Google has recently tested on launching its new feature of profile card customization, allowing people to personalize their own profile cards displayed in search results.The profile cards act as a virtual Information card, which helps users see the information regarding a person when searching about them on the internet.For more details real the full blog.
Did you assume that a bounce rate is the amount of time a visitor spends on a website before it ‘bounce’ back to another site?
If yes, then you are wrong.
Get to the root of the problem.
There could be many reasons for high bounce rate including problems stemming from internal, external, consumer or marketing actions.
You can take help from Google analytics to make some improvements.
You can also consider reviewing your site by your employees or friends and get better recommendations.
0
Have you been posting on Facebook and experiencing less traffic for a while?
To be precise here, people are facing the fall of their organic reach on Facebook drastically.
It made the excitement of users go from over the moon to down the drain, just like that.
It is needless to say that chat on a website helps to boost conversations to a great extent.
Yes, you can do this and it could help you answer the questions of the visitors, 24X7.
By adding a Facebook Messenger widget to your website, every visitor would be invited to become your Messenger contact.
0
Everyone is aware of the opportune platform that LinkedIn provides to connect with the business leaders, decision-makers, and high-income earners.With that being said, LinkedIn should definitely be a part of your business’s social media marketing mix.
But, do you know how using this social media platform can power your business?
Organizations are now leveraging this platform to get the most out of it and achieve their business goals.
... Read more at - https://bit.ly/2SoQl8H
0
What if you invest a high chunk of money in ads, copywriters, and brand consultants only to find out that Google is telling you, and your potential customers, that you suck?
You keep searching the internet marketing hacks online and start beginning with the marketing primers- search engine optimization, high-converting copywriters, pay per click ads, and much more.
But, despite poring through the long articles on “how to pro internet marketing” and putting all efforts into adopting those tips, everything seems useless when you are bombed with bad online reviews.
But relax, as there are still ways to fix your bad online reputation in just four easy ways.
It definitely hurts when a customer gives negative feedback about your products or services, and then burden you more by putting it online.
But it’s possible that they may have faced a real negative aspect of your company.
0
Even when we sleep, digital marketing is evolving.
The internet has become a powerful tool to generate ROI, and we cannot ignore the importance of digital marketing to succeed online.
This might interest you to know that the money spent on digital ads worldwide is predicted to reach over $375 billion by 2021, according to an eMarketer.
Since the New Year is not far anymore, it’s time we already start planning about the digital trends and innovations going to rule in 2020.
To not being left behind in the competition, companies will continue using a chatbot.
With the ability to work like a human, artificial intelligence is going to be adopted as an integral part of any organization.
0
Looking at the high chunk of emails that are bombed on the receivers, you ought to have an effective email marketing strategy to stand out from the noise.
To help you in this aspect, we have compiled a few simple yet effective strategies that would help your emails to get opened.
With the World Wide Web accessible to us at the ease of fingertips, we often do not bother to deep-read any content and are more likely to ‘power browse’ (Skipping from one content to another).
Looking at this usual routine, you as a marketer, need to write a shorter and sharper subject line that facilitates speed reading.
Also, keep the body of your mail clean-cut and professional.
Customize Your Subject to Each Recipient
0
Adopting a well planned Instagram marketing strategy can widen your audience by reaching Instagram users.
0
We mean, it is easy if you are not expecting any fruitful results, but certainly not when you desire an influential impact on both the market and your revenue.
Yes, that’s how user-generated content works.
In fact, a survey reports that Instagram accounts that regularly run contests grow about 70% faster than the accounts that don’t.
You can share some relatable posts and can ask your followers to tag a friend and share their thoughts about it
Another fun and intimate social media marketing idea is to post behind the scenes pictures or videos of your brand.
For instance, if you are a restaurant, then you can post a video of your chef preparing some delicious food.
0
It is found that a voice-only search enables a user to browse the internet without having to scroll through the sites.
This SEO trend is drastically improving user experience, leading to the probability of having half of the online searches made through voice search by 2020.
Great if it is, but if not, here are a few tips to help you optimise your website for voice search.
Make sure your website loads quickly.
Alongside, your website should have a responsive design, optimized images, compressed files, website caching for better page speed, and reduced server’s response time.
But, it’s quite different in Voice search where users tend to say long phrases like “what are the top digital marketing companies in the world?” For voice search optimisation, consider using long-tail keywords that sound more natural.
0
With millions of active Internet users on a daily basis, it is important for a brand to know what they are saying about you.
The market has changed over the years, and thus, you need to know about the reputation strategies that work in 2019.
You probably have searched and checked yourself out on a laptop, but have you done it on your mobile?
This does not affect your reputation directly, but put a wrong impression about your availability and ‘attention towards detail’.
According to many metrics and estimates, video content can help increase conversions for a business as much as 80%.
Because of the effective performance and results, video marketing is rising very fast, and if you want to take your reputation to another level, then make sure you include videos in your online marketing.
0
As we talked about some effective local SEO hacks in our previous blog, here we are again with something even more to assist.Local SEO Hacks - Part II
0
When your brand is not visible on the internet (considering the fact that the internet has millions of active users), it ultimately makes your potential revenue suffer.
The key factor of digital advertising success is “multi-channel.” With the help of digital advertising, you can easily share your content across various platforms, which means your content gets more reach and views; unlike the traditional ad format that made you confined to some kind of one page, 30-second designs.
Since millions of people are actively involved in their smartphones, digital advertising helps you reach all those users on the go regardless of where they are and whenever they are online.
Digital marketing keeps up on the changing trends and conditions of the market, and thus its campaigns can be designed and executed quickly.
Traditional marketing takes time to create an ad to fit in the market, and since it requires more time and space, the process can affect the budget too.
With digital advertising, you can modify your ads on the fly if needed.
0
Social media today is a hot topic in itself, and any trending event or incident brought to its various sites never fail to bring people together.
In case you have not come across this issue yet, here is a short insight of the incident.
Recently, actor Rahul Bose, during his stay with a high-end hotel in Chandigarh, got charged with GST on fresh fruits (two bananas).
The actor tweeted, “You have to see this to believe it.
Who said fruit wasn’t harmful to your existence?
After looking at the buzz of this issue on social media, the Chandigarh excise and taxation department imposed a penalty of Rs 25,000 on the hotel for illegally collecting tax on a non-taxable item.
0
This marketing technique helps businesses to make their advertisements more precise and focused on the target audience.
These ads will be presented online in front of the past visitors, in order to keep a brand top-of-mind and inducing the visitors to come back for more.
This type of marketing has been proven to be extremely effective in increasing a brand’s conversion rates and ROI.
It is because these advertisements primarily focus on making the visitors more familiar with the brand, so that more valuable actions on the brand’s site can be made.
If you are a brand that already has advertised on Google, then all you need to do for making your visitors your remarketing audience is, add a piece of Google remarketing code to your website.
After some time, you can get down to targeting more narrowly, so that you can increase the ad relevancy and lower your cost per click.
0
Google has recently tested on launching its new feature of profile card customization, allowing people to personalize their own profile cards displayed in search results.The profile cards act as a virtual Information card, which helps users see the information regarding a person when searching about them on the internet.For more details real the full blog.
Adopting a well planned Instagram marketing strategy can widen your audience by reaching Instagram users.
We mean, it is easy if you are not expecting any fruitful results, but certainly not when you desire an influential impact on both the market and your revenue.
Yes, that’s how user-generated content works.
In fact, a survey reports that Instagram accounts that regularly run contests grow about 70% faster than the accounts that don’t.
You can share some relatable posts and can ask your followers to tag a friend and share their thoughts about it
Another fun and intimate social media marketing idea is to post behind the scenes pictures or videos of your brand.
For instance, if you are a restaurant, then you can post a video of your chef preparing some delicious food.
Did you assume that a bounce rate is the amount of time a visitor spends on a website before it ‘bounce’ back to another site?
If yes, then you are wrong.
Get to the root of the problem.
There could be many reasons for high bounce rate including problems stemming from internal, external, consumer or marketing actions.
You can take help from Google analytics to make some improvements.
You can also consider reviewing your site by your employees or friends and get better recommendations.
It is found that a voice-only search enables a user to browse the internet without having to scroll through the sites.
This SEO trend is drastically improving user experience, leading to the probability of having half of the online searches made through voice search by 2020.
Great if it is, but if not, here are a few tips to help you optimise your website for voice search.
Make sure your website loads quickly.
Alongside, your website should have a responsive design, optimized images, compressed files, website caching for better page speed, and reduced server’s response time.
But, it’s quite different in Voice search where users tend to say long phrases like “what are the top digital marketing companies in the world?” For voice search optimisation, consider using long-tail keywords that sound more natural.
Have you been posting on Facebook and experiencing less traffic for a while?
To be precise here, people are facing the fall of their organic reach on Facebook drastically.
It made the excitement of users go from over the moon to down the drain, just like that.
It is needless to say that chat on a website helps to boost conversations to a great extent.
Yes, you can do this and it could help you answer the questions of the visitors, 24X7.
By adding a Facebook Messenger widget to your website, every visitor would be invited to become your Messenger contact.
With millions of active Internet users on a daily basis, it is important for a brand to know what they are saying about you.
The market has changed over the years, and thus, you need to know about the reputation strategies that work in 2019.
You probably have searched and checked yourself out on a laptop, but have you done it on your mobile?
This does not affect your reputation directly, but put a wrong impression about your availability and ‘attention towards detail’.
According to many metrics and estimates, video content can help increase conversions for a business as much as 80%.
Because of the effective performance and results, video marketing is rising very fast, and if you want to take your reputation to another level, then make sure you include videos in your online marketing.
Everyone is aware of the opportune platform that LinkedIn provides to connect with the business leaders, decision-makers, and high-income earners.With that being said, LinkedIn should definitely be a part of your business’s social media marketing mix.
But, do you know how using this social media platform can power your business?
Organizations are now leveraging this platform to get the most out of it and achieve their business goals.
... Read more at - https://bit.ly/2SoQl8H
As we talked about some effective local SEO hacks in our previous blog, here we are again with something even more to assist.Local SEO Hacks - Part II
What if you invest a high chunk of money in ads, copywriters, and brand consultants only to find out that Google is telling you, and your potential customers, that you suck?
You keep searching the internet marketing hacks online and start beginning with the marketing primers- search engine optimization, high-converting copywriters, pay per click ads, and much more.
But, despite poring through the long articles on “how to pro internet marketing” and putting all efforts into adopting those tips, everything seems useless when you are bombed with bad online reviews.
But relax, as there are still ways to fix your bad online reputation in just four easy ways.
It definitely hurts when a customer gives negative feedback about your products or services, and then burden you more by putting it online.
But it’s possible that they may have faced a real negative aspect of your company.
When your brand is not visible on the internet (considering the fact that the internet has millions of active users), it ultimately makes your potential revenue suffer.
The key factor of digital advertising success is “multi-channel.” With the help of digital advertising, you can easily share your content across various platforms, which means your content gets more reach and views; unlike the traditional ad format that made you confined to some kind of one page, 30-second designs.
Since millions of people are actively involved in their smartphones, digital advertising helps you reach all those users on the go regardless of where they are and whenever they are online.
Digital marketing keeps up on the changing trends and conditions of the market, and thus its campaigns can be designed and executed quickly.
Traditional marketing takes time to create an ad to fit in the market, and since it requires more time and space, the process can affect the budget too.
With digital advertising, you can modify your ads on the fly if needed.
Even when we sleep, digital marketing is evolving.
The internet has become a powerful tool to generate ROI, and we cannot ignore the importance of digital marketing to succeed online.
This might interest you to know that the money spent on digital ads worldwide is predicted to reach over $375 billion by 2021, according to an eMarketer.
Since the New Year is not far anymore, it’s time we already start planning about the digital trends and innovations going to rule in 2020.
To not being left behind in the competition, companies will continue using a chatbot.
With the ability to work like a human, artificial intelligence is going to be adopted as an integral part of any organization.
Social media today is a hot topic in itself, and any trending event or incident brought to its various sites never fail to bring people together.
In case you have not come across this issue yet, here is a short insight of the incident.
Recently, actor Rahul Bose, during his stay with a high-end hotel in Chandigarh, got charged with GST on fresh fruits (two bananas).
The actor tweeted, “You have to see this to believe it.
Who said fruit wasn’t harmful to your existence?
After looking at the buzz of this issue on social media, the Chandigarh excise and taxation department imposed a penalty of Rs 25,000 on the hotel for illegally collecting tax on a non-taxable item.
Looking at the high chunk of emails that are bombed on the receivers, you ought to have an effective email marketing strategy to stand out from the noise.
To help you in this aspect, we have compiled a few simple yet effective strategies that would help your emails to get opened.
With the World Wide Web accessible to us at the ease of fingertips, we often do not bother to deep-read any content and are more likely to ‘power browse’ (Skipping from one content to another).
Looking at this usual routine, you as a marketer, need to write a shorter and sharper subject line that facilitates speed reading.
Also, keep the body of your mail clean-cut and professional.
Customize Your Subject to Each Recipient
This marketing technique helps businesses to make their advertisements more precise and focused on the target audience.
These ads will be presented online in front of the past visitors, in order to keep a brand top-of-mind and inducing the visitors to come back for more.
This type of marketing has been proven to be extremely effective in increasing a brand’s conversion rates and ROI.
It is because these advertisements primarily focus on making the visitors more familiar with the brand, so that more valuable actions on the brand’s site can be made.
If you are a brand that already has advertised on Google, then all you need to do for making your visitors your remarketing audience is, add a piece of Google remarketing code to your website.
After some time, you can get down to targeting more narrowly, so that you can increase the ad relevancy and lower your cost per click.