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John Philip Cuevas
A Social Media Specialist helping company reach their goals via social media.
Followers 28 Following 64
John Philip Cuevas 2021-02-19
img

With just a click, you can shop and order products you want instead of going to the mall.

But they don’t just simply send messages to all of the people they have contact details to or select random groups of people.

They choose a specific demographic as their target audience for their product such as teenagers or working moms, for example.However, as technology offers more platforms for companies to reach their audience, some media like direct mail are rendered less relevant or effective since consumers are bombarded with promotions from different companies.

When the idea of direct mail is brought up, people’s reactions are usually along the lines of “Nobody reads that anymore.” In short, people believe that direct mail has lost its relevance.But companies still continue to invest in this form of marketing even with the other forms that are available to them and they are using, and anyone who has a mailbox surely has received newsletters or custom brochures from different companies.

Certainly, this must mean direct mail is not as irrelevant as we think.Where is Direct Mail today?While a lot of people scoff at the idea of direct mail as a primary tool for companies to reach consumers, its continuing usage (and success) is strongly supported by statistical evidence.

This means that companies are not just merely sticking to their old-fashioned ways, they are actually utilizing a method that has proven to be successful over time.According to the Statistical Fact Book released by the Direct Marketing Association in 2015, organizations in the United States of America spent $46 billion on direct mail in 2014.

collect
0
John Philip Cuevas 2020-12-18
img

When it comes to paper stocks, there are literally thousands of options for a print professional to choose from.

A simple search on the world wide web would yield massive results on different paper stocks.

For example, using low-cost budget stocks may seem like a smart cost-effective way to reduce costs, but if the print quality is inconsistent and the stock misfeeds or jams often, increased paper and ink spoilage and longer production times could cost you much more in the end.On the other hand, there are many overpriced options as well.

From our own experience paying more for paper stock does not guarantee it will perform well when put through printing and finishing equipment.

We found that although the color reproduction and print quality appearance were excellent when ran through our presses and finishing equipment these stocks tend to jam more often, were harder to cut, harder to fold, and cracked occasionally when creased.But after trying an endless amount of different paper stocks we settled on Tango® Digital Coated Cover.

Using Tango® Digital Coated Cover for our Printed ProductsFor more than a decade, bigDAWGS promotions has used Tango® Digital Coated Cover in manufacturing technology-enabled print marketing products such as webUSB, video greeting cards, NFC business cards, musical greetings cards, among others for a wide range of different brands.

collect
0
John Philip Cuevas 2020-11-20
img

For some time now, since the introduction of Near Field Communication and integrating NFC chips to mobile devices, Apple seems to enjoy the benefits of the said technology by completely closing it to third party companies.

The Cupertino company has been utilizing this technology through Apple Pay where its users pay for goods and services where it is accepted without taking their credit cards out of their pockets.

Embedding NFC chips to mobile devices allows you to pay for items such as groceries, shoes, clothes, among others.

Just like bigDAWGS’ own way of making use of this technology.

They created NFC business cards, NFC cards and brochures, NFC stickers and labels, NFC key fobs and key chains, NFC magnets, and NFC inlays.

All these NFC products will definitely help you out in terms of marketing your business.With all these benefits, it’s pretty much understandable why Apple doesn’t allow other companies to make use of their NFC chips the same way they’re locking iOS to other firms.

collect
0
John Philip Cuevas 2020-10-21
img

How cost-effective their marketing strategies are?Despite the recession, the fluctuating inflation rate and the stock market, and the unpredictable consumers; businesses don’t seem to hold back on spending thousands of dollars in advertising.

This is mainly accountable to the out-of-the-box marketing ideas from small to large enterprises just to maintain their operations yearly.

Companies with Cost-effective Marketing StrategiesWhen it comes to companies, Apple and Samsung under the mobile sector spent almost $15 billion dollars in the US alone.

Their advertising expenditures are mainly attributed to their cost-effective digital marketing strategies such as digital and traditional marketing through print, online, and broadcast media.

In the automotive department, Ford Motor Company founded by Henry Ford in 1903, has allocated $ 2.4 billion dollars in advertising.

The auto company promoted its brand heavily via traditional and digital methods such as TV commercials, online ads, magazines, and other types of media.

collect
0
John Philip Cuevas 2021-02-12
img

In the rise of technology, many of the things we once considered to be essential are now rendered almost useless as developers aim to provide more convenience and wider access to do tasks with just one little gadget.

In the era of the touchscreen, has paper lost its touch?Old-fashioned as paper may seem, especially for the younger generation whose fingers have spent more time on the smooth screens of electronic gadgets than ink-stained on the rough edges of the paper, the print industry seems to remain enthusiastic about the relevance of the paper.

Through the sea of new media available for consumers to use, there appears to be something that keeps the paper industry afloat.Offscreen LearningAmong the firm believers of paper’s undying potential are of course the people within the corners of the room that first taught us its value through handwritten projects, book reports, etc.

This means that even with technology offering people more convenience and with younger people getting more computer literate, the hassle of taking down notes on actual, tangible paper is still best preferred.While some people may also argue that those who refuse to use tablets or laptops for school works just haven’t indulged themselves yet with technology because “they’re too old” or “they don’t know how to use a computer”, a Nielsen report begs to differ.

What’s interesting about this finding is that this was conducted on the generation that’s not too young to be part of the market for new technology, but also not too old to remember what it was like before the world decided to modernize, and yet they still subscribe to the latter.But of course, there’s a difference between what the students and parents prefer and the results when these methods are really applied.

As cited by the Paper and Packaging Board, a survey done in five countries by Dr. Naomi Baron, a professor of Linguistics at American University, revealed that 92% of the students considered print as the best medium for concentration, and comprehension was better facilitated when the reading material can be held and felt.

collect
0
John Philip Cuevas 2020-12-10
img

It’s not something to do with SEO and content marketing that these companies invested in, mainly because several of these sites lack the personal touch that engages its visitors to communicate and build business relationships.

What’s SalesIQ anyway?SalesIQ, What Is ItAccording to Zoho, which apparently offered this system, SalesIQ is a platform that helps boost website sales and supports marketing activities on your business.

It’s like a virtual secretary always on standby to keep you engaged and answer your inquiries 24/7.

By integrating SalesIQ into your business, you have the privilege to track your website visitors and their demographics, their activities on your site, convert these visitors to leads, engage them often, give support, and build relationships for more referrals.

Apart from that, you keep them entertained through constant sensible responses 24 hours a day, 7 days a week.

How much more if you launch the site and invest in advertising but performs poorly.

collect
0
John Philip Cuevas 2020-11-12
img

Setting up a marketing video requires extensive planning.

Plus, you have to consider the budget, the place, the concept, the impact, the competition, the audience, the time, and the returns.

It’s considered to be powerful due to its immense impact and coverage.

The growing trend of people watching videos on a daily basis is highly attributed to the worldwide web making it an effective channel for businesses to use.

Apparently, influencers continue to produce video content whether for entertainment or business use to meet this growing need.

Your produced content doesn’t stop after uploading it on your website or any other streaming applications.

collect
0
John Philip Cuevas 2020-10-15
img
In the mid-19th century, paper advertising or print ads rose rapidly and became the holy grail of most companies. Does it still matter today after computers have been introduced? These forms or types are widely used by most businesses to expand their empire thereby generating sales from its target market. Directory advertising which includes yellow pages ranges from $250 to $5,000 dollars per month depending on the size of the ad. When advertising turns digital, print ads have declined year after year but still alive and kicking. Despite its slow pace, several companies that shifted from print to digital paved the way to a different method of advertising.
collect
0
John Philip Cuevas 2021-01-28
img

Several companies take precautionary measures to prevent the spread of the disease while keeping them afloat.

But with all those safety measures placed, the virus hasn't stopped yet and most countries are having a difficult time controlling the situation which makes you question the effectiveness of the strategies implemented.

The first four months after the first case, have been a roller-coaster ride for most of us.

Just look around, they were not even following safety protocols.

That being said, the information provided via mainstream media could be somehow irrelevant for some and needs a totally different approach.

The Power of a Video BrochureFrom a business standpoint, a custom video brochure is a perfect medium to use in spreading awareness and safety while helping your company reach a larger recall.

collect
0
John Philip Cuevas 2020-12-04
img

But still, from a business standpoint, it’s a matter of appropriate implementation on both mediums to boost your brand may it be locally or internationally.

It’s the sweet promises shown in the monitor, projector, or mobile devices right?

Say for instance CISCO, Disney, Hitachi, Chrysler, among others used this approach in partnership with bigDAWGS Promotions adding electronics specifically promotional video cards to their marketing collaterals.

Consider the following benefits below in using a video as a marketing tool:Boost conversion rates.Adds credibility and integrity.Explains everything in one episode.Shows great ROI.Entertaining The only drawback is, it’s time-consuming.

You can always opt for the experts to help you out with video marketing.

Remember the golden days of PowerPoint presentations?

collect
0
John Philip Cuevas 2020-11-06
img

Near Field Communication or commonly known as NFC Technology, is a communication protocol allowing the user to send radio information to the recipient in the form of radio frequency identification or RFID.

It was then reinvented by Sony and NXP Semiconductors in 2002 to send data from the users NFC enabled mobile device to the other NFC capable gadget by tapping it in.

Companies like Apple, Samsung, bigDAWGS Promotions, and the like; integrated NFC chips to their products to widen audience reach and market.

Apple and Samsung may have been incorporating NFC chips to their mobile devices for data transfers and contactless payments; bigDAWGS on the other hand has a unique approach of using NFC Technology expanding it further to market client’s products and services seamlessly.

From NFC business cards, stickers and labels, keyfobs and keychains, magnets, to inlays; the technology has been so useful in identifying customer demographics knowing when and how your target audience engaged in your marketing collaterals.

This allows you, as a business, to take a course of action in improving your strategies to capture your audience appropriately.

collect
0
John Philip Cuevas 2020-10-07
img

In recent years, we saw how online marketing speeds up the buying process of eCommerce websites.

Before  these companies turned a new leaf, there was direct mail marketing, a go-to reliable approach in promoting products and services effectively.What’s direct mail marketing?

In the digital world, email marketing is its counterpart.

The idea here is, small to big corporations use this approach to promote their businesses in hopes you will patronize their offerings.

Which, if you look closely enough, saves you more in the process without affecting your operational costs.

The method has been considered by large corporations and small businesses alike as one of the most profitable ways of reaching out to new and existing clients.

collect
0
John Philip Cuevas 2021-01-15
img

February has been considered as the "Love Month" across the United States and in other places around the world.

Candies, flowers, and gifts are exchanged on the 14th of February to show their undying appreciation and love between families, friends, and couples; all in the name of St. Valentine.

Later on, it was recognized as a significant cultural, religious, and commercial celebration of romance and love in many regions of the world.Though there were mysterious stories shrouded and associated with the feast, it was Pope Gelasius who was responsible for establishing it in 496 AD to be celebrated on the 14th of February in honor of Saint Valentine of Rome who died in 269 AD.

Coined as the Feast of Saint Valentine, the day became associated with romantic love in the 14th and 15th centuries which continued in the 18th century where couples exchanged flowers, greetings cards, and gifts as a symbol of their love and affection towards each other.

The 20th Century CelebrationAs time goes by, where technology has been rising tremendously, Valentine's Day is still celebrated across different nations.

The culture of exchanging flowers, gifts, greeting cards among others between couples remained visible.

collect
0
John Philip Cuevas 2020-11-27
img

For the most part, USB has been widely popular as a storage device and other computer peripherals such as a keyboard, mouse, and external hard drives.Being first released in 1996, USB came with two different versions - USB 1.0 and USB 2.0.

Until it was developed and added four more versions; USB 3.0 - 3.2, USB 4.0,  from the years 2011 to 2019.

The current USB which is USB 4.0, has a speed of up to 40 GB per second.

With the on-going development of USB’s, is it safe to say that it’s built for storing and transferring data only?USB as a Tracking DeviceYes, you read it right.

Over the years, it has also been developed for security reasons.

In fact, the U.S. Department of Defense has banned the use of USB drives and other removable devices since 2008.

collect
0
John Philip Cuevas 2020-10-29
img
With no further business plans, your entire operation will cease to exist thereby losing opportunity as well as credibility. Telephone ( telemarketing, SMS marketing, etc.) Outdoor ( billboards, brochures, flyers, etc.) Email Campaigns  Banners and paid ads As mentioned, both strategies would yield good results depending on its implementation. The advertising budget set for either one of these marketing methods could reach up to thousands of dollars depending on your spending capability. Basically, it’s a “trial and error method.” Nonetheless, both are a great tool in delivering your products and services to your specific target market as long as the strategies and budget are used appropriately.
collect
0
John Philip Cuevas 2020-10-07
img

We’re excited to announce a new addition to our Near Field Communication (NFC) line with the NFC Buttons and Magnets.

The NFC Buttons are full color pinback buttons that are easy to wear and it’s also available with a magnet backing.

These products still have the full NFC capabilities making them not only sleek but also functional.The bigDAWGS promotions’ research and development team has been hard at work on new projects that provide solutions to unique problems.

These new products are one of the ways that we combine technology with print media.NFC technology is becoming more common and with good reason.

This technology, however, has a wide variety of uses that can be taken advantage of in marketing solutions.

The functions are also triggered with a simple tap from your smartphone to an NFC tag making it very simple to use.

collect
0
John Philip Cuevas 2021-02-19
img

With just a click, you can shop and order products you want instead of going to the mall.

But they don’t just simply send messages to all of the people they have contact details to or select random groups of people.

They choose a specific demographic as their target audience for their product such as teenagers or working moms, for example.However, as technology offers more platforms for companies to reach their audience, some media like direct mail are rendered less relevant or effective since consumers are bombarded with promotions from different companies.

When the idea of direct mail is brought up, people’s reactions are usually along the lines of “Nobody reads that anymore.” In short, people believe that direct mail has lost its relevance.But companies still continue to invest in this form of marketing even with the other forms that are available to them and they are using, and anyone who has a mailbox surely has received newsletters or custom brochures from different companies.

Certainly, this must mean direct mail is not as irrelevant as we think.Where is Direct Mail today?While a lot of people scoff at the idea of direct mail as a primary tool for companies to reach consumers, its continuing usage (and success) is strongly supported by statistical evidence.

This means that companies are not just merely sticking to their old-fashioned ways, they are actually utilizing a method that has proven to be successful over time.According to the Statistical Fact Book released by the Direct Marketing Association in 2015, organizations in the United States of America spent $46 billion on direct mail in 2014.

John Philip Cuevas 2021-01-28
img

Several companies take precautionary measures to prevent the spread of the disease while keeping them afloat.

But with all those safety measures placed, the virus hasn't stopped yet and most countries are having a difficult time controlling the situation which makes you question the effectiveness of the strategies implemented.

The first four months after the first case, have been a roller-coaster ride for most of us.

Just look around, they were not even following safety protocols.

That being said, the information provided via mainstream media could be somehow irrelevant for some and needs a totally different approach.

The Power of a Video BrochureFrom a business standpoint, a custom video brochure is a perfect medium to use in spreading awareness and safety while helping your company reach a larger recall.

John Philip Cuevas 2020-12-18
img

When it comes to paper stocks, there are literally thousands of options for a print professional to choose from.

A simple search on the world wide web would yield massive results on different paper stocks.

For example, using low-cost budget stocks may seem like a smart cost-effective way to reduce costs, but if the print quality is inconsistent and the stock misfeeds or jams often, increased paper and ink spoilage and longer production times could cost you much more in the end.On the other hand, there are many overpriced options as well.

From our own experience paying more for paper stock does not guarantee it will perform well when put through printing and finishing equipment.

We found that although the color reproduction and print quality appearance were excellent when ran through our presses and finishing equipment these stocks tend to jam more often, were harder to cut, harder to fold, and cracked occasionally when creased.But after trying an endless amount of different paper stocks we settled on Tango® Digital Coated Cover.

Using Tango® Digital Coated Cover for our Printed ProductsFor more than a decade, bigDAWGS promotions has used Tango® Digital Coated Cover in manufacturing technology-enabled print marketing products such as webUSB, video greeting cards, NFC business cards, musical greetings cards, among others for a wide range of different brands.

John Philip Cuevas 2020-12-04
img

But still, from a business standpoint, it’s a matter of appropriate implementation on both mediums to boost your brand may it be locally or internationally.

It’s the sweet promises shown in the monitor, projector, or mobile devices right?

Say for instance CISCO, Disney, Hitachi, Chrysler, among others used this approach in partnership with bigDAWGS Promotions adding electronics specifically promotional video cards to their marketing collaterals.

Consider the following benefits below in using a video as a marketing tool:Boost conversion rates.Adds credibility and integrity.Explains everything in one episode.Shows great ROI.Entertaining The only drawback is, it’s time-consuming.

You can always opt for the experts to help you out with video marketing.

Remember the golden days of PowerPoint presentations?

John Philip Cuevas 2020-11-20
img

For some time now, since the introduction of Near Field Communication and integrating NFC chips to mobile devices, Apple seems to enjoy the benefits of the said technology by completely closing it to third party companies.

The Cupertino company has been utilizing this technology through Apple Pay where its users pay for goods and services where it is accepted without taking their credit cards out of their pockets.

Embedding NFC chips to mobile devices allows you to pay for items such as groceries, shoes, clothes, among others.

Just like bigDAWGS’ own way of making use of this technology.

They created NFC business cards, NFC cards and brochures, NFC stickers and labels, NFC key fobs and key chains, NFC magnets, and NFC inlays.

All these NFC products will definitely help you out in terms of marketing your business.With all these benefits, it’s pretty much understandable why Apple doesn’t allow other companies to make use of their NFC chips the same way they’re locking iOS to other firms.

John Philip Cuevas 2020-11-06
img

Near Field Communication or commonly known as NFC Technology, is a communication protocol allowing the user to send radio information to the recipient in the form of radio frequency identification or RFID.

It was then reinvented by Sony and NXP Semiconductors in 2002 to send data from the users NFC enabled mobile device to the other NFC capable gadget by tapping it in.

Companies like Apple, Samsung, bigDAWGS Promotions, and the like; integrated NFC chips to their products to widen audience reach and market.

Apple and Samsung may have been incorporating NFC chips to their mobile devices for data transfers and contactless payments; bigDAWGS on the other hand has a unique approach of using NFC Technology expanding it further to market client’s products and services seamlessly.

From NFC business cards, stickers and labels, keyfobs and keychains, magnets, to inlays; the technology has been so useful in identifying customer demographics knowing when and how your target audience engaged in your marketing collaterals.

This allows you, as a business, to take a course of action in improving your strategies to capture your audience appropriately.

John Philip Cuevas 2020-10-21
img

How cost-effective their marketing strategies are?Despite the recession, the fluctuating inflation rate and the stock market, and the unpredictable consumers; businesses don’t seem to hold back on spending thousands of dollars in advertising.

This is mainly accountable to the out-of-the-box marketing ideas from small to large enterprises just to maintain their operations yearly.

Companies with Cost-effective Marketing StrategiesWhen it comes to companies, Apple and Samsung under the mobile sector spent almost $15 billion dollars in the US alone.

Their advertising expenditures are mainly attributed to their cost-effective digital marketing strategies such as digital and traditional marketing through print, online, and broadcast media.

In the automotive department, Ford Motor Company founded by Henry Ford in 1903, has allocated $ 2.4 billion dollars in advertising.

The auto company promoted its brand heavily via traditional and digital methods such as TV commercials, online ads, magazines, and other types of media.

John Philip Cuevas 2020-10-07
img

In recent years, we saw how online marketing speeds up the buying process of eCommerce websites.

Before  these companies turned a new leaf, there was direct mail marketing, a go-to reliable approach in promoting products and services effectively.What’s direct mail marketing?

In the digital world, email marketing is its counterpart.

The idea here is, small to big corporations use this approach to promote their businesses in hopes you will patronize their offerings.

Which, if you look closely enough, saves you more in the process without affecting your operational costs.

The method has been considered by large corporations and small businesses alike as one of the most profitable ways of reaching out to new and existing clients.

John Philip Cuevas 2021-02-12
img

In the rise of technology, many of the things we once considered to be essential are now rendered almost useless as developers aim to provide more convenience and wider access to do tasks with just one little gadget.

In the era of the touchscreen, has paper lost its touch?Old-fashioned as paper may seem, especially for the younger generation whose fingers have spent more time on the smooth screens of electronic gadgets than ink-stained on the rough edges of the paper, the print industry seems to remain enthusiastic about the relevance of the paper.

Through the sea of new media available for consumers to use, there appears to be something that keeps the paper industry afloat.Offscreen LearningAmong the firm believers of paper’s undying potential are of course the people within the corners of the room that first taught us its value through handwritten projects, book reports, etc.

This means that even with technology offering people more convenience and with younger people getting more computer literate, the hassle of taking down notes on actual, tangible paper is still best preferred.While some people may also argue that those who refuse to use tablets or laptops for school works just haven’t indulged themselves yet with technology because “they’re too old” or “they don’t know how to use a computer”, a Nielsen report begs to differ.

What’s interesting about this finding is that this was conducted on the generation that’s not too young to be part of the market for new technology, but also not too old to remember what it was like before the world decided to modernize, and yet they still subscribe to the latter.But of course, there’s a difference between what the students and parents prefer and the results when these methods are really applied.

As cited by the Paper and Packaging Board, a survey done in five countries by Dr. Naomi Baron, a professor of Linguistics at American University, revealed that 92% of the students considered print as the best medium for concentration, and comprehension was better facilitated when the reading material can be held and felt.

John Philip Cuevas 2021-01-15
img

February has been considered as the "Love Month" across the United States and in other places around the world.

Candies, flowers, and gifts are exchanged on the 14th of February to show their undying appreciation and love between families, friends, and couples; all in the name of St. Valentine.

Later on, it was recognized as a significant cultural, religious, and commercial celebration of romance and love in many regions of the world.Though there were mysterious stories shrouded and associated with the feast, it was Pope Gelasius who was responsible for establishing it in 496 AD to be celebrated on the 14th of February in honor of Saint Valentine of Rome who died in 269 AD.

Coined as the Feast of Saint Valentine, the day became associated with romantic love in the 14th and 15th centuries which continued in the 18th century where couples exchanged flowers, greetings cards, and gifts as a symbol of their love and affection towards each other.

The 20th Century CelebrationAs time goes by, where technology has been rising tremendously, Valentine's Day is still celebrated across different nations.

The culture of exchanging flowers, gifts, greeting cards among others between couples remained visible.

John Philip Cuevas 2020-12-10
img

It’s not something to do with SEO and content marketing that these companies invested in, mainly because several of these sites lack the personal touch that engages its visitors to communicate and build business relationships.

What’s SalesIQ anyway?SalesIQ, What Is ItAccording to Zoho, which apparently offered this system, SalesIQ is a platform that helps boost website sales and supports marketing activities on your business.

It’s like a virtual secretary always on standby to keep you engaged and answer your inquiries 24/7.

By integrating SalesIQ into your business, you have the privilege to track your website visitors and their demographics, their activities on your site, convert these visitors to leads, engage them often, give support, and build relationships for more referrals.

Apart from that, you keep them entertained through constant sensible responses 24 hours a day, 7 days a week.

How much more if you launch the site and invest in advertising but performs poorly.

John Philip Cuevas 2020-11-27
img

For the most part, USB has been widely popular as a storage device and other computer peripherals such as a keyboard, mouse, and external hard drives.Being first released in 1996, USB came with two different versions - USB 1.0 and USB 2.0.

Until it was developed and added four more versions; USB 3.0 - 3.2, USB 4.0,  from the years 2011 to 2019.

The current USB which is USB 4.0, has a speed of up to 40 GB per second.

With the on-going development of USB’s, is it safe to say that it’s built for storing and transferring data only?USB as a Tracking DeviceYes, you read it right.

Over the years, it has also been developed for security reasons.

In fact, the U.S. Department of Defense has banned the use of USB drives and other removable devices since 2008.

John Philip Cuevas 2020-11-12
img

Setting up a marketing video requires extensive planning.

Plus, you have to consider the budget, the place, the concept, the impact, the competition, the audience, the time, and the returns.

It’s considered to be powerful due to its immense impact and coverage.

The growing trend of people watching videos on a daily basis is highly attributed to the worldwide web making it an effective channel for businesses to use.

Apparently, influencers continue to produce video content whether for entertainment or business use to meet this growing need.

Your produced content doesn’t stop after uploading it on your website or any other streaming applications.

John Philip Cuevas 2020-10-29
img
With no further business plans, your entire operation will cease to exist thereby losing opportunity as well as credibility. Telephone ( telemarketing, SMS marketing, etc.) Outdoor ( billboards, brochures, flyers, etc.) Email Campaigns  Banners and paid ads As mentioned, both strategies would yield good results depending on its implementation. The advertising budget set for either one of these marketing methods could reach up to thousands of dollars depending on your spending capability. Basically, it’s a “trial and error method.” Nonetheless, both are a great tool in delivering your products and services to your specific target market as long as the strategies and budget are used appropriately.
John Philip Cuevas 2020-10-15
img
In the mid-19th century, paper advertising or print ads rose rapidly and became the holy grail of most companies. Does it still matter today after computers have been introduced? These forms or types are widely used by most businesses to expand their empire thereby generating sales from its target market. Directory advertising which includes yellow pages ranges from $250 to $5,000 dollars per month depending on the size of the ad. When advertising turns digital, print ads have declined year after year but still alive and kicking. Despite its slow pace, several companies that shifted from print to digital paved the way to a different method of advertising.
John Philip Cuevas 2020-10-07
img

We’re excited to announce a new addition to our Near Field Communication (NFC) line with the NFC Buttons and Magnets.

The NFC Buttons are full color pinback buttons that are easy to wear and it’s also available with a magnet backing.

These products still have the full NFC capabilities making them not only sleek but also functional.The bigDAWGS promotions’ research and development team has been hard at work on new projects that provide solutions to unique problems.

These new products are one of the ways that we combine technology with print media.NFC technology is becoming more common and with good reason.

This technology, however, has a wide variety of uses that can be taken advantage of in marketing solutions.

The functions are also triggered with a simple tap from your smartphone to an NFC tag making it very simple to use.