Large-scale efforts like Harvard’s crop pollinating robobees and the promise of a driverless future give us hope for widespread adoption of green technologies, but we’re not quite there yet.Fortunately, there are consumer-facing AI technologies that can help people live a greener lifestyle by doing most of the heavy lifting.Here are some of the emerging technologies that use artificial intelligence to help consumers do their part in preserving our environment.With a smart thermostat like Nest’s Learning Thermostat, you can save money and the planet.Smart thermostats automatically adjust your indoor temperature setting based on external temperatures and humidity.Smart irrigation systems conserve water
Money is a great motivator, especially when it comes to health.Consider DietBet, which costs money to join and holds out the promise of a larger cash payout if you succeed in your weight-loss goals.Now there's another kick in the pants to get healthy: Life-insurance provider John Hancock will sell you an Apple Watch Series 3 for $25 -- but you have to earn it by working out.As long as you earn at least 500 points per month, there's no additional charge for the watch.After 24 months on the program, you're done: the watch is yours.Interestingly, the company's Apple Watch program has been around since 2015, but it was only for permanent-life policyholders.
The Drum has rounded up the key moves from the EMEA, APAC and North America regions below.Marshall Manson, Ogilvy PR UK chief executive, has announced he will make a move to Brunswick in spring of 2018.Until a replacement is found for departing Manson, Michael Frohlich, newly promoted EMEA chief executive, will also fulfill the UK chief executive role.Moonpig has poached Etsy’s vice-president of global marketing, Andre Rickerby, to take on the role of of chief marketing officer.Havas Luxhub, the lifestyle specialist division within Havas Group, has appointed Livia Stefanini as head of its UK operation.Stefanini, who has a strong background in creative agencies and with premium luxury brands, joined Havas Luxhub in 2016 as its global strategy director following recent stints at St Luke’s London and VCCP Australia.
We’ve all been there: you move somewhere, get your own place, then your mom comes to visit and you get an earful about your lifestyle choices.Then you’re probably entrepreneur Ivan Lim and you spend four weekends running around showrooms and dealing with salespeople, dropping a bunch of money on designer furniture – and finally decide this is a problem that needs addressing.Together with co-founders Richard Li and David Wei, Lim decided to start Brosa, an ecommerce brand for designer furniture that aims to help customers find nice-looking products on the website, buy them for affordable prices, and have them delivered to their home.Existing investor AirTree Ventures returned for this round, which was joined by Bailador Technology Investments and BMY Group.The startup will use its new resources to improve its tech and hire senior staff across a spectrum of roles, including software engineering and business.Before Brosa, Lim oversaw growth at Elto, a marketer and developer marketplace that was acquired by GoDaddy in 2015.
In its second year, the 2017 Mobile Retail Report analyzes 140 luxury, lifestyle, and apparel brands both from an online and an in-store perspective, all through the lens of mobile.Download the report to learn:•How the industry as a whole has slightly improved from a C- to a C.•Why the industry has only scratched the surface on mobile, not taking advantage of its potential revenue.•Which waves of new solutions are scarcely being utilized.Don’t be the brand behind the technology adoption curve.
Indian e-commerce giant Flipkart is touted to invest in food delivery app Swiggy, lifestyle services firm UrbanClap and online furniture seller UrbanLadder to further strengthen its position in the Indian market and gain an edge over rival Amazon.Flipkart is also expanding into newer businesses and working on offering insurance and wealth management products.To launch this business, it has considered buying a stake in fintech start-ups, as reported by Livemint.Flipkart's ambitions expansion plans have been boosted by investment from SoftBank Microsoft, eBay and Tencent.Flipkart was reported to buy a stake in ticketing platform, BookMyShow earlier this year but the deal hasn't materialised yet.Flipkart, since inception, has bought or invested in over 20 companies.
With its huge population, abundance of investors and soaring mobile phone users, Indonesia is a country ripe with potential to take the technology scene in Asia by storm.With the boom of the country’s vibrant tech startup scene, services by these disruptive startups have increasingly become part and parcel of the population’s daily lifestyle.Prime examples include leaders like Go-Jek and Traveloka, who have dominated in their respective fields.In this travel guide, we bring you useful tips to tour this bustling city.Like the startup craze, the number of co-working spaces in Jakarta has blossomed.You can easily find one that caters to your basic needs, and beyond.
The craze started with the Silicon Valley entrepreneur Dave Asprey, who turned the alleged weight-shedding, brainpower-enhancing benefits of caffeine turbocharged with fat into a mini-empire.Vogue has called it “the new green juice”; at the recent fashion shows, it was on the way to replacing espresso and egg-white omelette as the standard front-row breakfast.Asprey’s ready-made, cold-pressed Bulletproof products are about to go on sale in Whole Foods Market stores, at which point the journey from Silicon Valley quirk to bona fide hipster lifestyle trend will be complete.Allbirds, the woollen sneakers that are already de rigueur at Googleplex, are spreading to “a creative class of people … architects, interior designers, entertainers in music and acting”, as the San Francisco-based cofounder Joey Zwillinger told the New York Observer.“It’s not like this place is full of beautiful people,” says Bebe Chueh, the cofounder of the law firm Atrium, which specialises in helping startups, “but you can accelerate your career here.You can make it all happen when you are 22.” Anjula Acharia, who, as a celebrity manager and a partner in Trinity Ventures, bestrides the worlds of Hollywood and tech, says that, in the tech sphere, “people are still wearing anoraks.
Vietnamese news and lifestyle site Saigoneer raised an undisclosed amount of seed funding from 500 Startups and Vietnam Innovative Startup Accelerator (VIISA), it announced today.In a statement, the startup said it would be receiving investment from both backers, as well as joining VIISA’s accelerator program.Saigoneer produces a range of English-language news, arts, and culture content covering Ho Chi Minh City, with sections on its site including “Old Saigon” – which examines local history – and regular features like “Hẻm Gems” – hẻm being the Vietnamese word for the small lane and alleyways which host the city’s multifarious dining and drinking establishments.The platform publishes these in-house articles alongside sponsored content from brand owners and marketers.In addition to branded pieces, Saigoneer generates revenue from banner ads, business listings, sponsored video, and by monetizing its newsletter.It also offers some offline products, including a street food map which it brand for local hotels, co-founder Brian Letwin tells Tech in Asia.
Speaking to The Drum, Zubin Gandevia, president of Fox Networks Group Asia asserts that even though the streaming space in APAC has become more competitive, Fox brands and products gives it an advantage that no other player can match.“We set ourselves apart by consolidating all of these offerings and presenting them in an on-demand format, so that our consumers can enjoy our shows anytime and anywhere,” he explains, adding that the company offers consumers the best content through Fox+, a new streaming service it launched earlier this year which includes programming from over 50 genres of programs from hit dramas, romantic comedy and epic action to lifestyle and inspiring nature documentaries to live sports from the biggest global sporting events.“Fox+ is a thing of beauty – it gives consumers the opportunity to watch sports, the latest movies and series as well as back catalogues of shows like The Walking Dead, national Geographic, Chinese blockbusters wherever they want – at home on their widescreen TV or on the way to the work during their morning commute,” he adds.We have also made a step forward in our production of Chinese content which we are optimistic about and believe sets us up for the future as the best providers of entertainment no matter what you are looking for,” he adds.Some of Fox’s Chinese content includes ‘Trading Floor’, the company’s first original miniseries in Asia, which is produced by Hong Kong singer-actor Andy Lau’s Focus Television, and crime thriller ‘Stained’, written and directed by Patrick Kon.“Our viewers across Asia want the best content from the East and the West; and in particular, their appetite for top-quality Chinese content continues to grow.
Dole is debuting its salad package design system at the Produce Marketing Association's Fresh Summit being held Oct. 19 to Oct. 21 in New Orleans.It will launch the new packaging next month in U.S. stores.Since the first Dole salad appeared in 1993, consumer preferences have significantly evolved, said William Goldfield, Dole's director of corporate communications."Our salad bag redesign is the most comprehensive effort by Dole to rethink the packaged salad category in close to a decade, and is being driven both by consumer demand and the continued growth of salad as the basis of a healthier diet and lifestyle," he said in a statement.Dole learned consumers want a cleaner and more contemporary design to better communicate product benefits.The redesign uses a different color for each Dole salad category — Mild Basics, Leafy & Robust, Mixers, Classic Kits, Premium Kits and Chopped Kits — and specifies product contents, ingredients and key nutritional benefits.
You may not have heard of Vivo, but you would have seen its phones in "Captain America: Civil War."Besides making product placement cameos, the Chinese company is actually the world's fifth largest phone maker, as well one of the big four in China alongside Huawei, Xiaomi and Oppo.The company is set to become even bigger, with the announcement that it's now selling its phones in Hong Kong, with plans to bring its devices to Taiwan, Singapore and Russia.The African market is also on its list for early next year."Since our first entry into the international markets in 2014, we have been dedicated to understanding the needs of consumers through in-depth research to bring innovative and stylish products that meet their lifestyle and needs," Alex Feng, a Vivo senior vice president, said in a statement.Vivo's phones look similar to Apple's and Samsung's.
The industry needs to find solutions in changing times.Retail traffic is down across America, forcing shops to become smarter about user engagement, conversion rate and visit duration — key metrics that online merchants have long used to their advantage to the detriment of brick-and-mortar stores.Once people are inside, stores can leverage customer analytics to figure out what touchpoints drive people’s interest and where they spend their time and money.This summer, the New Jersey-based subsidiary partnered with upscale designer Jonathan Adler to present its high-end electronics in a premium setting at store and mall locations across the country.With brands, it’s not just about the product; it’s also about the lifestyle and culture that the brand represents.LG SIGNATURE has also partnered with Lord & Taylor to showcase its products at the Fifth Avenue flagship store, a landmarked building in New York.
Founded in 2015 through a merger between two large internet firms, Meituan.com and Dianping Holdings Ltd., Meituan-Dianping runs an app similar to Yelp Inc. in the U.S., matching consumers with entertainment and other services such as restaurants, hairdressers, and food delivery.Such apps go much further in China, letting users buy movie tickets, hail rides and book travel accommodations.Competition for consumer spending in what is known as China’s internet-driven lifestyle services market has intensified in recent years.Meituan-Dianping’s biggest rival is Koubei, a platform backed by Alibaba Group Holding Ltd. , which earlier this year said it had raised $1.1 billion from investors.Koubei was a relatively late entrant to the industry in 2015, but has quickly gained market share.In the first half of 2017, total transactions by the two companies were almost on par, with Meituan-Dianping edging out a narrow lead with 171.3 billion yuan ($25.9 billion) worth of transactions, according to estimates from industry researcher Analysys.
Meituan-Dianping, China’s O2O and e-commerce platform, announced today that it has landed a $4 billion Series C round of financing led by Tencent.With the newly pocketed funds, the firm is expected to further expand its four core businesses: in-store dining, entertainment, on-demand delivery, and travel.Meituan-Dianping has a large scale of offerings, including food delivery, group buying, hotel booking, and even movie ticket sale.Also, Meituan-Dianping provides a wide range of services in the O2O sector that continue to challenge Alibaba.With that being said, it’s fair to say that the latest funding round reflects a much more heated proxy battle between Tencent and Alibaba.“Meituan-Dianping is leading a major transformation of China’s traditional services industry by creating a powerful new e-commerce ecosystem that covers customers’ whole day lifestyle scenarios,” said Wang Xing, CEO of Meituan-Dianping, in a company statement.
Hearst has bought Rodale Inc., the publisher of some of the largest, most established health and wellness lifestyle brands—including Men’s Health, Women’s Health and Runner’s World—and a book publishing arm.The announcement, which was released on Wednesday evening, did not disclose the exact terms of the agreement, but it did state that Rodale’s 93 editions in 64 countries would become part of Hearst’s portfolio in early 2018.This news comes months after Rodale executives discussed the desire to sell all or most of the company’s titles.Upon completion of the acquisition, which will need government approval, Hearst Magazines will operate Rodale’s multi-platform content business.Hearst Magazines already owns and manages more than 300 editions and websites around the world, including 20 titles in the U.S.“We have a long-standing respect for Hearst’s commitment to connecting consumers with imaginative, engaging content across an ever-diversifying choice of platforms, technologies and experiences around the world,” said Maria Rodale, the CEO of Rodale Inc., in the statement.
Naturopaths and other gurus of “alternative medicine” love to tout the benefits of traditional herbal medicines.For instance, Aviva Romm—a Yale-educated doctor who publicly defended Gwyneth Paltrow’s lifestyle site Goop then later called it a “caricature of everything alternative health for women”—sells her own line of unproven herbal remedies.Billionaire Susan Samueli—who donated $200 million dollars alongside her husband so the University of California, Irvine, could open an “integrative” medicine program—promotes homeopathy, naturopathy, and runs an active consulting practice versed in Chinese herbs.In Taiwan, for instance, 78 percent of 98 liver tumors sampled displayed a pattern of mutations consistent with exposure to herbs containing aristolochic acids (AAs).These flora tend to come from the genera Aristolochia (e.g., birthwort, pipevine) and Asarum (wild gingers).Studies done on products found to contain AAs show that their levels are extremely variable and can sometimes be very high.
What if a real-life commercial looked, sounded and felt like an SNL skit?It’s happened before, both purposely and accidentally, and it’s happening now in the U.K. with a new Bud Light ad.The AB InBev brand, which launched there earlier this year, parodies a bunch of hipster, millennial-targeted ad tropes with a musical number that features sun-drenched beaches (in England?)and beautiful “friends” enjoying their bohemian lives.Even a pet rabbit, inexplicably used as a prop, is “an 8 out of 10” on the looks scale, the commercial says.The ongoing campaign, dubbed “Keep it Bud Light,” recently teased a line of branded “leisurewear” consisting of tube socks, shower shoes, scarves and cross-body bags.
A new Smartphone from Gionee could be in the pipeline, at least according to a Gfxbench listing.The upcoming smartphone benchmarked as Gionee F205 with the available specs hints at a lower mid-range device that could be announced as a successor or part of the Gionee ‘fashion and lifestyle’ F series of phones.According to benchmark results, the device is expected to pack a 5-inch multi-touch display with 1440 x 720 pixels resolution.A 1.5GHz Quad-core MT6739 processor with IMG PowerVR GE8100 GPU is expected to be at the heart of the device.Working in tandem with Mediatek SoC is 2GB RAM and 16GB internal storage space, out of which only 10GB is accessible by users.The device is listed as having an 8MP single rear shooter with 4K video ability, auto-focus, face detection, HDR, LED flash and a 5MP front shooter.
Though fashion and beauty brands have been slow to adopt the new feature, influencers have been quick to experiment with it to better engage with their audiences.Eighty-seven percent indicated that if they hadn’t yet used it, they intended to in the future.The sticker functions by prompting a user to ask a question of their choosing before defining response parameters, and followers can mark their selection at any time over the course of the 24 hours that the Instagram Story is accessible.Lifestyle influencer Victoria Van Ness said she uses the polling feature to inform content on her blog, as well as the types of photos she shares on Instagram.Real-time polling responses help her strategize and make changes to her monthly content calendar to optimize engagement.“Your audience can surprise you when utilizing the polls: I used to cover a lot of personal style on my blog, I thought [my readers] were mainly fashion-focused, but it turns out they are really wanting more beauty and travel posts.”
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