Venture capitalists like to keep score, and app marketing agency Sensor Tower has come up with a new way to rank, based on the number of downloads for companies in a VC s portfolio.And the winner is … Kleiner Perkins Caufield & Byers, based on the popularity of the apps Snapchat, Spotify, and Uber.Sensor Tower counted 265 million downloads for apps that were backed by the top VCs in 2015 in the U.S. iOS app store.The agency then created a chart below with the top 20 VCs based on mobile download estimates from its Store Intelligence platform, which tracks all apps, including the top 1,000 most-installed iOS apps.Expanding on prior research by CB Insights, Sensor Tower looked at a group of more than 30 venture capital firms with substantial active investments in the mobile apps space exits are not included .KPCB came out on top, with active investments in 13 of the top 1,000 apps, including Snapchat, Spotify, Flipagram, Duolingo, Text Free, Shopkick, Houzz, Airbnb, Nextplus, Flipboard, Pinger Textfree, and Up by Jawbone.These apps had 81.26 million downloads on the U.S. App Store in 2015.Institutional Venture Partners was No.The six categories without any qualifying apps funded by the top 20 firms we analyzed were: Books, Catalogs, Navigation, Reference, Sports, and Weather.Games had the most apps in this group by a wide margin with 21, including the Supercell titles, Angry Birds 2 from Rovio, QuizUp!
While developer Naughty Dog is saying goodbye to Nathan Drake and the Uncharted series, the mobile game isn t going anywhere for now.PlayStation Mobile and developer Playspree s Uncharted: Fortune Hunter for iOS and Android has surpassed one million downloads, intelligence firm Sensor Tower shared with GamesBeat today.But it does feature in-app purchases that enable players to unlock certain items — like costume changes — faster.Publishers are finding that most gamers spend money on multiple devices, and someone who buys a lot of PlayStation 4 games is likely the same person spending a lot on Clash Royale.While Fortune Hunter has not generated as much revenue as Fallout Shelter, which reached the top 10 of the grossing charts early in its life.Fortune Hunter is finding an audience, though, because these are places were people play lots of games.Uncharted is traditionally one of the biggest blockbuster franchises in gaming as well as one of Sony s marquee console releases.Developer Naughty Dog, which produces the core games, is now moving on from the series to something else.Of course, like Bethesda did with Fallout Shelter, PlayStation Mobile can keep hitting Fortune Hunter with updates to encourage fans to keep coming back.
Most people only use a few apps on their smartphones: according to research, smartphone owners spend 80% of their time in their three most-used apps.And as the app market matures, it turns out those three apps are usually owned by Facebook, at least according to download statistics.According to research by Nomura based on Sensor Tower data, looking at both iPhone and Android app stores, Facebook comprised 60% of app downloads last month.This means that during May, Facebook, Instagram, Messenger, and Whatsapp combined to account for more downloads than every other app combined — millions of apps from millions of companies and other developers, including Google.Apple isn't included because it preinstalls its apps on iPhones.As Nomura researchers write, "Facebook is the clear leader in mobile," although its download rates have been slipping lately.Here's the chart:NOW WATCH: Researchers built a robot hand that mimics human dexterity and learns on its ownLoading video...
The revamped App Store will let developers advertise their wares in search results and give developers a bigger cut of revenues on subscription apps, while Apple said it has already dramatically sped up its app-approval process."The current dynamic is very favorable to Apple, and this is a suggestion that we might shift to a different dynamic where Google would have a very strong advantage," said Benedict Evans, a partner at the venture capital firm Andreessen Horowitz.Statistics from Sensor Tower, an app analytics firm, show a stark and widening divide between top earners and low performers in the App Store.The gulf has expanded rapidly since July 2012, the first month for which Sensor Tower has data, when the top 1 percent netted about 80 percent of the revenue in the store, according to data provided to Reuters.said Lucas Buick, who founded Hipstamatic, a photography app that was an early hit in the App Store.David Barnard, founder of Contrast, an app development company, applauded the new focus on subscriptions, which he said would encourage developers to invest in their apps.
The revamped App Store will let developers advertise their wares in search results and give developers a bigger cut of revenues on subscription apps, while Apple said it has already dramatically sped up its app-approval process.The current dynamic is very favorable to Apple, and this is a suggestion that we might shift to a different dynamic where Google would have a very strong advantage, said Benedict Evans, a partner at the venture capital firm Andreessen Horowitz.Statistics from Sensor Tower, an app analytics firm, show a stark and widening divide between top earners and low performers in the App Store.The gulf has expanded rapidly since July 2012, the first month for which Sensor Tower has data, when the top 1 percent netted about 80 percent of the revenue in the store, according to data provided to Reuters.said Lucas Buick, who founded Hipstamatic, a photography app that was an early hit in the App Store.David Barnard, founder of Contrast, an app development company, applauded the new focus on subscriptions, which he said would encourage developers to invest in their apps.
Newly published research suggests that app downloads are dramatically slowing both in the United States and abroad, causing some to suggest the App Store gold rush may finally be ending.In fact, trying to use these apps' download numbers as a barometer for the rest of the App Store doesn't make a whole lot of sense."The softer or sometimes negative growth in downloads is coming mostly from one key factor, which is on iOS, a lot of the leading apps that were covered in the research , shipped in 2010, 2011 and early 2012," explains Fabien Pierre-Nicolas, VP of marketing at app analytics firm App Annie."The first thing people forget right now is the app economy is the fastest growing economy in the world," Pierre-Nicolas tells Mashable, noting that App Annie forecasts the revenue generated from in-app purchases will surpass $100 billion by 2020.That number, which comes from a two-year-old comScore report is certainly a sobering one and one that should absolutely concern developers.Consider this: The amount of time people are spending in apps grew more than 63% between 2014 and 2015, according to App Annie.
The National Basketball Association season is over, but y all were ready from some ballin anyway.NBA Live Mobile is already the top downloaded iOS app on both iPhone and iPad about 6 hours after going live, according to data provided to GamesBeat by app-market intelligence firm Sensor Tower.It launched this morning, and Sensor Tower shows the mobile basketball sim jumping from No.28 on the charts to No.1 over the last quarter of a day.Electronic Arts has found success in the $36.9 billion mobile gaming sector by adapting its popular sports brands with free-to-play business models.NBA Live Mobile, however, is an instance where EA has potentially revitalized a franchise that few fans prefer over competitor 2K Games NBA 2K series on consoles.On mobile, NBA Live could overtake NBA 2K in terms of popularity because publisher 2K is still selling the mobile version of NBA 2K16 at the premium $8 price.
I think we all remember how the theme song to the Pokémon animated series goes:  I want to be the very most downloaded app, like no app ever was!Well, Ash Ketchum, your dream has come true.Pokémon Go is the top-downloaded app on iPhone in the United States, according to data provided that industry-tracking intelligence firm Sensor Tower provided this morning to GamesBeat.The GPS-powered hide-and-seek free-to-play game went live the evening of July 6 in the U.S., and it performed a quick attack to get to No.1 on the download charts in less than 5 hours.Obviously, Bulbasaur, Charmander, and the rest of the Poké crew have the appeal to draw in fans in the $36.9 billion mobile gaming market.But people aren t just downloading the app and forgetting about it — they re also spending cash.Sensor Tower revealed that Pokémon Go is already the No.
The reason you keep bumping into other Pokémon Go players is because millions of people are trying to catch em all.Approximately 7.5 million iOS and Android owners have downloaded Pokémon Go in the United States since Wednesday, according to app-market intelligence firm Sensor Tower.The rush to download it and spend money on it has pushed Nintendo s stock up 25 percent on the Tokyo Stock Exchange.The location-based augmented reality game puts digital pocket monsters into your real world using GPS data, which requires you to get out of the house and go walking to get the most from the mechanics.It is only out in the U.S., Australia, and New Zealand — and it is coming to Europe and Asia in the next few days, according to The Pokémon Company.But while the rest of the world waits, Poké-trainers that do have access to the app have made it the No.1 game in terms of downloads and revenues in the U.S., Australia, and New Zealand.
As people around the United States gather at parks and other public spaces to capture and train their augmented-reality creatures in Pokémon Go, the three companies responsible for the the mobile app are probably having a difficult time counting all of their money.Pokémon Go debuted on Wednesday in the United States after launching in Australia and New Zealand the night before, and by Thursday, it was the top downloaded and top-grossing iOS and Android game in all three markets.While the mobile gaming market is $36.9 billion, a handful of games and developers have dominated that space for multiple years in a row.It has produced no fewer than 18 full feature films, a cartoon series, trading card games, and a slew of swag.It jumped 25 percent today.Now, Nintendo has every reason to believe in mobile, and you can expect its first upcoming games following the social platform Miitomo to try to capitalize on this later in 2016.Pokémon Go is making $1.6 million every day from iOS devices in the United States alone, according to Sensor Tower.Nintendo is seeing this data, and despite what SuperData s van Dreunen says, gaming-industry analyst Serkan Toto thinks this is all coming as a shock to the Japanese publisher.Pokémon Go s success is not a different take on the familiar winning formula of building a midcore military strategy game or match-three puzzler and then spending a 100x the game s budget on advertising.
Now that it's clear that Pokemon Go is a bit of a phenomenon, the question is which tech companies stand to win or lose from the millions of people running around cities catching cartoons.Although Pokemon Go is free to play, like most mobile games, it offers in-app purchases, which have already started to rake in money.Some early revenue estimates: $1.6 million per day on iOS, on 2 million iOS downloads, according to estimates from app store optimization firm Sensor Tower$14 million by Monday, working out to $2.3 million per day on iOS and Android combined, according to analysis from Superdata."Well over $1 million of net revenue" daily, according to app analytics firm App Annie, with a potential run rate of "$1 billion per year."That money gets split among several interested parties, including Niantic, the publisher of the app, and Apple or Google, which take a 30% cut of in-app purchases as owners of their app respective stores.Here's how David Gibson at Macquarie Research thinks the pie is split emphasis ours :The title was jointly developed by Niantic, Pokemon Company and Nintendo.It is unclear exactly what their economic interest is in the game, but we presume that out of every 100 units earned at the app store, 30 would go to Apple, 30 to Niantic, 30 to Pokemon and 10 to Nintendo.So it's certainly possible, depending on the percentage of Pokemon Go players playing on iPhones, that Apple could make more money from this craze than Nintendo will, although Nintendo also owns a stake in the Pokemon Company.Of course, the majority of Pokemon Go players, according to early estimates, are playing on Android, but it's a free game, and it's well established that iPhone users are far more willing to spend on in-app purchases.
To learn more and subscribe, please click here.With the buzz around Pokemon Go reaching deafening levels, it can be easy to forget it was released just a week ago.But it isn t too soon to examine how the augmented-reality game s runaway success has provided a new template for developers and broader mobile app industry.Here are the early numbers:Explosive user growth.Within five hours of its July 6 release in the US, Pokemon Go had surged to become the most popular app in the App Store, according to data by Sensor Tower shared with Venture Beat.By July 8, the game had been installed on 5.16% of Android devices, already surpassing Tinder and closing in on Twitter, according to data collected by SimilarWeb.Higher app engagement than major social apps.On July 8, users spent an average of 43 minutes and 23 seconds in Pokemon Go – substantially more than WhatsApp 31 minutes, 27 seconds , Instagram 25 minutes, 16 seconds , Snapchat 22 minutes, 53 seconds , and Messenger 12 minutes, 44 seconds , according to SimilarWeb.Huge revenue generation.While Pokemon Go is free to download, the app has brought in enormous revenue through in-game microtransactions and location-based marketing partnerships with retailers.
View photosMoreHttps%3a%2f%2fblueprint-api-production.s3.amazonaws.com%2fuploads%2fcard%2fimage%2f143983%2fscreen shot 2016-07-11 at 2.51.25 pmNintendo's seemingly unstoppable mobile hit has reached a new milestone.iPhone users may be spending more time playing Pokèmon Go than they do browsing Facebook, Snapchat, Twitter or Instagram, according to a new report.The numbers, from app analytics company Sensor Tower, show that iPhone users spent more time using Pokèmon Go than the leading social media apps.Players spent, on average, just over 33 minutes playing the game, compared to 22 minutes on Facebook and 18 minutes on Snapchat, according to Sensor Tower's research.Those may sound like some pretty staggering numbers, but there are few important caveats to these stats.
Pokemon Go s phenomenal early success has seen the free-to-play game surpass Facebook and Twitter in popularity among mobile phone users in the US.The augmented reality game was the most downloaded smartphone app in the States when it was released last week and, while we await its official release in the UK, it appears as though mobile users across the Atlantic are smitten with the game.A study by mobile app intelligence firm Sensor Tower revealed that the game was played for an average of 33 minutes on Monday in the US.By contrast, the Facebook app s daily usage was 22 minutes ahead of Snapchat 18 and Twitter 17 .Pokemon Go installs have surpassed 15 million on the App Store and Google Play.Nintendo, a company that owns 33% of Pokemon but is only indirectly linked with Pokemon Go, has seen its shares jump to a level not seen since 1983 – when the Nintendo Entertainment System NES was first released.
A small child in a Pikachu hat rides a roller coaster that looks like a Mudkip in a 2005 photograph.The Pokemon franchise s popularity has surged again thanks to the new Pokemon Go app.There s no stopping Pokemon ― at least not this week.The ludicrously popular Pokemon Go app climbed to the top of the charts on the iOS App Store and Google Play after its release last Thursday, and new data show that people are spending considerably more time on the game than on social networks like Facebook, Snapchat, Twitter and Instagram.The average iOS user who plays Pokemon Go spent a little more than 33 minutes on the app on Monday, according to research from Sensor Tower published Tuesday.Social media paled in comparison, with users spending an average of about 22 minutes on Facebook, 18 minutes on Snapchat, 18 minutes on Twitter and 15 minutes on Instagram.
Pokémon Go, the location-based augmented reality game that s taking the world by storm, launched one week ago.Since its debut, the app has racked up more than 15 million installs according to analytics firm Sensor Tower.Given the number of installs, it s no surprise to see Pokémon Go sitting atop the App Store charts.What may surprise you, however, is how much time users are investing in Go versus the top five most popular apps.According to Sensor Tower, the average iPhone user spent more than 33 minutes in the app on July 11 compared to just 22 minutes of Facebook use and 18 minutes in Snapchat Twitter and Instagram round out the top five .Bob O Donnell, founder and chief analyst of TECHnalysis Research, LLC, feels Pokémon Go is a watershed moment for augmented reality and I have to agree.
A typical summer blockbuster is something like Finding Dory: a movie that makes hundreds of millions of dollars by bringing people into the theater.But mobile gaming may have introduced a new kind of summer hit.Pokémon Go is one of the biggest releases of any kind this summer.To help you grasp Pokémon Go s enormous reach, we ve gathered up 10 ways the game is one of the biggest blockbusters of summer 2016.Using tracking data from intelligence firm Sensor Data, it looks like Pokémon Go already has 15 million download sin the U.S. alone.That s already more than Candy Crush Soda Saga, which is on 5 percent of U.S. Android devices.Pokémon Go is only out in the U.S. and three other territories.As I wrote last week, you can download Go right now for Android and start playing it by getting the APK executable file from the host site apkmirror.com.It turns out that a lot of people thought that was a good idea.The website typically gets around 12 millions visitors per month.That s an enormous influx of traffic, and Niantic s game fueled the majority of that.So many people are starving for Pokémon Go action that the game is already on 6.8 percent of Canadian Android devices.
Pokémon Go still isn t out in some key territories, but it is already a smash hit only two weeks on from its debut in Australia and New Zealand.The Pokémon Company s blockbuster app has generated $35 million in revenue from 30 million worldwide downloads, according to intelligence firm Sensor Tower.The game is now available in the United States, Canada, and large parts of Europe.Those countries have swarmed into the game and are spending their cash to make it easier to capture Pikachu, Snorlax, and a thousand Drowzees.iPhone owners in the U.S. alone are spending approximately $1.6 million every single day.That makes Pokémon Go the top-grossing app in the $36.9 billion mobile-gaming sector and the entire iOS and Android app market.And it s not even out yet in Japan, one of the top three markets for mobile gaming.Pokémon Go uses Google Maps data to put digital creatures into the world around you.As you walk, your smartphones GPS tracks your position in the world, and it will know if you get close to one of these virtual critters.
Chances are, Pokémon Go is your answer.Within a week of its release, app intelligence firm Sensor Tower said more than 7.5 million people had grabbed Pokémon Go on iOS and Android in the U.S. alone.Because of this groundbreaking success, everyone is piling on.We re teetering on the edge of Poké-overload, and the clueless are doing an astonishingly good job of ruining it for everyone.Pokémon Go is evidence of a powerful change, not just in gaming, but in society s response to and understanding of social games in general.Face it: None of this has to do with Pokémon Go
As Pokémon Go climbed up the app charts as it became an international sensation, some analysts suggested that Apple might be making more money off of it than Nintendo.Analysts at Needham on Wednesday did the math and have come up with a outrageous claim: Pokémon Go could add $3 billion to Apple's revenue over the next one to two years.In an analyst note distributed to clients, analyst Laura Martin walks through the math:Using Sensor Tower's July 11 estimate of $1.6 million of in-app purchases per day in the United States, and an estimate of 10 million downloads on iPhones — source unknown — Needham comes up with a spending rate of $0.16 per person per day.On July 11, Sensor Tower told me there were only 2 million iOS downloads in the United States, and now cites 30 million downloads across both iOS and Android.Then, Needham assumes that Pokémon Go will achieve "20% penetration" in developed markets "at maturity." But currently, Pokémon Go is only played by 6% of the U.S. population — and it's been a phenomenon for a week.Assuming that Apple makes $0.05 per player per day — the 30% cut of Pokémon Go's revenue it takes as owner of the App Store — Needham finds the "upside case" for Apple to be $3 billion over the next 12-24 months.
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