Their team comprises marketing specialists, web developers, and content strategists.

They have offices in India and Japan.

They mainly serve finance companies, trading platforms, and asset management companies.

They are proficient in different platforms like Stellar, Corda, Ethereum, Hyperledger, and Azure Blockchain.

Their Pre-ICO strategies include public relations, investor outreach, community management, influencer marketing, social media promotion, organizing events and roadshows, email marketing,  sponsored posts, banner ads, whitepaper preparation, smart contract auditing, assistance in listing the tokens on the leading exchanges in the market, and analyzing the economic model of the token.

They maintain constant communication with the investors, educate the users, encourage innovation on the platform, enhance stakeholder and community participation, focus on organically acquiring a huge number of token holders, build a local ambassador and influencer network, and organize airdrop and bug bounty programs to accelerate adoption.

ICO (Initial Coin Offering) has proved to be a cost-effective method of raising funds for startups.

While formulating the offering requires a lot of investment in time and money, marketing has become easier with the abundance of tools and channels.

Some of the Main Challenges for Ico Marketing Are Lack of Adequate CoverageAbsence of Effective Payment SolutionsTargeting the Right AudienceThe Pressure of CompetitionLack of TransparencyThe Huge Expenditure on Advertising Lack of Solid TokensNot Focussing on Business GoalsTightening of RegulationsLack of Sufficient ManpowerIncomplete WhitepaperLets follow the link to know more with brief - https://steemit.com/icomarketing/@blockchain-baf/unearthing-the-challenges-involved-in-ico-marketing

Blockchain App Factory is a renowned name in the field of ICO marketing.

The main objectives of their community marketing are to get feedback, to know your target audience better, and ensure direct contact with consumers.

Their Services in Community Management Include Community outreach - They establish a strong connection with various forum communities and initiate insightful discussions on top-notch sites like BitcoinForum, Cryptocurrency Talk, and Crypto Junctions.

This will help in achieving the desired results successfully for the enterprise.

Brand loyalty - They assist in building a loyal following by making customers feel like an integral part of your community with the generation of consistent brand promotion material.

Social media engagement - They help in boosting your visibility across all the major social media platforms by actively participating in different discussions.

ICO (Initial Coin Offerings) has acquired universal fame for raising billions of dollars of funds for startups to successfully launch their projects in the market.

Hence, there is a huge opportunity lying in store for marketing agencies and digital media companies.

There is a requirement of brand communication and creating impactful advertisements in the marketing campaigns of ICO’s.Some of the Major ICO Marketing Mistakes Made from the Point of Brand Communication and User Experience Are:Lack of a clear project visionNo clarity about the future of the productHaving a bad ICO promotion videoNot possessing a solid team of advisorsNot having a reliable marketing planLack of adequate usage of the correct marketing techniquesNot focusing on the value of the tokenNot having a personal cap for investorsNo defined ICO hard capNot following a game theory approachFollow the link to know more in detail - https://www.blockchainappfactory.com/blog/10-common-ico-marketing-mistakes-to-avoid-at-any-cost/

ICO (Initial Coin Offering) is an innovative method of raising funds for startups to implement their cryptocurrency operations smoothly.

It requires a well-versed marketing strategy to have an instant impact among investors.

ICO offers an easier method when compared to the stringent regulations imposed by banks and venture capitalists.Some Factors That Every Firm Must Keep in Mind AreVerifying the validity of the tokenDeveloping an experienced teamDisclose the project’s vision transparentlySmart contract developmentFix the details regarding the token salePlan diligently ahead of the official launch of the token saleDetermine your budgetAspects That Every Company Must Avoid During Promoting an ICONot following the lawAbsence of a marketing planBuying followersEngaging in illicit activitiesSkewed mining structureLets follow the link to know more with brief - https://dev.to/amvanessajane/factors-to-be-consider-while-promoting-an-ico-1f6k

Since most of the regular users of Twitter open their accounts daily, the content will get easily consumed and shared ensuring higher traction for the firm’s project.It helps in sharing real-time updates about your project along with details of your goals achieved and the events conducted by the firm in the future.You can witness healthy growth by not dealing with spammy, fake, bot and inactive accounts.

Create realistic action plans according to the interests of your coin by targeting the countries of your audience through the use of your hashtags.You can become a thought leader of your burgeoning industry by engaging with an active and interested audience.A positive ROI will be experienced if you get conversions which depend on the effectiveness and reach of your marketing campaign.Do not indulge in random user engagement and follow targetted people related to your brand, interest, hashtags, and countries.Twitter can also be used for sharing information about any changes to your token distribution strategy, updates in the whitepaper, reminding prospective investors about the deadline of your ICO, and warn users about ongoing scams.Blockchain app factory having an experienced social media team well-versed with dynamic market trends.

Having successfully completed several projects beforehand, they will develop a well-rounded and flexible plan for your ICO.

Some of the Tips for Implementing a Robust PR Strategy Never buy your community - The interest level in followers of your project must be genuine and must not be forged.

Talk more about the problem going to be solved - Rather than speaking high about your company’s achievements and track record, devote some time to speak about the value that you bring to the community, your fund distribution plan, the plan to get listed on the leading exchanges, and the usage potential of your coin.

The cost for the entire PR campaign will depend on various factors such as your business goals, geo targets, and size of your ICO.

Try to pitch your story to media personalities and get free coverage whenever possible.

The funds allocated would have to be used wisely according to the stage of the ICO and the campaign must be planned effectively according to the business requirement and the target audience.The firm must also promote its ICO on top-tier websites such as Forbes, CNBC, Huffington Post, Bloomberg, Economist, Financial Times, etc.

The firm can also hire influencers on platforms like YouTube to promote its ICO.