Ohh how we miss the times when starting a business was a piece of cake! You decide on a product, invest the money, advertise, and then you sell.
And, the products sold like hotcakes. Well, not all of them, but that was the trend.
This is how a layman sees business. And we admit it was easy, but those days are behind us.
Having a solid product isn’t good enough, nor is having a hard-working team.
Now, running a company isn’t easy. You have to fight tooth and nail to keep a business afloat.
Enterprises need to be more and more innovative, agile and the first ones to get to their customers.
Remember we said, times were changing, you ever wonder, how? The focal point of businesses is now gravitating towards the customers.
But with IT, it has always been so. It is the services you offer to the customers that are important. How you do it, sets you apart.
A company does anything and everything to please a customer
Having a robust Client Management process is all the more important due to the disruption by COVID-19.
Your customers are no exception.
And this calls to put steady client management at the center of our business strategy post COVID-19.Understand full well that, not all your customers had the right remote work strategy or were in an industry that could have been less impacted due to the pandemic.So, start with reviewing your existing customer base, initiate contact, engage more (if not already done), and identify how they are running their business and how you can help.There may be a lot of things that you can do for your customers.
And not everything is about giving them hefty discounts or charging less.
Read the full article at Orangescrum Article
