A 2019 report from consumer analytics group Nielsen claims that 41% of global consumers are 'highly willing' to pay for more all-natural or organic products.

Different markets become available: local or artisan suppliers that focus on sustainability.

Organic products help customers realise that sustainability is more than just responsibility: it's a desirable brand.

Going PaperlessIt's hard to imagine how much paper wastage can be created in the day-to-day running of your business.

A business is no longer even limited to local disk storage: there are options for cloud storage with green web hosting.

It's easy enough to recommend that a business recycle their waste or swap out their dirty lightbulbs, but real change starts from the top.

With sustainability as one of my own values, I have collected 4 sustainable brands in this blog post that I hope will inspire you and your consumer habits to shift towards a more sustainable direction.

KLEED-Nature Inspired Loungewear Founded by Portuguese Carolina Guedes Cruz with a passion for fashion and wildlife conservation in Africa, KLEED is an ambitious young brand on their journey towards becoming 100% sustainable.

KLEED have high standards and care about the effects their actions have environmentally, socially and economically.

Their collection includes mainly kimonos, pyjamas, dresses and kaftans produced in India partnering with local artisans promoting fair trade.

Visit the KLEED website for more sustainable inspiration: https://kleedkimonos.com   MIDORJ-by Camilla AndreaniHandmade jewellery made in Italy using bronze, resin and special electric and electronic waste creating totally customisable unique pieces of art.

https://midorj.com   WRAD-“WRAD is not a brand, it’s our call to action” WRAD started as a non-profit educational movement raising awareness of the harmful effects that the fashion industry has on our planet and has now developed sustainable fashion alternatives, still holding tight to their original aim of spreading the difficult situation our planet is in and taking responsibility for the fashion industry to change for better.