The massive success of eCommerce giants Amazon and Flipkart is why the eCommerce industry has experienced tremendous growth in recent years and is predicted to hit a global revenue count of $4.88 trillion by 2021!

In this competitive online buying world, some do’s and don’ts are motivating customers to buy items from your eCommerce shop.

This article will discuss eCommerce conversion rates and share the best ways to improve eCommerce conversion rate optimization.What is Conversion in eCommerce?In Simple words, the eCommerce conversion rate is the percent of total site visitors that actually buy something from you.How to Calculate Conversion Rate?To calculate the conversion rate, all you have to do is divide the number of conversions you get during a specific time frame by the total number of people who visited your site or landing page and multiply it by 100.Conversion Rate = (Conversions / Total Visitors) X 100 Ways to Boost Your Ecommerce Conversion Rates:1) Offer free shipping.According to the NRF study, 75% of US consumers expect free shipping, even on orders under $50.

When people shop online, they can’t touch the product or put it on.

In this scenario, the best thing you can do is show high-quality product images so that the customer knows exactly what they are getting.

3) Optimize Website SpeedAccording to Google, over 53% of mobile users will lose interest in your site if it takes more than three seconds to load.