logo
logo
Sign in

TIPS FOR CREATING A POWERFUL LANDING PAGE

avatar
pkaizen
TIPS FOR CREATING A POWERFUL LANDING PAGE

 

Before we start exploring the various aspects to create a perfect landing page, let’s understand what exactly a landing page means. A landing page is literally where a prospective consumer, buyer, or any visitor ‘lands’ after they click any ad banner, a link in an email newsletter, or a link on social media platforms. Landing pages are created with a single aim or objective, also known as the call to action (CTA).

Landing pages can be bifurcated into two segments mainly: Reference landing pages and Transactional landing pages. A reference landing page gives information about a specific product or service of a business. A transactional landing page motivates an individual to make a specific purchase or encourages him/her to fill a contact form for a prospective sales lead. As per the study conducted by Word Stream, the average landing page conversion rate stands at 2.35 percent. Are you wondering how to achieve it? Here are some important factors that will help you create an extraordinary landing page.

Minimal Design Maximum Output!

When it comes to online selling, web design is as important as the content. A common understanding is that a landing page is full of tacky graphics that lead to escalated conversions. What if it’s not true? Minimal design is great as the prospective customer is more interested in the product information rather than the graphics. So, a landing page with no pop-ups or overwhelming design lends can prove a boon and the opposite will prove to be a bane!

Use attractive images

Using bright and relevant images which makes  your  page more attractive. Its also helps you to stay customer on your landing page.  Everybody likes a attractive image to know more about your product.

Tiny Headline Massive Impact!

A headline is what captures the attention of the prospective consumer towards your product. A large chunk of the populace just observes the headline and clicks on the link if it’s attractive. If a headline is long or of no interest, a consumer just scrolls down and avoids your offering even if the product is great. This factor can have a large impact on the business. Therefore, a good headline leads to great results!

Conclusion

Revenue maximization is the sole purpose of any business and for this, every possible action is necessary. A rocking landing page will lay a red carpet of growth for your business and can certainly bring great conversions if you follow all these tips!

About Us

Kaizen Design Studio  is a multi-faceted digital marketing company in Pune with an unwavering focus on attaining numerous Uno status amongst advertising agencies in Pune. We do this through creativity, dedication, technological advancement, and unmatched customer service. Get in touch with us for the right marketing and advertising solutions.

Continuous improvement’, as our tagline reads, is the main principle of Kaizen. We at Kaizen Design Studio, strive to continuously improve ourselves and our services. We believe in pushing the boundaries of creativity, and setting new standards of achievement for ourselves.

Applying these principles and more, Kaizen Design Studio has grown from strength to strength, and is now one of the most sought after, best digital marketing company in pune.

Contact Us

Sr.No. 20/3/2, Pashan Road,

Near to Maratha Mandir,

Bavdhan Khurd, Pune, 411021

Email Id : [email protected]

Website : https://www.kaizendesignstudio.com/

 

 

 

collect
0
avatar
pkaizen
guide
Zupyak is the world’s largest content marketing community, with over 400 000 members and 3 million articles. Explore and get your content discovered.
Read more