Departments are usually divided into profit centers and cost centers in the business world.
Due to limited funding, businesses often distribute more money from their budget to areas that are profit centers.This often puts the customer service teams in a situation where they are left overworked and underpaid.
Concluding, customer service ROI should be a standard measurement for every team.WHAT IS THE RETURN ON INVESTMENT (ROI)?The Return On Investment (ROI) is a measurement method that compares earnings to the expenditure of a company.
ROI can be calculated using a simple formula [(Profit — Expenditure)/Expenditure] x 100.Let’s assume, a company invested $100 in customer service and, in return, made a profit of $150.
Let’s say a company employs a sales executive for $1000 a month, and in return, he brings revenue of $5000, now this is a great return.
This would not have been possible without customer service, which here aided in marketing.HOW TO MEASURE CUSTOMER SERVICE ROI?Based on these ways, you can measure customer service ROI.Decide Your Team Approach and Customer Actions.Prepare a proper plan.
While it’s never a good idea to pad your LinkedIn profile with random jargon, hiring managers gravitate towards certain keywords, especially for upper-level candidates.
4% of Fortune 500 directors include this word on LinkedIn.
9% of Fortune 500 directors use this word on LinkedIn.
For example: “A leadership style that inspires transformational business solutions, develops innovative marketing strategies and energizes teams by creating an inspired culture.”
20% of Fortune 500 directors use this word on LinkedIn.
For example: “Able to strategically translate business needs to technology solutions, repeatedly yielding superior results.”
5. ‘ROI’
4% of Fortune 500 directors include this word on LinkedIn.
For example: “Increased company ROI by 100%.”
4. ‘Innovative’
9% of Fortune 500 directors use this word on LinkedIn.
For example: “A leadership style that inspires transformational business solutions, develops innovative marketing strategies and energizes teams by creating an inspired culture.”
3. ‘Solution’
20% of Fortune 500 directors use this word on LinkedIn.
For example: “Able to strategically translate business needs to technology solutions, repeatedly yielding superior results.”
2. ‘Strategic’
32% of Fortune 500 directors use this word on LinkedIn
For example: “Senior corporate and technology executive with 20+ years experience advising businesses, executives and boards of directors with respect to strategic acquisitions, divestitures, and related matters.”
1. ‘Leader’
37% of Fortune 500 directors use this word on LinkedIn
For example: “An inspiring people leader with a very strong background in marketing, technology, management, and sales.”
These are just some ways that will help your LinkedIn profile & resume stand out from other working professionals in your industry, but the most important element that will grab a potential recruiter's attention is a certified specialization. That’s why Welingkar’s distance learning program is the perfect solution for you.
Enroll for a distance learning PGDM today. Choose from our 18 specializations and get quality education at the comfort of your home- https://www.welingkaronline.org/PGDM
Digital Agency Scarlet Media was established in 2006 by a group of engineers, who are analytic and data driven, trying to discover new ways of reaching “unreached levels” of return on investment. Simply, they did experimentation on digital and traditional media tools to support their unmatched ideas for growth. The outcome was so satisfactory that they build up a digital agency inside of a digital agency.
Branding with Digital Agency
Your brand is your business. So when it comes to shaping perception, having a strong digital agency as your partner will help you connect with users in a crowded digital space. At Scarlet, one of the leading digital agencies Dubai, we build digital-ready brands that are authentic, memorable, and deeply attuned to their audiences. We position your brand in the marketplace with our branding solutions, shape feelings surrounding your brand and convert users into advocates who would champion your brand.
As a part of our branding solutions, Scarlet, first helps your brand to define who you are and how to express your pros. We first organize discovery sessions to get to know your key stakeholders and to get an in-depth look at your business objectives. Then, like any other digital agency, we carry out market research to understand the marketplace, Finally, we create a visual identity for your brand and a plan for how your brand will evolve.
Building Brand Strategy
Building a brand identity has always required strategic clarity. But today, great branding requires an unwavering focus on fostering authentic connections as you navigate changing touch-points, platforms, and trends. At Scarlet, a digital agency in Dubai, our branding strategy focuses on three points: being true to your core, connecting with your customers, distinguishing your brand from your competition For established brands, Scarlet takes feedback from key stakeholders, such as users, customers, boards of directors and management to create a strategy that better positions you in the marketplace. This often includes brand definition, naming, tagline development, design, and implementation.
Marketing with Digital Agency
The ability to reach consumers at every stage of their journeys has helped social media become the most powerful factor in their purchasing decisions. Social media has accelerated the speed of culture, and your brand’s ability to keeping up with the pace of this environment is central to its long-term success. It is the reason our team at Scarlet digital agency uses data and insights to drive the quality of the content we create and the efficiency of the messages we build.
With this as our basis, we are able to forge memorable emotional connections that increase results across earned, owned and paid channels. As a digital agency, we provide a range of social services to help you directly market your offerings through online media.
Why we use channel manager?
In the hospitality world, everything is changed to instant. Here I split into two parts first, before channel manager how this process happened and second, the reason for using channel manager. In the earlier stage, there was no OTAs and the bookings are done over the telephones, agents and also by walk-in customers. In 1996, Microsoft launched the first internet property which is Expedia in the USA. It was the First OTA allows customers to book their hotels online. To get more direct booking hoteliers are using multiple OTAs.Hoteliers feel difficult to manage price in the manual update and monitor all the OTAs.For this reason, they need to maintain their online presence on the OTAs.
The IT industry comes with the solution which is "channel manager".The hotel business is a seasonal one so, the hoteliers need to change the price dynamically for their business. To resolve this, the channel manager helps to update the rates in "price calendar" dynamically to all the OTAs.Channel managers are provided with a managerial report which leads to making smart decisions. Channel managers are also taking responsibility for small hotels.
A smart channel manager has a two-way integration that transfers the booking details to OTAs and automatically updated in the software. This gives the better opportunity to sell their rooms as soon as possible and save your timing.here we go with the reasons to invest in the hotel channel manager.
1) Add a new channel for your hotel
Channel manager act as a bridge between your property and booking channels and it connected with hundreds of booking channel. Hoteliers don't want to depend on limited sources because of the multi-channel booking method. Advantage of using multi-channel booking strategy such as
- Reach global level
- Increase Brand name circulation
- Higher ROI
2) Automatic calendar updation
Imagine that you are connected in the various channel it is hard to update the inventory or maintain something .we may suffer from double booking or delayed updates. There is a chance to leave an unpredictable mistakes. the channel manager is here to through away the human option.It automatically updates calendar even for an entire year.It always connects with OTAs changes are updated immediately via channel manager software.
3) Reduce overbooking
sometimes you may receive full booking but booking channels without channel manager can get confused about updates. Some human error might cost hotel loss of reputation which may cause to reduce the customer's trust. Channel manager helps to avoid this situation. It will avoid overbooking and under bookings.
4)Rate Parity maintenance
It is to hard to manage your rates for customers. If you plan to give a discount for your guest might cause disparity. But, channel manager automatically maintains efficient rates are unanimously updated in all booking platform in real-time, no errors occur in updation. It will improve your online reputation to the guests.
Trench software is a best hotel channel manager. They provides a reliable hotel channel management software and script for the customers. Act as a medium between customers and portals with effective online booking management.We can manage multi properties with the assistance of a single software. Our uniqueness found in providing two-way integration functionality with 50 + unique features. We are proud to reveal that we are one of the best hotel channel management companies in over all the world.
Cybercriminals have changed their tactics when launching ransomware attacks after finding that those targeting businesses offer a much higher return on investment than attacks against consumers, according to new research from Malwarebytes.
In the past year, business ransomware detections increased by 365 percent with Ryuk and Phobos increasing by 88 percent and 940 percent respectively.
GandCrab and Rapid ransomware attacks on businesses also increased during the same period with Rapid up by 319 percent and GandCrab up by just five percent.
Malwarebytes' report shows how cybercriminals can reap “serious benefits” by ransoming organizations over individuals as consumers only have a few personal files which could be used for extortion or identity theft while businesses have much more sensitive data they would be willing to pay to regain access to.
In terms of countries most targeted by ransomware, the US took the top spot at 53 percent of all detections followed by Canada at 10 percent and the UK at nine percent.
In the UK, Manchester had the most ransomware detections followed by Royal Kensington and Chelsea, Reading, Harrow and Leeds.
Digital Agency Scarlet Media was established in 2006 by a group of engineers, who are analytic and data driven, trying to discover new ways of reaching “unreached levels” of return on investment. Simply, they did experimentation on digital and traditional media tools to support their unmatched ideas for growth. The outcome was so satisfactory that they build up a digital agency inside of a digital agency.
Branding with Digital Agency
Your brand is your business. So when it comes to shaping perception, having a strong digital agency as your partner will help you connect with users in a crowded digital space. At Scarlet, one of the leading digital agencies Dubai, we build digital-ready brands that are authentic, memorable, and deeply attuned to their audiences. We position your brand in the marketplace with our branding solutions, shape feelings surrounding your brand and convert users into advocates who would champion your brand.
As a part of our branding solutions, Scarlet, first helps your brand to define who you are and how to express your pros. We first organize discovery sessions to get to know your key stakeholders and to get an in-depth look at your business objectives. Then, like any other digital agency, we carry out market research to understand the marketplace, Finally, we create a visual identity for your brand and a plan for how your brand will evolve.
Building Brand Strategy
Building a brand identity has always required strategic clarity. But today, great branding requires an unwavering focus on fostering authentic connections as you navigate changing touch-points, platforms, and trends. At Scarlet, a digital agency in Dubai, our branding strategy focuses on three points: being true to your core, connecting with your customers, distinguishing your brand from your competition For established brands, Scarlet takes feedback from key stakeholders, such as users, customers, boards of directors and management to create a strategy that better positions you in the marketplace. This often includes brand definition, naming, tagline development, design, and implementation.
Marketing with Digital Agency
The ability to reach consumers at every stage of their journeys has helped social media become the most powerful factor in their purchasing decisions. Social media has accelerated the speed of culture, and your brand’s ability to keeping up with the pace of this environment is central to its long-term success. It is the reason our team at Scarlet digital agency uses data and insights to drive the quality of the content we create and the efficiency of the messages we build.
With this as our basis, we are able to forge memorable emotional connections that increase results across earned, owned and paid channels. As a digital agency, we provide a range of social services to help you directly market your offerings through online media.
Cybercriminals have changed their tactics when launching ransomware attacks after finding that those targeting businesses offer a much higher return on investment than attacks against consumers, according to new research from Malwarebytes.
In the past year, business ransomware detections increased by 365 percent with Ryuk and Phobos increasing by 88 percent and 940 percent respectively.
GandCrab and Rapid ransomware attacks on businesses also increased during the same period with Rapid up by 319 percent and GandCrab up by just five percent.
Malwarebytes' report shows how cybercriminals can reap “serious benefits” by ransoming organizations over individuals as consumers only have a few personal files which could be used for extortion or identity theft while businesses have much more sensitive data they would be willing to pay to regain access to.
In terms of countries most targeted by ransomware, the US took the top spot at 53 percent of all detections followed by Canada at 10 percent and the UK at nine percent.
In the UK, Manchester had the most ransomware detections followed by Royal Kensington and Chelsea, Reading, Harrow and Leeds.
Departments are usually divided into profit centers and cost centers in the business world.
Due to limited funding, businesses often distribute more money from their budget to areas that are profit centers.This often puts the customer service teams in a situation where they are left overworked and underpaid.
Concluding, customer service ROI should be a standard measurement for every team.WHAT IS THE RETURN ON INVESTMENT (ROI)?The Return On Investment (ROI) is a measurement method that compares earnings to the expenditure of a company.
ROI can be calculated using a simple formula [(Profit — Expenditure)/Expenditure] x 100.Let’s assume, a company invested $100 in customer service and, in return, made a profit of $150.
Let’s say a company employs a sales executive for $1000 a month, and in return, he brings revenue of $5000, now this is a great return.
This would not have been possible without customer service, which here aided in marketing.HOW TO MEASURE CUSTOMER SERVICE ROI?Based on these ways, you can measure customer service ROI.Decide Your Team Approach and Customer Actions.Prepare a proper plan.
While it’s never a good idea to pad your LinkedIn profile with random jargon, hiring managers gravitate towards certain keywords, especially for upper-level candidates.
4% of Fortune 500 directors include this word on LinkedIn.
9% of Fortune 500 directors use this word on LinkedIn.
For example: “A leadership style that inspires transformational business solutions, develops innovative marketing strategies and energizes teams by creating an inspired culture.”
20% of Fortune 500 directors use this word on LinkedIn.
For example: “Able to strategically translate business needs to technology solutions, repeatedly yielding superior results.”
5. ‘ROI’
4% of Fortune 500 directors include this word on LinkedIn.
For example: “Increased company ROI by 100%.”
4. ‘Innovative’
9% of Fortune 500 directors use this word on LinkedIn.
For example: “A leadership style that inspires transformational business solutions, develops innovative marketing strategies and energizes teams by creating an inspired culture.”
3. ‘Solution’
20% of Fortune 500 directors use this word on LinkedIn.
For example: “Able to strategically translate business needs to technology solutions, repeatedly yielding superior results.”
2. ‘Strategic’
32% of Fortune 500 directors use this word on LinkedIn
For example: “Senior corporate and technology executive with 20+ years experience advising businesses, executives and boards of directors with respect to strategic acquisitions, divestitures, and related matters.”
1. ‘Leader’
37% of Fortune 500 directors use this word on LinkedIn
For example: “An inspiring people leader with a very strong background in marketing, technology, management, and sales.”
These are just some ways that will help your LinkedIn profile & resume stand out from other working professionals in your industry, but the most important element that will grab a potential recruiter's attention is a certified specialization. That’s why Welingkar’s distance learning program is the perfect solution for you.
Enroll for a distance learning PGDM today. Choose from our 18 specializations and get quality education at the comfort of your home- https://www.welingkaronline.org/PGDM
Why we use channel manager?
In the hospitality world, everything is changed to instant. Here I split into two parts first, before channel manager how this process happened and second, the reason for using channel manager. In the earlier stage, there was no OTAs and the bookings are done over the telephones, agents and also by walk-in customers. In 1996, Microsoft launched the first internet property which is Expedia in the USA. It was the First OTA allows customers to book their hotels online. To get more direct booking hoteliers are using multiple OTAs.Hoteliers feel difficult to manage price in the manual update and monitor all the OTAs.For this reason, they need to maintain their online presence on the OTAs.
The IT industry comes with the solution which is "channel manager".The hotel business is a seasonal one so, the hoteliers need to change the price dynamically for their business. To resolve this, the channel manager helps to update the rates in "price calendar" dynamically to all the OTAs.Channel managers are provided with a managerial report which leads to making smart decisions. Channel managers are also taking responsibility for small hotels.
A smart channel manager has a two-way integration that transfers the booking details to OTAs and automatically updated in the software. This gives the better opportunity to sell their rooms as soon as possible and save your timing.here we go with the reasons to invest in the hotel channel manager.
1) Add a new channel for your hotel
Channel manager act as a bridge between your property and booking channels and it connected with hundreds of booking channel. Hoteliers don't want to depend on limited sources because of the multi-channel booking method. Advantage of using multi-channel booking strategy such as
- Reach global level
- Increase Brand name circulation
- Higher ROI
2) Automatic calendar updation
Imagine that you are connected in the various channel it is hard to update the inventory or maintain something .we may suffer from double booking or delayed updates. There is a chance to leave an unpredictable mistakes. the channel manager is here to through away the human option.It automatically updates calendar even for an entire year.It always connects with OTAs changes are updated immediately via channel manager software.
3) Reduce overbooking
sometimes you may receive full booking but booking channels without channel manager can get confused about updates. Some human error might cost hotel loss of reputation which may cause to reduce the customer's trust. Channel manager helps to avoid this situation. It will avoid overbooking and under bookings.
4)Rate Parity maintenance
It is to hard to manage your rates for customers. If you plan to give a discount for your guest might cause disparity. But, channel manager automatically maintains efficient rates are unanimously updated in all booking platform in real-time, no errors occur in updation. It will improve your online reputation to the guests.
Trench software is a best hotel channel manager. They provides a reliable hotel channel management software and script for the customers. Act as a medium between customers and portals with effective online booking management.We can manage multi properties with the assistance of a single software. Our uniqueness found in providing two-way integration functionality with 50 + unique features. We are proud to reveal that we are one of the best hotel channel management companies in over all the world.