Factors like varieties of premium tobacco products such as flavored, long and skinny, and e-cigarettes by the manufacturers are expected to drive the United States tobacco market during the forecast period.
According to TechSci Research report, “United States Tobacco Market By Product (Cigarettes, Cigar, Smoking Tobacco, Smokeless Tobacco), By Distribution Channel (Tobacco Shops, Convenience Stores, Supermarket and Hypermarkets, Online Stores, Others (Departmental Stores, Counter shops etc.)), By Region, By Top 10 Leading States, Competition, Forecast & Opportunities, 2026”, the United States tobacco market grew to approximately USD90 billion in 2020 and it is further anticipated to grow with a CAGR of 4.47% by 2026F.
Tobacco refers to any Nicotiana plant (especially Nicotiana tabacum), native to tropical America and widely farmed for its leaves, which are dried and processed for use in pipes, cigarettes, and cigars. It is also chopped into chewing tobacco, ground into snuff or dipping tobacco, and used in a variety of other less popular formulations.
Tobacco has evolved into an important component of the socio-cultural environment over time, and this is one of the tobacco market opportunities that will aid in the market's growth and development. Increased consumption is caused by a faster rate of income growth, which compensates for the rising cigarette prices.
Furthermore, societal forces such as peer pressure contribute to an increase in tobacco product demand. These are important reasons and tobacco market trends that are propelling the market forward.
The COVID-19 pandemic has caused chaos in the tobacco business. The tobacco industry experienced challenges due to mismanagement of operations, disturbance within the supply chains, business model recreation, digitization, and other unforeseen consequences. Two-thirds of tobacco users (67%) were ignorant of the link between tobacco and COVID-19.
Only 30% of consumers said the present situation had influenced their tobacco usage, with the most common effects being a lack of cigarette goods and higher pricing. While some users saw this as an opportunity to stop, others reported increasing tobacco use as a result of increased stress. 51% of the 219 (34%) tobacco users who stopped during the lockout did so because of the lockdown and their concerns about COVID-19. Those who were aware of the link between the coronavirus and tobacco abstained twice as much as those who were not.
Historically, the tobacco business has targeted young rural men with commercials featuring tough imagery of cowboys, hunters, and race car drivers. Youth in rural areas are less likely to be exposed to anti-tobacco messaging in the media than those in urban ones. Tobacco retailers and its advertisements are more common in low-income and predominantly minority communities than in other areas.
Major companies operating in the United States tobacco market are Philip Morris USA, Inc. (Altria Group, Inc.), Reynolds American Inc., ITG Brands, LLC, Liggett Vector Brands LLC, Swedish Match USA, Inc, Scandinavian Tobacco Group US Holding, Inc, UNIVERSAL CORPORATION, TURNING POINT BRANDS, INC., Brown & Williamson Tobacco Corporation, and Mafco Consolidated Group Inc.
To remain competitive in the United States tobacco market, companies are continuously launching new products, upgrading new technology, changing marketing strategies to capture the majority of the consumer base across the country.
“The rising demand for online channels is adding more enhancement to the tobacco market. Though, the tobacco market is highly fragmented due to the presence of various giant players and local players such as Philip Morris USA, Inc. (Altria Group, Inc.), Reynolds American Inc., ITG Brands, LLC, Liggett Vector Brands LLC. Companies have been developing new products to meet the shifting wants of millennials and generation Z. Philip Morris, for example, announced the launch of IQOS, which stands for “I quit original smoking,” in May 2019. This is an electrical device that warms tobacco-filled sticks, which are wrapped in paper and produce nicotine-containing mist as a result. This product was introduced as a non-cigarette alternative.”, said Mr. Karan Chechi, Research Director with TechSci Research, a research-based global management consulting firm.
“United States Tobacco Market By Product (Cigarettes, Cigar, Smoking Tobacco, Smokeless Tobacco), By Distribution Channel (Tobacco Shops, Convenience Stores, Supermarket and Hypermarkets, Online Stores, Others (Departmental Stores, Counter shops etc.)), By Region, By Top 10 Leading States, Competition, Forecast & Opportunities, 2026” has evaluated the future growth potential of the tobacco market in the United States and provides statistics and information on market structure, size, share and future growth. The report is intended to provide cutting-edge market intelligence and help decision makers take sound investment decisions. Besides, the report also identifies and analyzes the emerging trends along with essential drivers, challenges and opportunities present in the United States tobacco market.
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