investing heavily in Scandinavia. The company is on site in Stockholm and Helsinki, in the office hotel, but the company is growing fast locally and hiring right now ranging from IT architects to business developers. As digital technology could reveal in December AWS will soon open an entire office in Stockholm. Now it is clear that the company will open a larger office at Drottninggatan in central Stockholm in the autumn. Nordic and Stockholm is a very exciting place to be, says Eric Morales, head of AWS Nordic team for gaming companies and startups. The AWS is in Sweden and Finland is precisely due to the many successful Startupfactory and gaming companies here, among the large customers are Supercell Clash of Clans, Rovio Angry Birds and King Candy Crush Saga.
Zynga announced today that it has launched Wizard of Oz: Magic Match, a free-to-play, match-3 puzzler based on the classic film.Zynga has started to find success in the mobile space thanks to its slots offerings, including one based on Wizard of Oz.It makes sense that it would go back to that golden brick well for a different type of game.Wizard of Oz Slots is currently the 184 ranked game on the iOS app store, according to App Annie.While match-3 games have flooded the market trying to capture Candy Crush Saga s success, many still remain popular.The Wizard of Oz film has captured the hearts of fans across generations through an endearing story of friends working together to solve an imaginative puzzle, said Mark Turmell, the senior creative director at Zynga, in a press release sent to GamesBeat.. Wizard of Oz: Magic Match keeps the movie magic alive with exciting match-3 gameplay and fresh new features.
That's right, that one game where you swipe your finger across your phone's display to cut up watermelon, pineapple, and other fruit is coming to the big screen.This comes after recent reports about classic, non-story based games Missile Command, Centipede, and even Tetris getting picked up for films, as well as, of course, the just released Angry Birds movie.In terms of the money-making angle, Fruit Ninja is an obvious choice for Hollywood, as the mobile game has seen over 1 billion downloads, and is recognized as iOS's second-highest-selling game of all time, coming right after Candy Crush Saga.This means the movie industry sees Fruit Ninja as a valuable brand, and one where an associated movie will draw in existing fans.The only details about the movie adaptation at this point are that it will be produced by Tripp Vinson and its script will be written by J.P. Lavin and Chad Damiani.SOURCE Hollywood Reporter
Supercell is a well-known name even in Tencent s home market; its Clash Royale was the only foreign-published title among the 10 top-grossing mobile games in China last month, according to research firm Newzoo.Supercell would push Tencent deeper into the fast-growing mobile segment, which now accounts for only a bit more than a third of its gaming revenue, the rest coming from desktop franchises in China.Supercell and King—maker of Candy Crush Saga —were similar last year in revenue and adjusted earnings before interest, taxes, depreciation and amortization.And mobile-game sector is vulnerable to one-hit wonders.It recently raised $4 billion in loans from foreign banks, giving it ample firepower to do deals overseas without the worry of needing Chinese regulators permission to shift cash offshore.China s largest gaming company wants to go global, and building an empire doesn t come cheap.
Above: GoGame is a Singaporean publisher promising to help developers identify fraud in player acquisition.Marketing fraud extracted $6.3 billion from developers last year, and Singaporean publisher GoGame says developers should only work with publishers that understand that problem.Speaking at the Casual Connect conference in Singapore last week, GoGame chief executive officer David Ng explained that mobile studios desperate for new players are often paying for bots instead.Gaming on iOS and Android thrives on free-to-play apps with virtual items that sell for real money.Typically, a studio agrees to pay a certain amount for each install these networks bring in.For now, he probably has a point since a publisher paying attention to fraud like this is better than one that wants to brute force their way through it with larger marketing budgets.
It is available on most Android devices, and Google Play comes pre-installed on devices that support it.An exhaustive list of supported devices is available on Google's website, but it includes most major Android smartphones.Many tablets also work with the Google Play store when they use Android as the operating system, such as Samsung's Galaxy tab.Devices that won't work with the Google Play store include Apple and Windows devices, and BlackBerry devices apart from the Priv.Unlike with iOS, here are several other major app stores for Android including the Amazon app store and Slide ME and F-Droid.The most popular games by number of downloads are Subway Surfers, Candy Crush Saga, Pou, Temple Run 2 and Hill Climb Racing.
If you re getting tired of match-3 games, maybe adding some live competition will earn back your interest.Candy Blast Mania, a match-3 puzzle game for mobile devices, has added tournaments.Match-3 games are usually known more for single-player experiences, so this could help Candy Blast Mania stand out in the crowded field that includes hits like Candy Crush Saga.Candy Crush Saga, by comparison, is No.A new feature like this can help bring in new players, which could make it a bigger hit in the $34.8 billion mobile games industry.The very first of its kind in the match-three genre, Puzzle Tournaments lets five gamers compete on the same puzzle simultaneously to win prizes, developer Storm8 told GamesBeat.During the 30-minute tournament, users play for the highest score and a spot on the global, friend and all-time leaderboards.
In April, the entire TechRadar office downloaded Nintendo's first ever mobile game and played it consistently for a whole week.We used Miitomo to ask stupid questions, wear silly outfits and make the most irritating voices ever heard.It seems we weren't the only ones - most Miitomo users have just lost interest, according to new data from SurveyMonkey Intelligence.That's behind 4.2 times a week for Clash Royale players and 3.3 times for those on Candy Crush Saga.It's worth noting this data comes from a sample group of smartphone users in the US and then extrapolates the data over the rest of the population.Nintendo clearly has plans to bring players back to Miitomo.
Can your smartphone help you with meditation?Turning to your smartphone for respite from the digital clutter may feel as ridiculous as holding an Alcoholics Anonymous meeting in a pub, with your inbox, social networks and Candy Crush Saga just a couple of taps away.Calm is similar to Headspace in its setup: here, the free element is a seven-day course of guided-meditation exercises, while the monthly subscription costs £7.99 and the yearly option £29.99 – the latter is thus a pretty good deal.The Mindfulness App is one of the most accessible apps, offering a decent catalogue of meditation tracks with and without narrators, ranging from three to 30 minutes in length.Smiling Mind is slightly different to the other apps in this roundup, in that it was originally designed for children and young people – even though adults are welcome too.Omvana, Insight Timer, Stop, Breathe & Think, Take a Break and OMG!
Following its launch earlier this year, it seemed that Miitomo found immediate success, shooting to the top of both the iOS and Android app stores.But more recent findings show that Miitomo is struggling to retain those users, who are now abandoning the app in droves.According to data from a SurveyMonkey Intelligence report, more than half of the users who play Miitomo on a given week don t come back to play it the next week.Candy Crush Saga has 23 percent churn, as another point of comparison.With Miitomo, Nintendo may have largely wanted to get users to create Nintendo accounts, then willingly share their personal data as part of a larger effort in building up a database of social profiles that will come into play in the future.And if these latter launches also fail to keep users engaged, Nintendo s brand could lose some of its cachet as it transitions to smartphone gaming.
Above: MiitomoAs we outlined in our previous post in April, Nintendo s first mobile app, Miitomo, debuted and quickly shot to the No.The benchmark: King and SupercellKing, the maker of Candy Crush Saga, and Supercell, the maker of Clash of Clans, are two of the world s top mobile game developers.Miitomo did fall off the charts more rapidly than the others, but Supercell and King both likely spent more on advertising to help sustain their download volumes.Looking at the metrics shows the true depth of the problem.The numbers show that Miitomo is played half as often on average in a week as Clash Royale, a poor omen for future performance.What matters is building an app that captures users attention and keeps them coming back.
As we abandon the computers on our desk for the miniature ones in our pockets, we are spending less time on websites themselves and more within apps dedicated to shopping, reading, chatting, or working.Apple, which takes a 30pc cut from app purchases, saw a 35pc increase in revenue from its online App Store last quarter.Today, the app stores are dominated by the two internet giants: at the time of writing, six of the top 10 apps in Apple s marketplace are owned by them.Few must-have apps have been released in the last two or three years – those that have become successes were launched years ago, before the industry became overcrowded.The majority of spending is on in-app purchases within gaming apps: upgrades to freemium games that give players an edge.This is concentrated largely among a few colossal successes such as Supercell and King, the developers of Clash of Clans and Candy Crush Saga respectively.
Success Games like Candy Crush Saga, Minecraft, and Star Wars Battlefront sold in millions of copies. Read also: Mojangs president speaks out: We are by definition a one-hit-wonder King, somköptes of American Activision Blizzard autumn 2015, leading the league with a sales turnover of 17 billion last year. Carl Armfelt, fund manager of Swedbank Robur's fund for new technologies, however, that Starbreeze has a different business model that runs counter to the short cycles Johanna Nylander talking about. Starbreeze has proven for all other game developers in the world that can drive a brand that game Payday four years and for a long time to have a pretty good profitability. Read also: Swedbank Robur great deal in Starbreeze - becoming the second largest shareholder Swedbank Robur's fund for new technologies has invested in both Starbreeze, Stillfront and Paradox Interactive, which is listed on First North on Tuesday. There will always be a team of four people in a basement doing something from scratch, but in the future it will be the largest companies that are good at it.
For example, Microsoft Word or Excel are application software, as are common web browsers such as Firefox or Google Chrome.It also includes the category of mobile apps, including communication apps such as WhatsApp or games such as Candy Crush Saga.Application software is distinct from system software, which refers to the software that actually keeps the systems running such as the operating system, computational science software, game engines, industrial automation, and software as a service applications.Sometimes it may also include accounting software to allocate cost for processor time, mass storage, printing, and other resources.There is some ambiguity about the distinction between application and system software, since operating systems usually bundle application software.This has caused controversy where a company supplies system software such as an operating system but also produces the application software that runs on it.
But in recent years, the dominant mobile puzzle experience has been Candy Crush Saga, with its grids of colorful candy icons, the limited moves allowed to solve each puzzle, and the myriad premium power-ups dangled in your face.The pitchTruly, Bejeweled Stars is much more a freemium Candy Crush experience than a classic Bejeweled one, which seems to be baffling some early App Store reviewers.In every level, you get a new grid of gems to clear in like-colored lines of three or more, four-piece squares, or five-piece L shapes, and you must complete the objective within the provided number of moves.Contrast that to Candy Crush Jelly Saga, in which the 20th level felt like an impenetrable brick wall; certainly not the first time I ve felt totally stymied by a Candy Crush game and pushed to spend money on continues and power-ups.Bugging a Facebook buddy for lives is a drag, but so is spending about $2 worth of coins.Just to see how it played a role, I spent $10 on a pack of 575 coins, which made me more likely to splash some coins for a continue when I was a few moves away from winning a stage, or pay for an energy refill rather than wait out the recharge or bother my Facebook friends.
And when you re a publisher of ads, making money off of ads, who are you going to sell to?Even worse, while traditional ad networks and channels emphasize their data modeling and probabilistic targeting capabilities, in Peng s view they re more or less useless for developers who need to reach very specific audiences.It s very important for us to reach a very precise demographic.That means innovation and smashing the box — finding creative, beyond-the-networks ways to access your users, including, he says, creative partnerships with other companies or businesses that are directly in line with yours, partnering with major events to promote your app, such as Tinder did with Coachella, and directly accessing influencers who are aligned with your demographic.We want to acquire valuable users anywhere we re able to efficiently reach them, Peng says.In this VB Live event, you ll learn how to:Acquire high-quality users, not just large quantitiesUse the power of analytics as a mobile acquisition strategyIdentify how to uncover the secrets of effective acquisitionBuild loyalty amongst usersSpeakers:James Peng, Head of Mobile Acquisition, Match GroupChristian Calderon, Chief Revenue Officer, Ketchapp GamesStewart Rogers, Director of Marketing Technology, VentureBeatModerator:Wendy Schuchart, Analyst, VentureBeat
Clash of Clans is the top-grossing app of all time Credit: SupercellSupercell, the Finnish games developer behind the smash hit Clash of Clans, has become the first European internet company to be valued at $10bn £6.8bn after the Chinese giant Tencent bought a controlling stake in the company.The deal is believed to be the first that values a European digital company at more than $10bn, surpassing the prices of video-calling service Skype and the music streaming company Spotify.Skype was bought for $8.5bn by Microsoft in 2011, and Spotify was valued at the same level last year.Supercell boss Ilkka PaananenClash of Clans, a smartphone strategy game that pits warring civilisations against each other, has become the highest-grossing app of all time since it launched in 2012, and accounted for much of the $924m profit Supercell made last year.The deal represents a trebling of Supercell s value in less than three years and comes months after gaming giant Activision Blizzard paid $5.9bn for King Digital, the creator of Candy Crush Saga.Tencent owns many of China s most popular internet portals, including WeChat, the country s most popular smartphone messaging app.
Today's $10-billion purchase of Clash of Clans maker Supercell by Chinese gaming giant Tencent drives home just how big that shift is—or at least how big the market thinks it is.The only gaming acquisition that even comes close to the size of the Supercell deal is Activision's purchase of Candy Crush Saga maker King, another mobile-focused studio.That move represented a $5.9-billion bet that franchises like Call of Duty, Overwatch, and Destiny aren't going to be enough to sustain growth for the megapublisher going forward.But King is largely a one-trick pony at this point, relying heavily on the Candy Crush games for the vast majority of its players and revenue.Asia is the key to this change, which helps explain why Tencent is willing to put so much money into acquiring a growing competitor.That's an amazing statistic when you consider mobile gaming was barely a statistical blip just under a decade ago.
The latest example is the company s newest match-3 title, Farm Heroes Super Saga.In this game, you can match three pieces of fruit in a row to score points.In other words, it s a lot like the other games in the Candy Crush Saga franchise, which have generated billions of dollars in revenue from casual players and enabled King to sell itself to Activision Blizzard for $5.9 billion last year.Farm Heroes Super Saga is a sequel to Farm Heroes Saga, which debuted in March 2013.In this latest title, you can get four pieces of fruit together to form a Super Cropsie, which gives you bragging rights at the local fair, where you have to compete against a cheating raccoon named Rancid.You get so many moves to achieve a certain number of matches.If you don t, you can buy some more chances with virtual currency.And when you run out of virtual currency, you can replenish it with real money.Super Saga also has improved boss modes, enhanced social features, a country show, and new characters.
Candy Crush developer King is heading back to the barnyard for its latest game, with a sequel to its 2013 puzzler Farm Heroes Saga.The new Farm Heroes Super Saga follows in the footsteps of Candy Crush Soda Saga and Candy Crush Jelly Saga, remixing the gameplay of the original game without superceding it as a direct sequel."We're excited to be launching Farm Heroes Super Saga, the second instalment in the Farm Heroes game franchise", said executive producer James Nicholas, via statement.Nut requires you help Fidget the Squirrel to his nut by sliding him about the screen.During the events, players earn growth formula from playing the game, and the bigger the Cropsie, the more coins you'll earn to spend on booster items for use in the main game.The new Farm Heroes is its 15th, and the first to be released since the company made its Defold development engine available to other developers for free in March 2016.