Customer acquisition may be vital to all businesses but it doesn’t let a marketer see who their customers are, which is why British Gas is pinning its push for more personalised campaigns on a strategy predicated on retention.The country’s largest utilities provider knows it can’t rely on tariffs and price cuts to woo new customers if its existing ones are going to leave.It’s tantamount to a never-ending game of whack-a-mole, where for every few hundred thousand customers it recruits in a year, more will leave (like the some 409,000 who quit the brand last year).Whether its smart meters that allow people to monitor their energy usage in real-time or a smart thermostat that can be remotely controlled from a mobile device, the utilities firm sees its future beyond gas and electricity.The rationale being that people are more likely to feel some warmth to a brand that lets them remotely control the lights in their home and make them more secure as they come home at the end of the day, than a utilities firm that only has cheap prices going for it.“Our big focus is what I call customer value management and how we shift the emphasis from acquisition to retention of our customers, which means personalized campaigns,” says Margaret Jobling, director of brand marketing at British Gas.
, LLC has pebbles to burn.Last week, the company announced that it has started the conceptual design phase for its Xe-100 high temperature gas-cooled (HTGR) pebble bed modular reactor.This reactor is ideal for high-temperature industrial processes such as desalination, and is modular for flexibility in power needs and applications like load-following renewables, since it can ramp up and down quickly.The complete Xe-100 power plant has a small physical footprint, only 200 meters by 100 meters with a small emergency planning zone essentially within its own gates, and a reduced water requirement which means it can be installed in a much wider range of potential locations compared to other clean energy systems.The graphite is further surrounded by a coated ceramic layer of silicon carbide for strength and containment of the fission products.Thousands of pebbles are amassed to create the reactor core, and are cooled by a gas, such as helium, nitrogen or carbon dioxide, that doesn’t chemically react with the fuel pebbles.
Helena Magasanik is in the day coach, lecturer, and företagsutbildare.But she began as a preschool teacher and eventually went over to the business.After a long period of time with escalating stomach problems, she took up to the emergency room, where she collapsed on the floor.I usually say that it is like to ignore that the entire car's dashboard glows red, you gas only on even more.She believes that entrepreneurs in high-growth companies are especially vulnerable to stress broken.So the category is definitely additional vulnerable.”
We all want to believe that the future is filled with amazing technology, the end of disease, interplanetary travel, and a thriving environment.But the good folks at Bozena Security Systems know that the future is made of armoured plating and riot gear.The new and improved Bozena Riot can handle any and all duties when one needs to put down an uprising.At full functionality, it has three components: a carrier, a 3000 kg adjustable shield, and a water trailer.Two water cannons can send protesters flying from the front or the rear and if that doesn’t do the trick, you can always fire up the high-pressure tear gas gun.But how would a driver handle all of these features and be able to see what the hell they are doing, you might ask.
What are some science facts that people generally get wrong?originally appeared on Quora: the place to gain and share knowledge, empowering people to learn from others and better understand the world.Bombs make bright orange flame balls.Nope: real bombs don't waste energy on heat and light and instead try to do what bombs are designed to do, move stuff out of the way very quickly so that it is damaged.Glass, many stones and minerals, plastics are all largely unaffected.Acids follow the law of conservation of mass, if an acid is going to dissolve something, say a metal, it will only dissolve an amount equivalent to the amount of acid, as expressed by the mole ratio.
We all want to believe that the future is filled with amazing technology, the end of disease, interplanetary travel, and a thriving environment.But the good folks at Bozena Security Systems know that the future is made of armoured plating and riot gear.The new and improved Bozena Riot can handle any and all duties when one needs to put down an uprising.At full functionality, it has three components: a carrier, a 3000 kg adjustable shield, and a water trailer.Two water cannons can send protesters flying from the front or the rear and if that doesn’t do the trick, you can always fire up the high-pressure tear gas gun.But how would a driver handle all of these features and be able to see what the hell they are doing, you might ask.
The Colorado Court of Appeals ruled in favor of a group of teenagers on Thursday, reversing a lower court ruling and opining that the state must hold public health and environmental protection to a higher level of importance than the interests of its oil and gas industry, the Denver Post reported.The case was brought when teenager Xiutezcatl
We all want to believe that the future is filled with amazing technology, the end of disease, interplanetary travel, and a thriving environment.But the good folks at Bozena Security Systems know that the future is made of armored plating and riot gear.The new and improved Bozena Riot can handle any and all duties when one needs to put down an uprising.At full functionality, it has three components: a carrier, a 3000 kg adjustable shield, and a water trailer.Two water cannons can send protesters flying from the front or the rear and if that doesn’t do the trick, you can always fire up the high-pressure tear gas gun.But how would a driver handle all of these features and be able to see what the hell they are doing, you might ask.
Uranus is tired of being the butt of your jokes—especially that one.You see, Uranus is so sad and so very lonely; despite being discovered in 1781, it hasn’t had a visitor since 1986, when Voyager 2 performed humanity’s one and only flyby of the planet.It’s a shame we haven’t gone back since then, because Uranus truly is fascinating.Besides being one of the coldest planets in our solar system, with temperatures sinking as low as -224 degrees Celsius, it’s encompassed by two sets of dark rings and surrounded by 27 moons named after Shakespeare characters.For such a massive planet—spanning roughly 15,882 miles at its equator—Uranus remains overlooked and under-appreciated, which is why now’s the perfect time to take a trip back.This past week, at the 48th Lunar and Planetary Science Conference in The Woodlands, Texas, a team of researchers presented a poster detailing a concept for a Uranus Orbiter mission, “OCEANUS.” The team, led by Ali M. Branson at the University of Arizona, proposes that NASA launch a spacecraft in 2030, which would reach Uranus in 2041, after two gravity assists from Venus and another from Earth.
Uranus is tired of being the butt of your jokes—especially that one.You see, Uranus is so sad and so very lonely; despite being discovered in 1781, it hasn’t had a visitor since 1986, when Voyager 2 performed humanity’s one and only flyby of the planet.It’s a shame we haven’t gone back since then, because Uranus truly is fascinating.Besides being one of the coldest planets in our solar system, with temperatures sinking as low as -224 degrees Celsius, it’s encompassed by two sets of dark rings and surrounded by 27 moons named after Shakespeare characters.For such a massive planet—spanning roughly 15,882 miles at its equator—Uranus remains overlooked and under-appreciated, which is why now’s the perfect time to take a trip back.This past week, at the 48th Lunar and Planetary Science Conference in The Woodlands, Texas, a team of researchers presented a poster detailing a concept for a Uranus Orbiter mission, “OCEANUS.” The team, led by Ali M. Branson at the University of Arizona, proposes that NASA launch a spacecraft in 2030, which would reach Uranus in 2041, after two gravity assists from Venus and another from Earth.
After years of leaks and speculation, Ford has confirmed it’s finally bringing the Bronco SUV and the Ranger pickup truck back to North American showrooms.The timing is certainly right — gas prices are relatively low, motorists are buying SUVs and pickup trucks faster than car companies can build them, and the footage of OJ on the run is gathering dust along with the Sega Saturn in the pantheon of ’90s history.More: A hybrid Mustang and an electric SUV are just the start of Ford’s electric lineupWe expect the Ranger will essentially be a face-lifted and Americanized version of the eponymous model sold in dozens of markets around the globe.To complicate the matter, it has never been spotted testing on public roads, and official information is few and far between.Ford could go full-retro with the Bronco’s design; the heritage is definitely there.
We don’t understand quasars all that well, but are pretty certain that these incredibly bright lights belong in the centres of galaxies.So it looked a little weird when astronomers spotted quasar 3C 186 thirty six thousand light years away from the centre of its galaxy, seemingly trying to escape.Given their brightness and location in galactic centres, it’s likely that quasars are supermassive black holes, and that the bright light comes from the friction of gas and dust orbiting the central mass at incredibly high speeds.An international team of astronomers spotted this strange galactic escape eight billion light years away with the Hubble Space Telescope, Sloan Digital Sky Survey, and Chandra X-Ray Observatory.But that explanation didn’t sit quite right with Grant Tremblay, astrophysicist at Yale and one of the paper’s authors.At first, Tremblay and his colleagues thought the galaxy and its quasar had just recently merged with another one.
The Trump administration granted a presidential permit March 24 for a multibillion-dollar underground pipeline that would move Canadian oil through the US.Called Keystone XL, the project is a new segment of the existing Keystone Pipeline system, which begins in Alberta's oil sands, sometimes called tar sands, and ends at holding tanks in Patoka, Illinois, as well as points in Texas along the Gulf of Mexico.The 1,180-mile (1,900-kilometer) XL segment, which is partially built but may ultimately cost entrepreneurs more than $10 billion, would move larger volumes of oil in less time by shortening the route and burying larger-diameter pipes.Proponents of the pipeline say it will lessen dependence on foreign oil while creating jobs and growing domestic industry; that is, if financing, local permits, and legal challenges can be resolved.But environmental groups and many Americans — especially Native Americans — are furious about Trump's support for the project.Former President Barack Obama canceled the Keystone XL pipeline in November 2015 with an executive order that said it wouldn't help lower gas prices or create that many jobs.He also said the pipeline's long-term contribution to climate change — possibly more than 22 billion metric tons of carbon pollution, according to Scientific American — wasn't worth the loss of America's global leadership on climate change."If we're going to prevent large parts of this Earth from becoming not only inhospitable but uninhabitable in our lifetimes, we're going to have to keep some fossil fuels in the ground," Obama said.Neither Trump's January 2017 reversal of Obama's order nor this week's State Department permit grant mention the project's steep environmental costs, which include the potential industrialization of 54,000 square miles of Alberta wilderness."We're not saying the project is good or bad.We're just saying the scale and severity of what's happening in Alberta will make your spine tingle," Robert Johnson, a former Business Insider correspondent, wrote after flying over the Canadian oil sands in May 2012.Keep scrolling to see an updated version of Johnson's photo essay, which shows the effects of Canadian oil mining — a process in which tar-laden sand is dug from the ground and the oil separated.
Uranus is tired of being the butt of your jokes—especially that one.You see, Uranus is so sad and so very lonely; despite being discovered in 1781, it hasn’t had a visitor since 1986, when Voyager 2 performed humanity’s one and only flyby of the planet.It’s a shame we haven’t gone back since then, because Uranus truly is fascinating.Besides being one of the coldest planets in our solar system, with temperatures sinking as low as -224 degrees Celsius, it’s encompassed by two sets of dark rings and surrounded by 27 moons named after Shakespeare characters.For such a massive planet—spanning roughly 15,882 miles at its equator—Uranus remains overlooked and under-appreciated, which is why now’s the perfect time to take a trip back.This past week, at the 48th Lunar and Planetary Science Conference in The Woodlands, Texas, a team of researchers presented a poster detailing a concept for a Uranus Orbiter mission, “OCEANUS.” The team, led by Ali M. Bramson and Catherine Elder at the University of Arizona, proposes that NASA launch a spacecraft in 2030, which would reach Uranus in 2041, after two gravity assists from Venus and another from Earth.
Apple’s AirPods are probably the first really mainstream completely wireless headphones, but Erato has been making these for a while now.The company’s latest is the Muse 5, a set of in-ear buds that are cheaper than their debut Apollo 7 option, but still come with a charging case and very respectable battery life.The Muse 5’s least impress feature might be their design – it’s a bit like you’re putting bulky buds you found at the local gas station in your ears, with the plastic construction and contrasting color plastic ring on each unit.But they are completely wireless, and effectively so, which is not something you’ll get at the gas station, obviously.Plus, their design is ergonomic – the two-part ear canal soft silicon tips ensure a snug fit, at least in my experience, without requiring the use of tricks like memory foam to ensure a seal.The overall look and feel of the Muse 5 contrasts considerably with Erato’s Apollo 7, the wireless buds it released last year.
Global temperatures are increasing at an alarming rate, and 1 in 6 species of wildlife are now at risk of extinction due to habitat destruction.Now in its tenth year, this weekend's World Wildlife Foundation's Earth Hour is hoping to raise awareness of these issues on a global scale.By turning off your lights for one hour at 8:30pm GMT on Saturday March 25 2017, you will be taking part in demonstrating the need for commitment to the future of our climate.Earth Hour is one of the largest grassroots movements ever created for environmental action.The reach of the event is so far that last year it was even celebrated on board the International Space Station.The United Kingdom got involved for the first time in 2008, the same year the country set targets to reduce its emissions.
We don’t understand quasars all that well, but are pretty certain that these incredibly bright lights belong in the centres of galaxies.So it looked a little weird when astronomers spotted quasar 3C 186 thirty six thousand light years away from the centre of its galaxy, seemingly trying to escape.Given their brightness and location in galactic centres, it’s likely that quasars are supermassive black holes, and that the bright light comes from the friction of gas and dust orbiting the central mass at incredibly high speeds.An international team of astronomers spotted this strange galactic escape eight billion light years away with the Hubble Space Telescope, Sloan Digital Sky Survey, and Chandra X-Ray Observatory.But that explanation didn’t sit quite right with Grant Tremblay, astrophysicist at Yale and one of the paper’s authors.At first, Tremblay and his colleagues thought the galaxy and its quasar had just recently merged with another one.
The Swedish security protection against foreign power shall be strengthened.the Government has now appointed two investigations.– the Current legislation has weaknesses, says minister for defence Peter Hultqvist (S) for Today's News.One of the investigations is to improve protection for the defence.According to the government's directive to, for example, restricted areas around military installations to be introduced to stop unauthorised staying thereNew problems similar to the controversy around the storage of gasrören to the Nord Stream gas pipeline 2 is to be prevented by the state to have a greater influence over municipalities and individuals.
The evidence for liquid water on the surface of Mars in the distant past is strong, but a discovery a few years ago provided a glimmer of hope that the wet stuff might still be making occasional appearances on the Red Planet.Fresh, dark streaks show up on steep slopes during the “warm” season, almost as if something wet is trickling downhill.The presence of briny water?There is debate about which of these explanations can work and where water could possibly be coming from.A new study led by Frédéric Schmidt of the University of Paris-Sud throws out a possible alternative that doesn’t involve thawing anything.If you’re holding out for water, you might consider that bad news, but it is at least a satisfyingly weird process.
“A great business was never attained by chasing the dollar, but is due to pride in one’s work, the pride that makes business and art.” - Henry L. DohertyWould you buy your dinner at your gas station?Okay, let’s be serious, I wouldn’t even drink the coffee in a gas station much less eat the food.There is a corporate mandate sweeping America to go “in house” with the sole idea of saving money.While bringing specialties inside one company can help streamline efficiency across the company, it can also put less importance on creativity and focus too much on the business as an entity.While some of these measures have led businesses to saving and leading to new revenue streams, there are even better, more cost-efficient benefits for enlisting an independent company for your brand’s marketing campaigns and projects that aren’t dependent on the bottom line.
More

Top