According to Ofcom, speeds of 24Mbps are currently available to 94 per cent of premises.
Yet only 45 per cent have signed up, sticking with their poxy standard ADSL packages of around 11-12Mbps.
A survey of 3,000 customers by Which?
So if people can't be arsed to upgrade from creaking ADSL services to the much-derided "superfast" fibre-to-the-cabinet (FTTC) speeds, why on earth are they going to bother with the far more expensive full-fibre speeds?
What I got, well... s'alright...
Dario Talmesio, who leads analyst Ovum's fixed and mobile European telecoms team, said: "Being able to watch Netflix at home seems to be everyone's go-to comparison, and yet the recommendation for that is just 5Mbps for HD."