Start with an SEO website audit.If you want to find out the best ways to increase search engine optimization for your website, you’ll want to start with an SEO website audit.
An audit will help you identify your site’s strengths and weaknesses.That way, you will be able to play to your strengths while making strategic improvements to the weaker areas of your SEO.Improve site navigation.Google wants to provide the best possible search engine experience for its users.
Part of offering a positive UX is making sure that your site is easy to navigate.If site visitors cannot find what they are looking for, they will most likely leave your site.This impacts your bounce rate and time visitors spend on your site as well as the number of pages they view.
That means that every page on your site, even at the deepest levels, should be reachable in just 3 clicks.Fix duplicate content.Duplicate content issues can negatively impact your search engine optimization efforts.
So they penalize sites with duplicates.
That’s why it’s important to regularly check your website for duplicate site content and fix these issues before they start to bring down your SERP rankings.Optimize your website for mobile.Mobile site optimization is no longer optional for businesses.